Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Chilolezo chopanda ndalama zonse ndi mwayi wabwino kwambiri. Masiku ano, makampani ambiri amagwira ntchito popanda ndalama zolipira ndalama zambiri, poganizira za mpikisano womwe ukukula nthawi zonse, wopatsa omwe ali ndi mwayi pazinthu zosiyanasiyana. Kuti mumve bwino za zomwe amafalitsa, komanso kupezeka kwa zolipiritsa, muyenera kupita ku mndandanda wama franchise odziwika bwino mderali. Mutu wa ntchito m'ndandanda wa chilolezo ndi kuthandiza amalonda novice kupeza malonda awo, kupeza anthu a maganizo ofanana, kupanga bizinesi mu mtundu wina uliwonse wa ntchito. Mwachitsanzo, wophunzira, mayi wapanyumba, kapena wabizinesi wosadziwa zambiri yemwe akufuna kuyambitsa bizinesi yake, pali ndalama, koma osakumana nazo. Kapena, m'malo mwake, ndalama sizokwanira kuyambitsa bizinesi panokha.

Chifukwa chake, malo ogulitsa masheya amagwirira ntchito molingana ndi malamulo omveka bwino, kupereka mabizinesi pamtengo wotsika, wapakatikati, komanso wokwera kwamakampani, omwe nawonso, ali ndi chidwi chothandizana nawo, kufikira zigawo.

Kupatula apo, ndibwino kuti ma franchisor afunefune chilolezo kumadera ena, komwe onse atha kutsegula malo ogulitsira, kuwongolera ntchito zonse za omwe ali pansi pawo, ndikuwongolera mofananamo pansi paufulu wofanana, kuti athandizire mbali zonse ziwiri. Ndalama zolipirira zokha ndi zomwe zimatsimikizira wolandila ufuluwo, panthawi yomwe amasaina kontrakitalayo komanso asanayambe ntchito, kupereka chidziwitso, njira yothandizira, kulumikizana, komanso kubisa zinsinsi. Ndalama zolipirira chilolezocho zimatsimikizika kutengera mtengo womwe ungalandiridwe pang'onopang'ono, mutakambirana zonse ndi mnzake.

Ngati chilolezocho ndichokwera mtengo kuchokera ku mtundu wodziwika bwino, ndiye kuti muyenera kutenga zoperekazo mozama kwambiri, chifukwa sizabweza. Ndalama zoperekera ndalama zitha kutchedwa kuti ndalama zonse zomwe zimatuluka kuchokera kwa franchisor poyerekeza ndi wogulitsa, potengera dzina, dzina, kuchezera misonkhano, kuthandizira kupeza ntchito, kupereka mwayi kwa kasitomala, kanthu pulani, komanso maulendo kuti mutsegule mfundo zatsopano, ndi zina zambiri. Mukamagula chilolezo kudzera m'ndandanda, kapena mulibe ndalama, muyenera kumvetsetsa kuti, choyamba, kutsatsa, kupeza chidziwitso, kuchuluka kwa makasitomala atsopano, ndi zina zambiri. Komanso, m'ndandanda wazamalonda, ndizotheka kuwerengera pasadakhale mtengo wa ndalama, kubweza, ndi zina zomwe zimasokoneza bizinesi iliyonse.

Kuti mudziwe bwino zomwe zingatheke, zopereka zomwe zilipo pakadali pano, werengani ndemanga za makasitomala athu, ingotsatirani ulalowu mwachindunji ku sitolo yogulitsa katundu. Mutha kufunsa mafunso ndikufunsira akatswiri athu pogwiritsa ntchito zidziwitso zomwe zingapezeke pamenepo.

Chilolezo chokhala pafamu ndi ntchito yopindulitsa m'kupita kwanthawi, pomaliza ntchitoyi, ndikofunikira kukumbukira kuti mwakwaniritsa zofunikira zina. Choyamba, uku ndikulipiritsa kwa ndalama zoyambira kumayambiliro, ndipo chachiwiri, udindo wokagula zinthu kapena zinthu zina kuchokera kwa franchisor. Chachitatu, ngati mukugulitsa famu, mudzakhala mukulipira mitundu iwiri yazopereka pamwezi. Yoyamba amatchedwa mafumu, ndipo voliyumu yake imasiyanasiyana kuyambira 2 mpaka 6% yazopeza pamwezi kapena zolowa. Gawo lachiwiri pokwaniritsa chilolezo chaulimi ndikofunikira kulipira kuchokera ku 1 mpaka 3% pazotsatsa padziko lonse lapansi. Wogulitsayo amagwiritsa ntchito ndalamazi kuti awonetsetse kuti kutchuka kwa chizindikirocho sikuchepa.

Pamapeto pake, zizindikilo zomwe sizimakula, nthawi zambiri, zimawonongeka. Ngati mungaganize zoyamba munda, ndiye kuti mugule chilolezo choyenera kutero. Muyeneranso kukumbukira mukamachita bizinesi yamtunduwu, muyenera kusamala kwambiri ndi zinthu zosiyanasiyana, ngakhale zowoneka ngati zazing'ono. Konzekeretsani famu yanu ndi chilolezo kuti mukhale bizinesi yopambana komanso yopikisana. Ntchito yanu iyenera kulipira, zomwe zikutanthauza kuti, chitani zonse kuti muwonetsetse kuti ikugwira bwino ntchito. Pazifukwa izi, chilolezo chimapezeka kuti chizitsogoleredwa ndi malamulo amakampani opambana ndikupanga bizinesi pogwiritsa ntchito njira zowoneka bwino.

Konzekeretsani famu yanu ndi chilolezo ndikupanga zinthu zabwino kwambiri. Izi zimakuthandizani kuwonjezera ndalama zomwe mumapeza pokopa makasitomala ambiri. Potsirizira pake, pogwiritsa ntchito chilolezo, mutha kubweretsa bizinesi yanu pamaluso atsopano. Muli ndi matekinoloje, kudziwa, mapulani amabizinesi, zidziwitso zazolakwitsa zomwe zimakumana nazo nthawi yokwaniritsa, motero mumatha kuzipewa. Chilolezo chapa famu chimakupatsirani ndalama zochulukirapo, chifukwa chake mumakhala ndi chidwi chambiri. Makasitomala ambiri amakhulupirira kampani yomwe imagwiritsa ntchito chilolezo chokhala ndi girder chifukwa anthu amakhala ndi chidaliro chambiri pamitundu yodziwika padziko lonse lapansi.

Chifukwa chake inu, pogwiritsa ntchito chizindikiritso chotchuka, mutha kupititsa patsogolo famu yanu kuofesi yoyimira yabungwe lakunja. Chilolezo chokhala ndi ziweto chimagwira ntchito mosasamala ngati mutsatira kavalidwe, kapangidwe kake, malamulo, ndi malamulo. Ichi ndichifukwa chake mumalumikizana ndi chilolezo kuti akupatseni zambiri zamomwe mungachitire bizinesi. Mangani famu pogwiritsa ntchito ma templates omwe aperekedwa ndikusindikiza molondola mtundu woyambirira. Izi zimakuthandizani kuthana ndi zovuta zilizonse zomwe zingabuke mukakhazikitsa bizinesi.

Chilolezo chopanda kulipira ngongole chimakhalanso ndi ufulu wokhala. Chofunikira ndikuti mukambirane zofunikira zonse ndi wogulitsa musanamalize mgwirizano. Ngati mukufuna kugula chilolezo, muyenera kuyang'ana m'ndandanda kapena webusayiti, yomwe ndi malo ogulitsira amtunduwu. Kulipira koyambirira sikofunikira nthawi zonse kuchotseredwa. Izi zimatengera momwe zinthu zilili, momwe amafotokozera payekha. Nthawi zambiri, zimakhala zosatheka kupeza ndi kulimbikitsa chilolezo popanda kubweza.

Wogulitsa sakugwirizana ndi izi, Komabe, mlandu uliwonse ndiwokha. Mwambiri, mtunduwu umagwira bwino kwambiri ndipo wabweretsa kale ndalama zambiri kwa iwo omwe akuchita nawo.

Malipiro oyambilira nthawi zambiri amapatsidwa chidwi chapadera chifukwa sialiyense amene atha kugulitsa chilolezocho ndikupatsanso wogulitsa nthawi yomweyo. Ndicho chifukwa chake oimira ambiri odziwika bwino ali okonzeka kukambirana ndikukambirana za mgwirizano. Malipiro apansi nthawi zambiri amapangidwa mukamaliza mgwirizano mukalandira zonse zofunika pa chilolezo. Izi ndizosavuta kugwiritsa ntchito malamulo ambiri odziwika bwino komanso opambana. Komabe, mutha kupeza mayankho ovomerezeka kuchokera patsamba loyenera, pomwe palinso zosankha zingapo. Nthawi zonse kumakhala bwino kusankha pamitengo yambiri kuti mupeze zabwino pamapeto pake.

Ngati mukufuna chilolezo chopanda malipiro, nthawi zambiri muyenera kukhala okonzeka kuti zina mwazomwe zikuperekedwazo sizikukuyenderani.

Chilolezo chopanda malipiro ndichosowa. Komabe, kuti mupange chisankho cholondola kwambiri, muyenera kukambirana mwachangu kulumikizana kwina ndi boma komwe mungapeze ufulu wogwiritsa ntchito logo ndi mabizinesi. Chilolezo ndi ndalama zabwino kwambiri. Wogula amangotenga mtundu womwe ulipo ndikuugwiritsa ntchito kuti apeze ndalama. Malipiro oyamba mukamagula chilolezo chitha kukhala pakati pa 9 mpaka 11%, Zonse zimadalira momwe zimayendera ndi chizindikiritso china. Palinso zosankha zina pamene chilolezo chimaperekedwa popanda kulipiritsa koyamba.

Zimangodalira momwe mumakwanitsira kukambirana komanso momwe zinthu zilili pakadali pano.

Chilolezo chopanda kubweza chimatha kukhala chipulumutso chenicheni kwa ena mwa omwe angakhale mabizinesi.

Chilolezo chodyera mlimi chimapereka chitukuko chokwanira pantchito yantchito molingana ndi zolembedwa zomwe zaperekedwa. Yesetsani kukhala odalirika momwe angathere ogula kuyamikira ntchito yanu yabwino kwambiri. Kuphatikiza apo, mukamagwira ntchito ndi chilolezo, muyenera kutengera luso loyambirira pachilichonse. Sikuti amangowonekera komanso kavalidwe ka ogwira ntchito, komanso, koposa zonse, ntchito zapamwamba komanso phukusi labwino lazogulitsa. Ntchito zantchito zamtengo wapatali zitha kuperekedwa ndi aulemu komanso ogwira ntchito m'sitolo yanu. Ayenera kukhala olondola nthawi zonse akamacheza ndi makasitomala.

Ngakhale atakhala kuti ndi osayenera ndipo ndi amwano, muyenera kuyankha momveka bwino malamulo ndipo simukuyenera kutsika mpaka pamalonda ogulitsa ku bazaar. Ngati ndinu mlimi, onetsetsani kuti muli ndi ufulu wogulitsa. Kenako mudzakhala ndi mwayi wofikira pamlingo watsopano mukamacheza ndi anthu omwe afunsira. Mutha kuwatumikira ndi mtundu wapamwamba, kuwapatsa ntchito zapamwamba komanso ntchito zapadera. Mlimi akuyenera kuchita bizinesi m'sitolo yamalonda kuti asaphwanye lamulo. Kuphatikiza apo, kutsatira mosamalitsa malangizo a franchisor ndichofunikanso kuti muchite bwino.

Pangani bizinesi yanu moyenera komanso moyenera, osayiwala zofunikira kwambiri. Ufulu wanu wogulitsa mlimi udzakwaniritsa bwino ntchito zonse zomwe wapatsidwa. Chofunikira ndichakuti inu nokha musasokonezedwe ndi zinthu zazing'ono ndikutsatira mosamalitsa miyezo ndi malangizo. Kukula bwino kwa ntchito yomwe wapatsidwa sikungopindulitsa kokha polimbana ndi omwe akupikisana nawo. Muthanso kulamulira pamsika mwa kukopa makasitomala ambiri atsopano. Ngati wogulitsa wanu yemwe ali ndi ufulu wogulitsa ndi wabwino potengera makasitomala anu ndi zinthu zabwino kwambiri, adzafuna kubwerera kwa inu.

Izi ndizomwe zimatchedwa pakamwa, zomwe zimagwira ntchito ngakhale simukwanitsa kutsatsa konse. Anthu amangodziwa kuti akapita ku malo ogulitsira omwe ali ndi chilolezo, amatha kudalira momwe angagwiritsire ntchito bwino, kukambirana mwaulemu, komanso upangiri wabwino wachitetezo. Ogulitsa ma Franchise m'sitolo ayenera kudziwa za zinthu zosiyanasiyana. Kupatula apo, mlimi amapereka mitundu yosiyanasiyana yazogulitsa, chifukwa chake muyenera kukhala ozindikira bwino.