Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Malo ogulitsira zikwama zamatumba ndi amodzi mwamalamulo ofunikira kwambiri ndipo amapereka ndalama zambiri. Kufunika kwa chikwama chamtundu uliwonse, mosatengera kuti ndi amuna kapena akazi kapena amuna, nthawi zonse kumakhala kwakukulu. Chikwama ndi moyo wamayi watsiku ndi tsiku ndichikhalidwe chofunikira kwambiri pamoyo wake watsiku ndi tsiku komanso momwe amakhalira, ndipo mu zovala zake, amatha kukhala ndi zikwama zambiri zam'manja, iliyonse yomwe ili ndi gawo lake, cholinga, ndi malo. Nsapato, zipewa, ndi zinthu zina zimafanana ndi zikwama zam'manja za akazi. Amuna amachita chidwi ndi ogula pamasewera ndi zikwama zam'manja ndipo amafunitsitsa kugula zikwama zazing'ono zamapepala azamalonda, ma laputopu, komanso kunyamula zikalata zawo. Ngakhale ana ang'onoang'ono amakonda kwambiri katundu wochokera m'sitolo yamatumba, mtundu wabwino.

Chilolezo chogulitsira thumba lam'manja ndi bizinesi yopikisana kwambiri komanso yopindulitsa ndipo, choyambirira, mu bizinesi iyi, ntchito yabwino, magwiridwe antchito, kuvala mosavuta, magwiridwe antchito, kapangidwe kokongola, ndi utoto wosangalatsa. Kuti muwonetsetse kubwezeredwa kwa chilolezo cha malo ogulitsira thumba ndikutsimikizira kugulitsa kwamalonda pagulu, onjezerani kutuluka kwa ogula, choyambirira, ndikofunikira kuphunzira bwino za malonda "kuchokera mbali zonse". Fufuzani bwinobwino zomwe zimakhudza kugulitsa kwa chilolezocho, werengani ndikumvetsetsa mitundu yosiyanasiyana, mbali, za bizinesi iyi. Ntchito yayikulu kwa wochita bizinesi-wogulitsa, pogwiritsa ntchito njira ndi thandizo la franchisor, mwa njira zonse zomwe zilipo, ndi kukopa ndi 'kufunafuna' makasitomala ake ndi omwe angafune kugula. Kuwongolera alendo onse ku sitolo, kusankha zosankha zoyenera, kutengera kuchuluka kwa ndalama zake, ndikukopa mbali yake, monga kasitomala wamba. Kuti musangalatse wogula ndikumukweza bwino ndikuchotsera ndi mabhonasi ogula mobwerezabwereza. Ndipo wogula katunduyo abwereradi ku sitolo kuti adzagule kenakake kapena adzavomereza sitoloyo kwa abwenzi ake onse.