Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Franchise yakusisita ndi ntchito yomwe ingakhale yopindulitsa, yomwe iyenera kuchitidwa moganizira zinthu zosiyanasiyana, zowoneka ngati zazing'ono, komanso kwa iwo omwe amafunikira njira yapadera. Kugwira ntchito ndi chilolezo ndikosavuta kuposa kuyambitsa bizinesi kwathunthu kuyambira pomwepo. Zowonadi, pogwiritsa ntchito chilolezo, muli ndi zabwino zambiri, kuyambira kupezeka kwa mtundu wodziwika mpaka pamiyeso yosiyanasiyana, matekinoloje, ndi kudziwa. Njira zonse zokhazikitsira chilolezo chofikisa minofu zidzafotokozedwa bwino ndipo mutha kuzitsatira mukakhala wochita bizinesi wopambana kwambiri. Ngati mumachita masewera olimbitsa thupi, ndiye kuti chilolezocho chiyenera kugulidwa molingana ndi zigawo zina. Zomwe ogula amafunikira ziyenera kudziwika bwino ndikutsatiridwa, ndiye kuti mudzachita bwino.

Pezani kutikita minofu kudzera pachilolezo chodziwika bwino. Izi zikuthandizani kuti musangowonjezera phindu pamipikisano komanso kuti musagwiritse ntchito nthawi yambiri mukupanga dongosolo lazamalonda kuyambira pachiyambi. Uvas adzakhala kale ndi ziphaso zovomerezeka zomwe zangoyenera kukhazikitsidwa moyenera. Kugwira ntchito ndi chilolezo cha kutikita minofu ndi ntchito yomwe siyenera kukhala yovuta kwa inu konse. Kupatula apo, mudzakhala ndi chitsanzo pamanja, chomwe mungagwiritse ntchito moyenera, ngakhale mutakhala ovuta bwanji.

Franchise yakusisita ndi bizinesi yomwe mudzafunika kulipira ndalama zambiri. Kuphatikiza apo, mafumu amaperekedwanso, limodzi ndi kuchotsera kutsatsa. Ndalama zonsezi zimagwiritsidwa ntchito ndi franchisor mwakufuna kwawo, kupatula ndalama zomwe mudasamutsa zotsatsa. Ndalama izi zimagwiritsidwa ntchito podziwitsa anthu za mtundu womwe mumalumikizana nawo padziko lonse lapansi, kuphatikiza m'dziko lanu. Gwiritsani ntchito chilolezo chanu cha kutikita minofu moyenera komanso moyenera, ndikupereka chithandizo chapamwamba kwa ogula omwe akugwiritsa ntchito. Anthu ambiri amabwera kwa inu chifukwa chakuti amakhulupirira logo yotchuka padziko lonse lapansi.

Zachidziwikire, adzafunika kuthandizidwa molingana ndi miyezo yapadziko lonse lapansi. Muyeneranso kukumbukira kuti mukamayendetsa chilolezo chokhala ndi misala, mumakhala pachiwopsezo chotsutsidwa ngati sichikwaniritsidwa bwino. Mwachitsanzo, antchito anu ayenera kuvala mogwirizana ndi kavalidwe, apo ayi, mutha kukhala ndi mavuto mukayang'aniridwa ndi wogulitsa. Amatha kutumiza komiti yovomerezeka, kapena kungotumiza chinsinsi. Munthuyu amadzinamizira kuti ndi kasitomala ndipo amalandira ntchito kuchokera kwa inu, kenako amauza woimira masisitimu oyimitsa misinkhu wamgwirizano wolumikizana ndi bizinesi yanu. Ngati simugulitsa chilolezocho, mutha kulandidwa ufulu wogawa okha.

Chilolezo chokhala ndi malo othandizira kutikita minofu ndichinthu chofunikira komanso chopindulitsa mtsogolo. Kuti muchite bwino, sankhani chilolezo chabwino kwambiri. Kuti muchite izi, muyenera kupita ku malo ogulitsira apadera kapena malo ogulitsira, pokhapokha mukapeza njira yoyenera, yomwe mungafunikire kusankha yabwino kwambiri. Chilolezocho chimakupatsirani mwayi wofunikira pakukula kwa zochitika pansi pa dzina lodziwika bwino. Kugwiritsa ntchito chizindikirocho kukupatsani mwayi wothana ndi bizinesi yomwe ikukhudzana ndi kukopa ogula. Mukamagwiritsa ntchito malo ogulitsira minofu mumapeza mpikisano.

Izi zimachitika chifukwa choti muli ndi mwayi wogwiritsa ntchito logo yolimbikitsidwa, kugwiritsa ntchito matekinoloje apamwamba kwambiri ndikugwiritsa ntchito luso lapadera. Koma izi sizimathera ndi mndandanda wa maubwino a chilolezo chanu chakutikita minofu. Mumalandiranso zofunikira kuchokera kunja kwa zinthuzo ndi zofunikira zomwe mukufuna. Monga mwalamulo, izi ndi zida zawo zapadera, zomwe zingagwiritse ntchito zomwe mungathe kukwaniritsa zotsatira zabwino. Malo ogulitsira katundu wanu amafunika ogula ambiri kuti akope, muyenera kuchita bwino zotsatsa. Zachidziwikire, chilolezocho chimapereka malangizo oyenera kuti agwire ntchito ndi ogula. Mutha kuyambitsa kampeni yotsatsa ndi magwiridwe antchito apamwamba pogwiritsa ntchito zomwe zachitika posachedwa.

Ngati mukuchita masewera olimbitsa thupi kuti mulandire chilolezo, ndiye kuti muyenera kudziwa bwino kuti izi zikugwirizana ndi zoopsa zina. Ochita nawo mpikisano atha kugwiritsa ntchito njira zina zoyeserera zolimbana. Izi ndizofala zomwe zimagwiritsidwa ntchito pafupifupi m'maiko onse, ngakhale otukuka kwambiri. Muyenera kukonzekera bwino kenako kuti muchepetse zoopsa zamtunduwu. Ndikofunika kudziwa mwayi ndi kuopsa kwa chilolezo chanu chodzikongoletsera pasadakhale. Pazifukwazi, chida chapamwamba chotchedwa swot analysis ndichabwino.

Pogwira ntchito zosiyanasiyana mothandizidwa ndi chida chotere, mumakhala ndi mwayi wopambana pachipikisano. Chilolezo chogwirira ntchito mochitira masewera olimbitsa thupi chimakupatsani mpata wopambana ndi ndalama zochepa chifukwa chakuti mukugwiritsa ntchito njira yoyeserera kale yoyeserera. Samalani tsatanetsatane kenako zonse zidzakuyenderani ngati wotchi. Simusowa kuti mudzavutike chifukwa choti simunakhale ndi chidziwitso chofunikira. Zowonadi, monga gawo la chilolezo cha malo ogulitsira minofu, wogulitsayo adzagawana zomwe akudziwitsani ndikukupatsani mwayi wokhoza kuthana ndi ntchito iliyonse yaofesi.