Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Franchise yamagetsi yamagetsi ndi ntchito yodalirika, koma yowopsa. Mukayigwiritsa ntchito potengera zomwe franchisor adachita, mumakhala ndi mwayi wopambana, chifukwa tsatirani ndondomeko yoyenerera yamabizinesi, gwiritsani ntchito matekinoloje apamwamba, komanso mukhale ndi dzina lodziwika bwino komanso lotchuka lomwe muli nalo. Gwiritsani ntchito chilolezo moyenera, popewa zolakwika zazikulu, kenako, mulibe zovuta zazikulu. Ngati simukutsatira malamulo omwe atchulidwa mu mgwirizano, ndiye kuti ufulu wogulitsa katundu wongogawira ena akhoza kungochotsedwa kwa inu. Chilolezocho chiyenera kukhazikitsidwa m'njira yoti zitsimikizire kufunikira kwakukulu kwa mtundu wosungunulira. Ngati mukugulitsa zotenthetsera matenthedwe, chifukwa chake, omvera akuyenera kusankhidwa m'njira yoti ogula zosungunulira aliponso.

Patsani chisamaliro chomwe mumafunikira mukamagwiritsa ntchito chilolezo. Izi zitha kukhala ndi zotsatira zabwino pakukula kwanu kwakanthawi. Ndi bwino kugwiritsa ntchito ntchito yoyambira mwachangu kuti muyambe pomwepo. Chifukwa chake, mumawonetsetsa kuti mutha kuyankha mwachangu pamikhalidwe yosiyanasiyana, kuphatikiza yowopsa, osawasamutsira m'gulu lazovuta.

Pulogalamu yamagetsi yamagetsi ndi ntchito yofananira, momwe muyenera kukumbukira kuti gawo limodzi la phindu liyenera kuperekedwa kwa wogulitsa ngati chindapusa chotsatsira ndi ndalama. Koma palinso chopereka chambiri, chomwe chimamasulira kuchokera ku Chijeremani ngati chidutswa chakuda. Chidutswa chakuda ichi chimaperekedwa malinga ndi zotsatira za bizinesi yomwe idapangidwa koyambirira kwa ntchito yotentha. Muyenera kusamutsa mpaka 10 kapena 11% yazachuma choyambirira kwa mwiniwake wama franchise otentha. Ndalamayi imagwiritsidwa ntchito ndi franchisor pafunso lake ndipo sabwezeredwa kwa inu. Zili ngati chindapusa, koma kuti mugwire ntchito ndi chilolezo chodziwika bwino chazakudya ndikulandila zabwino zambiri, zokonda, ndi mabhonasi kuchokera pamenepo.

Mwachitsanzo, mumatha kugwiritsa ntchito zinthu zokhazokha, kugulitsa zomwe zingakuthandizeni kwambiri kukhala ndi thanzi labwino. Zachidziwikire, ma thermic panels franchise amawononga ndalama, komabe, kukhazikitsa bizinesi pansi pa dzina lodziwika bwino kumakupatsaninso zabwino zambiri zosiyanasiyana. Muyenera kugwira bwino ntchito kuofesi kenako musadzakhale ndi zovuta. Gulani chilolezo chotere ndikugwiritsa ntchito zonse zofunikira pakuwunika kwanu, ndikupanga zolemba zamapepala malinga ndi zomwe zakhazikitsidwa.

Chilolezo chopanda ndalama zonse ndi mwayi wabwino kwambiri. Masiku ano, makampani ambiri amagwira ntchito popanda ndalama zolipira ndalama zambiri, poganizira za mpikisano womwe ukukula nthawi zonse, wopatsa omwe ali ndi mwayi pazinthu zosiyanasiyana. Kuti mumve bwino za zomwe amafalitsa, komanso kupezeka kwa zolipiritsa, muyenera kupita ku mndandanda wama franchise odziwika bwino mderali. Mutu wa ntchito m'ndandanda wa chilolezo ndi kuthandiza amalonda novice kupeza malonda awo, kupeza anthu a maganizo ofanana, kupanga bizinesi mu mtundu wina uliwonse wa ntchito. Mwachitsanzo, wophunzira, mayi wapanyumba, kapena wabizinesi wosadziwa zambiri yemwe akufuna kuyambitsa bizinesi yake, pali ndalama, koma osakumana nazo. Kapena, m'malo mwake, ndalama sizokwanira kuyambitsa bizinesi panokha.

Chifukwa chake, malo ogulitsa masheya amagwirira ntchito molingana ndi malamulo omveka bwino, kupereka mabizinesi pamtengo wotsika, wapakatikati, komanso wokwera kwamakampani, omwe nawonso, ali ndi chidwi chothandizana nawo, kufikira zigawo.

Kupatula apo, ndibwino kuti ma franchisor afunefune chilolezo kumadera ena, komwe onse atha kutsegula malo ogulitsira, kuwongolera ntchito zonse za omwe ali pansi pawo, ndikuwongolera mofananamo pansi paufulu wofanana, kuti athandizire mbali zonse ziwiri. Ndalama zolipirira zokha ndi zomwe zimatsimikizira wolandila ufuluwo, panthawi yomwe amasaina kontrakitalayo komanso asanayambe ntchito, kupereka chidziwitso, njira yothandizira, kulumikizana, komanso kubisa zinsinsi. Ndalama zolipirira chilolezocho zimatsimikizika kutengera mtengo womwe ungalandiridwe pang'onopang'ono, mutakambirana zonse ndi mnzake.

Ngati chilolezocho ndichokwera mtengo kuchokera ku mtundu wodziwika bwino, ndiye kuti muyenera kutenga zoperekazo mozama kwambiri, chifukwa sizabweza. Ndalama zoperekera ndalama zitha kutchedwa kuti ndalama zonse zomwe zimatuluka kuchokera kwa franchisor poyerekeza ndi wogulitsa, potengera dzina, dzina, kuchezera misonkhano, kuthandizira kupeza ntchito, kupereka mwayi kwa kasitomala, kanthu pulani, komanso maulendo kuti mutsegule mfundo zatsopano, ndi zina zambiri. Mukamagula chilolezo kudzera m'ndandanda, kapena mulibe ndalama, muyenera kumvetsetsa kuti, choyamba, kutsatsa, kupeza chidziwitso, kuchuluka kwa makasitomala atsopano, ndi zina zambiri. Komanso, m'ndandanda wazamalonda, ndizotheka kuwerengera pasadakhale mtengo wa ndalama, kubweza, ndi zina zomwe zimasokoneza bizinesi iliyonse.

Kuti mudziwe bwino zomwe zingatheke, zopereka zomwe zilipo pakadali pano, werengani ndemanga za makasitomala athu, ingotsatirani ulalowu mwachindunji ku sitolo yogulitsa katundu. Mutha kufunsa mafunso ndikufunsira akatswiri athu pogwiritsa ntchito zidziwitso zomwe zingapezeke pamenepo.

Chilolezo chopanda kulipira ngongole chimakhalanso ndi ufulu wokhala. Chofunikira ndikuti mukambirane zofunikira zonse ndi wogulitsa musanamalize mgwirizano. Ngati mukufuna kugula chilolezo, muyenera kuyang'ana m'ndandanda kapena webusayiti, yomwe ndi malo ogulitsira amtunduwu. Kulipira koyambirira sikofunikira nthawi zonse kuchotseredwa. Izi zimatengera momwe zinthu zilili, momwe amafotokozera payekha. Nthawi zambiri, zimakhala zosatheka kupeza ndi kulimbikitsa chilolezo popanda kubweza.

Wogulitsa sakugwirizana ndi izi, Komabe, mlandu uliwonse ndiwokha. Mwambiri, mtunduwu umagwira bwino kwambiri ndipo wabweretsa kale ndalama zambiri kwa iwo omwe akuchita nawo.

Malipiro oyambilira nthawi zambiri amapatsidwa chidwi chapadera chifukwa sialiyense amene atha kugulitsa chilolezocho ndikupatsanso wogulitsa nthawi yomweyo. Ndicho chifukwa chake oimira ambiri odziwika bwino ali okonzeka kukambirana ndikukambirana za mgwirizano. Malipiro apansi nthawi zambiri amapangidwa mukamaliza mgwirizano mukalandira zonse zofunika pa chilolezo. Izi ndizosavuta kugwiritsa ntchito malamulo ambiri odziwika bwino komanso opambana. Komabe, mutha kupeza mayankho ovomerezeka kuchokera patsamba loyenera, pomwe palinso zosankha zingapo. Nthawi zonse kumakhala bwino kusankha pamitengo yambiri kuti mupeze zabwino pamapeto pake.

Ngati mukufuna chilolezo chopanda malipiro, nthawi zambiri muyenera kukhala okonzeka kuti zina mwazomwe zikuperekedwazo sizikukuyenderani.

Chilolezo chopanda malipiro ndichosowa. Komabe, kuti mupange chisankho cholondola kwambiri, muyenera kukambirana mwachangu kulumikizana kwina ndi boma komwe mungapeze ufulu wogwiritsa ntchito logo ndi mabizinesi. Chilolezo ndi ndalama zabwino kwambiri. Wogula amangotenga mtundu womwe ulipo ndikuugwiritsa ntchito kuti apeze ndalama. Malipiro oyamba mukamagula chilolezo chitha kukhala pakati pa 9 mpaka 11%, Zonse zimadalira momwe zimayendera ndi chizindikiritso china. Palinso zosankha zina pamene chilolezo chimaperekedwa popanda kulipiritsa koyamba.

Zimangodalira momwe mumakwanitsira kukambirana komanso momwe zinthu zilili pakadali pano.

Chilolezo chopanda kubweza chimatha kukhala chipulumutso chenicheni kwa ena mwa omwe angakhale mabizinesi.

Kupanga kwa matenthedwe oyendetsera chilolezo kuyenera kugwira ntchito mopanda cholakwika, ndiye kuti mudzakhala ndi mwayi. Khazikitsani ntchito yonse yopanga mwanjira yolumikizirana kwathunthu ndi mitundu ya bizinesi ya franchisor. Amakupatsani chidziwitso chofunikira ndipo mumachigwiritsa ntchito kwambiri kuti mukwaniritse zotsatira zabwino. Chitani ndi magawo otentha opangira chilolezo mwanjira yoti palibe zomwe anzanu aku bizinesi anganene. Kuphatikiza apo, makasitomala amafunika kutumikiridwa mwaluso kwambiri kuti akhale osangalala. Pokhapokha, ngati mukuyendetsa chilolezo chopanga, makasitomala ena atha kukhalabe osasangalala.

Komabe, antchito anu amafunika kuphunzitsidwa m'njira yoti athe kupereka mayankho okwanira. Akatswiri ayenera kukhala aulemu, makamaka omwe amalumikizana ndi ogula. Mukamachita chilolezo, muyenera kusamala ndi zokolola. Matenthedwe otentha ayenera kukhala apamwamba kwambiri ndipo amafanana ndi mulingo wopanga zitsanzo zoyambirira. Kenako franchisor alibe zodandaula ndipo mumapitiliza ntchito yanu yogawa yokha. Ngati mukuchita bizinesi yamafuta otentha, ndiye kuti chilolezocho chimakuthandizani kuti mupange zopanga zapamwamba, kuchita zinthu ndikupikisana ndi bungwe lililonse, ngakhale lamphamvu kwambiri. Kukhala ndi chilolezo chogwiritsa ntchito kumakuthandizani.

Ngati mungaganize zokhala ndikupanga matenthedwe otentha, ndiye kuti muyenera kuchita analytics pasadakhale. Mwachitsanzo, kusanthula kwa swot kumapereka mpata wodziwa molondola zovuta zomwe mungakumane nazo komanso mwayi wotani. Kuphatikiza apo, zida zokhazokha zomwe zimakupatsani mwayi wogawa zabwino ndi zoyipa za projekiti yanu. Mtsogolomu, mutha kugwiritsa ntchito izi kuti mupindule ndi ntchitoyi. Makina opanga matenthedwe ndi njira yochitira bizinesi komwe mungakumane ndi zovuta zosiyanasiyana. Iyi ndi njira yovuta kwambiri yaumisiri. Komabe, muli ndi matekinoloje onse ofunikira, malamulo, miyezo, ngakhale zida.

Kuphatikiza apo, mkati mwa chilolezo chazopanga, mnzake wokondedwa akugawana zomwe akumana nanu, ali ndi chidwi ndi kuchuluka kwa ndalama zomwe mukukula nthawi zonse. Ichi ndichifukwa chake amathandizira kuchokera pansi pamtima, kupereka zonse zofunikira ndi mayankho aumisiri. Kugwira ntchito ndi mtundu wa chilolezo chokha kumakupatsirani mwayi wopeza ziphuphu zotsogola mwachangu ndikuthandizira ogula.