Nekufamba kwenguva, munhu wese ari kuyedza kuchinjira kune hupenyu hune hutano, nekuti iyo yemitambo franchise inobatsira kwazvo, uye inoratidzwa munzvimbo dzakasiyana siyana. Mune iyo franchise catalog, iwe unogona kuwana nzvimbo dzekusimbisa muviri, dzakasiyana online zvidimbu zvekudzidzira uye zvidzidzo zvirongwa, nhabvu, kugwinya, kutamba, tenesi, nezvimwe. Sei rudzi urwu rwebhizinesi riri kudikanwa? Sezvakangoita nemidzanga, uku kufanana uye nekumwe kudyara, zvinokwanisika kuwedzera capital. Kuvhurwa kwenhamba hombe yezvitoro kunokanganisa kukwidziridzwa kwekambani, zita, asi zvinonetsa kudzora, kunyanya kana uchivhura zvitoro zvitsva pasirese. Zviri nyore kutengesa franchise uye uine kodzero yekushanda pane kuzviita zvese iwe pachako. A franchise yemitambo inobatsira vese franchisor uye iyo franchisee.

Iko hakuna kudikanwa kwekuti munhu anotengesa mari avhure bhizinesi ravo remitambo kubva pakutanga, kusimudza uye kuvaka vatengi. Zviri nyore kuwana franchise inodiwa uye kambani yanga iri pamusika kweanopfuura gore rimwe, ine yakajairwa vatengi, uye zvakare izvo hazvidi kushambadzira. Mitengo inogona kusiyana zvichienderana nekupihwa kweiyo franchisor, tichifunga nezve mutengo wemubhadharo wemari. Ehe, iwe unogona kuwana makambani emitambo ayo, ukapihwa makwikwi ari kukura zvine simba, haapi mari yemubhadharo, asi izvi hazviwanzo. Iyo yemari-yemari mubhadharo kadhi yechivimbiso kune uyo anotengesa mari, nekudaro inobhadharwa panguva yekusaina kondirakiti uye pamberi pekutamisirwa kwekodzero uye zvakavanzika zvekambani yemitambo. Pamusoro pekodzero, mutengesi anopa muchengeti ruzivo rwakazara pamusoro pekusimudzira, pamatavi aripo, pakuongorora, uye nemitengo yakaderera mukutarisira pakuvhura matavi matsva nemakirabhu. Iyo franchisor inouya pakuvhura kwega kwega, nekupihwa kwevashandi kudzidziswa.

Kana zvigadzirwa zvemitambo zviripo zvekutengesa, saka zvinopihwa zvichitevera zviga zvechibvumirano. Panguva yekusarudza franchise nekutenga bhizinesi rezvemitambo, iwe haugone kufungidzira kwete chete mitengo asiwo nguva yekubhadhara, data pamubhadharo wekutanga, uye zvimwe zvinoshandiswa. Nyanzvi dzedu mune franchise katarogu dzinobatsira kutsvaga kupihwa kunobatsira mumunda wenhabvu, pamwe nekuita misangano, uchienda zviri pamutemo panguva yekusaina chibvumirano. Kuti uwane rumwe ruzivo, inowanikwa kuti ubvunze nekufona iyo yakatarwa nhamba yekubatana. Zvakare, iyo franchise catalog inowanikwa kuti uwane nhau dzazvino, ongorora kuongororwa kwevatengi vedu, enzanisa zvese zvakanaka nezvayakaipira. Franchisees anosarudzwa nechikamu, mitengo, uye rumwe ruzivo. Tinotenda pamberi pekuda kwako uye tinotarisira kushandira pamwe kwenguva refu uye kubudirira kubudirira kwebhizinesi rako pane yemitambo franchise yatinopa.

Bhizinesi franchise zvakajairika mubhizinesi renyika nhasi. Mupfungwa yakajairika yeshoko, franchise chibvumirano chakahwirudzurwa nemuridzi wechiratidzo (tekinoroji maitiro, zvivakwa zveruzivo, chiratidzo, bhizinesi modhi, nezvimwewo) kodzero yekushandisa iyo yakatarwa mhando pasi pemamwe mamiriro. Muchokwadi, iyo franchisee (bato rinowana mvumo yekushandisa kwakadaro) inova mudiwa weiyo franchisor (muridzi wechiratidzo) mubhizimusi rakagadzirwa, rakasimudzirwa bhizinesi. Kwete yemahara, hongu. Mitemo ye franchise inogona kusanganisira kwete chete matekinoroji uye kodzero yekuburitsa zvigadzirwa kana kupa masevhisi pasi peimwe zita rezita asiwo kupihwa kwekushambadzira zvinhu, mabhizinesi ekutaurirana, zvirongwa zvebhizinesi, kudzidziswa kwevashandi, nezvimwe. mabhenefiti.

Chekutanga, munhu anowana rinenge rakagadzirira-rakagadzirwa bhizinesi, rakashambadzirwa zvakakwana, nevatengi vakavimbika nevatengesi vebhizinesi. Kechipiri, sekutonga, ese mabhizinesi maitiro akatove akaitwa, akatsanangurwa zvakajeka, uye akaedzwazve kuyedzwa mukuita. Chechitatu, iyo franchisee kazhinji haina kutarisana nebasa rekutsvagisa musika uye zvinodiwa nevatengi, kugadzira zvigadzirwa zvitsva uye zvigadzirwa. Basa rayo nderekupa maitiro ebhizinesi ekugadzira uye akagadzirira-kugadzirwa uye anozivikanwa zvigadzirwa kutengeserana (kana masevhisi), ayo, sekutonga, zvinoreva mari inovimbiswa uye purofiti yakajairwa mushure mekutanga basa. Ehe, kutengesa mari kunewo njodzi dzayo uye zvingangoitika zvakaipa maererano nezviitiko zvebhizinesi. Chekutanga pane zvese, tiri kutaura nezve kudiwa kwekubhadhara mvumo (mari inosungirwa yekushandisa chiratidzo). Kazhinji kazhinji inoverengwa sepesenti yemitero, asi inogona zvakare kugadziriswa.

Mamwe masevhisi (kushambadza neruzivo rutsigiro, rutsigiro rwebhizinesi uye rutsigiro rwehurongwa, rubatsiro mukusarudzwa uye kudzidziswa kwevashandi, nezvimwewo) hazvipi kupihwa pachena. Mutengo wema franchise zvakananga unoenderana nemutengo wechitengesi chakapihwa mune iyi mhando yetaisi uye inogona kuverengerwa zviuru nezviuru zvemadhora (semuenzaniso, saMcDonald's). Izvo zvinofanirwa kucherechedzwa kuti makambani makuru uye anozivikanwa, ane mafranchise anodhura, anowanzo kupa avo franchisees mukana wekubhadhara mari idzi muzvikamu, izvo zvinoderedza mutoro pabhizinesi mumwedzi yekutanga uye kunyangwe makore ekuvapo kwayo.