Chilolezo chofalitsa nkhani ndi ntchito yabizinesi inayake, yomwe imafunikira zinthu zambiri kukumbukira. Choyamba, mudzakhala mukugwiritsa ntchito bizinesi yanu molumikizana ndi chilolezo. Adzakulamulirani, komanso kukupatsirani chidziwitso chonse chofunikira kuti muthane ndi zochitika muofesi. Kuphatikiza apo, mukamayanjana ndi chilolezo, mumakhala ndi maudindo osiyanasiyana omwe amakhudzana ndi ndalama za wolandila, pomwe ena ndi osiyana pang'ono. Mwachitsanzo, pogulitsa chilolezo chofalitsa nkhani, mumavomera kuyanjana ndi masamba ena kapena kuchita zina. Ngati mukugwira ntchito ndi chilolezo chogwiritsa ntchito pulogalamu yamapulogalamu, ndiye kuti pakhoza kukhala udindo wanu kugula zogulitsa kuchokera kwa omwe amagawa mwatsatanetsatane, kapena kwa franchisor mwachindunji.

Malamulo amasiyanasiyana, ndipo muyenera kuwatsatira mosamalitsa kuti musadzavutike pomwe ufulu wanu wokhala wogawa nokha watengedwa chifukwa chakuphwanya zomwe mukuyenera kuchita.

Kugwira ntchito ndi media franchise ndi mtundu wa bizinesi yomwe ingachitike pokhapokha ngati muli ndi luso komanso moyenera. Njira yodalirika imamvedwa ngati kupezekanso kwakanthawi kwazachuma zomwe mwayamba kugwiritsa ntchito. Gwiritsani ntchito chilolezo chofalitsa nkhani mopanda chilema komanso moyenera, kulipira ndalama kwa wogulitsa nthawi. Royalty ndi malipiro omwe amafanana ndi kubwereka. Kuchuluka kwake kumachokera pa 2 mpaka 6% yazomwe mumapeza pamwezi. Zitha kuwerengedwanso ngati kuchuluka kwa chiwongola dzanja ndipo izi ziyenera kufotokozedwa pomaliza mgwirizano.

Kuphatikiza pa zolipiritsa mukamagulitsa chilolezo chofalitsa nkhani, mutha kusamutsanso ndalama zotsatsa kwa franchisor pazotsatsa zapadziko lonse lapansi. Wogulitsayo adzawonjezera kuchuluka kwa chidziwitso m'dziko lanu komanso padziko lonse lapansi. Ndikokwanira kuti angolandila ndalama kuchokera kwa inu, ndipo izi zonse azichita moyenera.

Palinso chopereka chambiri, chomwe chimamasulira kuchokera ku chilankhulo cha anthu aku Germany ngati chidutswa chokulirapo. Ndi chidutswa chakuda ichi chomwe chikuyimira kuyamba kwa kulumikizana ndi chilolezo chofalitsa nkhani. Mumalipira kuchuluka kwa 9 mpaka 11% ya ndalama zomwe bizinesi yanu imapereka. Tiyenera kukumbukira kuti chilolezo chofalitsa nkhani chikuyenera kulipira chifukwa simukugwiritsa ntchito ndalama zochepa pakukhazikitsa. Kuphatikiza pakukhazikitsa dongosolo la bizinesi, muyeneranso kupatsa wogulitsa chilolezo ndalama zina osabweza. 10% yazandalama sizocheperako, chifukwa chake, payenera kukhala chifukwa chakuyambitsa ntchito yotereyi.

Gwirani ntchito moyenera komanso mosadodometsa, ndiye kuti wolamulirayo, komanso akuluakulu aboma, sangakhale ndi zodandaula zilizonse zotsutsana nanu. Ngakhale pangakhale mikangano, padzakhala zotheka kutsimikizira mlandu wanu.

Ndikofunikira kuti mufufuze koyambirira kwa omwe akupikisana nawo ngati mungasankhe kuchita nawo chilolezo chofalitsa nkhani. Izi zikuthandizani kudziwa kuthekera kwanu kothana ndi omwe akupikisana nawo pomenyera misika. Muthanso kugwiritsa ntchito kusanthula kwa swot, chomwe sichinthu china koma chida chamtengo wapatali chomwe chimakupatsani mwayi wodziwa mphamvu ndi mwayi womwe mungadalire mukamachita ntchito yomwe mwapatsidwa. Kuphatikiza apo, kuwunika kwa swot kukuwonetsani zofooka zanu pazofalitsa, ndipo mutha kuziletsa, kapena kuzigwiritsa ntchito kuti mupeze mpikisano. Kupatula apo, ngakhale zofooka zimatha kukupindulitsani, kapena mutha kumvetsetsa momwe mungagwirire nawo ntchito ndikugwira ntchito zonse muofesi moyenera kwambiri.

Kugwira ntchito ndi chilolezo chofalitsa nkhani kumaphatikizapo kufunikira kolumikizana ndi omvera ambiri. Uwu ndi mtundu wa ntchito yomwe siili ngati kulumikizana ndi sitolo kapena malo ogulitsira. Chifukwa chake, chilolezocho chikhoza kukhala chosiyana kwambiri ndi magwiridwe ake. Komabe, muyenera kukambirana mavuto onse ndi wogulitsa pasadakhale kuti musakhale ndi mfundo zotsutsana. Momwemonso, pogwiritsa ntchito chilolezo chofalitsa nkhani, mudzachita mgwirizano. Idzawongolera momveka bwino maudindo onse ndi mwayi wa zipani.

Kuti musavutike, muyenera kumvetsetsa bwino zomwe mukufuna kukwaniritsa pogwiritsa ntchito chilolezo chofalitsa nkhani. Ndondomeko yamabizinesi yomangidwa bwino ndichimodzi mwazofunikira kuti tikwaniritse zotsatira zabwino polimbana ndi zomwe makasitomala amafuna. Khazikitsani chilolezo chanu chofalitsa nkhani mwaluso pokonzekera koyambirira. Iyi ndi njira yokhayo yomwe mungamvetsetse zomwe ziyenera kuchitidwa kuti mukwaniritse bwino pano komanso mtsogolo. Njira yomangidwa bwino ndichimodzi mwazinthu zoyenera kuchita; Muyeneranso kutsatira mosamalitsa malingaliro ochokera kwa franchisor. Mwachitsanzo, pogulitsa chilolezo chofalitsa nkhani, mungafunike kutsatira malamulo okhwima ovala kwa antchito anu. Zidzakhala zofunikira kutsatira zonse zomwe zikupezeka.

Kuphatikiza apo, ngati mukugwira ntchito ndi media franchise, mapangidwe amkati adzafunikanso kuchitidwa molingana ndi ma code omwe mumalandira kuchokera kwa omwe akuyimira mtunduwo. Palibe chovuta pankhaniyi ndipo mungofunika kutsatira mosamalitsa malamulowo ndikutsatira malamulowo. Kenako padzakhala zotsutsana nanu, mupitiliza kukhala ogawa wogawa m'dziko lanu.

Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Ma Franchise ku Nicaragua atha kugwiritsidwa ntchito mosiyanasiyana pogwiritsa ntchito malingaliro odziwika kwambiri ndi omwe amafuna. Ndi chilolezo ku Nicaragua, ndizotheka kupanga mapulani ena omwe angagwiritsidwe ntchito ndi makampani amtundu uliwonse. Mwanjira imeneyi, chilolezocho ndichabwino kwa mabizinesi ang'onoang'ono, apakatikati, komanso akulu omwe amakweza gawo la Nicaragua. Mtengo wa chizindikirocho umasiyana kutengera kutchuka kwa chizindikirocho komanso nthawi yomwe kampaniyo ilipo pamsika wogulitsa. Pakadali pano, ndizopindulitsa kwambiri kugula mapulani omwe ali okonzeka ndi njira yotsogola kuposa kupanga lingaliro mu mtundu wodziyimira pawokha ndikukula kwake kufikira pamsika wogulitsidwa. Pazofunikira kwambiri pakuchita bwino bizinesi yayikulu ku Nicaragua, wopanga amalemba mndandanda wathunthu wamisonkhano yophunzitsa kutsatsa ndi kutsatsa.

Chilolezo chilichonse chimakhala ndi mwayi wokwaniritsa bwino, ndi zoopsa zochepa komanso zovuta zosiyanasiyana. Ndi chilolezo chilichonse ku Nicaragua, mudzatha kuchita bwino ndikufikira mulingo wapadera wapadziko lonse lapansi.