Franchise uye franchisee dzakabatana zvakanyanya pfungwa. Kana iwe uchifarira franchise, saka paunowana iwe unova franchisee. Iri ibhizimusi rinobatsira kwazvo, mukuitwa kwaro iwe unongoda kuteedzera iyo mirairo uye inopihwa nemitemo yefranchise. Haufanire kuuya nechimwe chinhu chitsva, kunyorazve bhizinesi maitiro, uchiita kumwe kuita kwakaomarara. Izvo chete zvinodikanwa kutenga yakagadzirira-yakagadzirwa bhizinesi, iyo inonzi franchise. A franchisee munhu anowana mvumo yekushandisa maturusi anoshandiswa nekambani chero yepamusoro kuvaka bhizinesi.

Iwe haufanire kuuya nechinhu kubva pakutanga, iwe unongoda kushandisa yakagadzirira-yakagadzirirwa pfungwa. Uye zvakare, zita racho rave kutozivikanwa, izvo zvinoreva kuti mitengo yekuwedzera huwandu hwekuzivikanwa kwechiratidzo yakadzikira zvakanyanya.

Sechikamu chefranchise, iyo franchisee inofanirwa kungozivisa kune vatengi vavo chokwadi chekuti hofisi yemumiriri yemuno yakavhura mudunhu. Izvo zvakachipa kwazvo pane kusimudzira isingazivikanwe mhando kubva pakutanga. Iyo franchise inogona kunge iri kofi iwe yaunotenga cafe iri padyo mangwanani, chitoro kwaunotenga, pizzeria ine zita renyika uye iri munharaunda yemutengi wemuno.

MaFranchise ari kwese kwese uye ari kukura mukuzivikanwa. Bhizinesi rakagadzirira kuvhura franchise modhi inobvumidza iyo franchisee kungoisa mari inowanikwa zviwanikwa mune yakatove yakaedzwa uye inoshanda bhizinesi modhi. Iwe unongoda kuti ushandise nemazvo zvinopihwa nemitemo yefranchise. Iye franchisee anenge haaise chero chinhu panjodzi, nekuti pane bhizinesi kumashure kwayo, inozivikanwa brand, chiitiko chakakura chakaunganidzwa pamusoro pemakore mazhinji kana kunyangwe makumi emakore echiitiko chine simba.

Franchising inoratidzirwa nehupamhi hwemukurumbira mune chero nyika. Munhu anosarudza kuve franchisee anogona kungoisa mari zviwanikwa, kutora vashandi zvinoenderana nezvinodiwa, kuvaka mabhizinesi maitiro, uye kuwana mhedzisiro. Kunyangwe zvigadzirwa zvinowanzo kutorwa kubva kune nyika yekwakabva franchise. Izvi zviri nyore kwazvo sezvo iwe uchigona kuchengetedza vashandi uye mari zviwanikwa. Iko hakuna kudikanwa kwekugadzira zano kana kushanda pane chiratidzo. Zvese izvi zvave kutowanikwa kwauri uye zvasara ndeye kuvhura yakagadzirira-yakagadzirwa biz modhi inonyatso kuunza mari zviwanikwa sebhonasi.

Iye franchisee anokwanisa kushandisa zvinobudirira iyo franchise yaakawana, achiwana mugove wakakura wezvemari zviwanikwa. Iwo mazwi eiyo franchise anokurukurwa zvakananga neanopa uye anogona kunge akasiyana. Semuenzaniso, iwe unogona kugara uchibvisa mugove webatsiro, kana iwe uchigona kubvumirana pane mamwe mamiriro, zvese zvinoenderana nemuridzi wechiratidzo chakashandiswa.

Izvo zvakakwana kungotenga franchise uye kushandisa ese ruzivo rwakawanikwa nezvizvarwa zvakapfuura zvevanhu kana zvasvika kune yekare trademark. Iwe unofanirwa kuve wakangwarira zvakanyanya uye kudzivirira zvikanganiso nekuti chero kusanzwisisika mukugadzira franchise kunogona kucherechedzwa uye ipapo franchisee anogamuchira matambudziko pane purofiti Asi ichi hachisi chiitiko chakajairika, saka, iwe unofanirwa kutarisa pane chaiyo kuita kwehofisi mashandiro.

Kuteedzera franchise uye kuwedzera zvinowirirana zvinowedzerwa kukambani yako yekukwikwidza kumucheto. Mushure mezvose, ma franchise mazhinji anoshandisa nzira yekushandisirwa nzvimbo, apo, semuenzaniso, muMcDonald's ivo vanotengesa mapancake kana iri muRussia. Kana iyo inowirirana McDonald's franchise inovhura padunhu reKazakhstan, saka chikafu chinokurumidza-cafe chinopa sarudzo yesarudzo ye burger ine nyama yebhiza yevagari vemo.

Bhati franchise ibhizimusi rinogona kubatsira, asi chete kana zvikaitwa nemazvo. Kuti usakanganise, iwe unongoda kuteedzera, zvinoenderana nehurongwa, iwo machipisi ayo anoshandiswa nemushambadzi zvinobudirira. Asi kutevedzera zvakapusa hakuna kuganhurirwa mukuitwa kweiyo franchise. Iwe zvakare unofanirwa kuita ekugadzirira matanho iwe wega. Iwe unozogona kuongorora vakwikwidzi chete mushure mekuita yakakodzera maitiro ekuongorora. Uye zvakare, iwe unofanirwa zvakare kushandisa swot kuongorora usati watanga bhati franchise.

Iyi nzira ye analytics inokutendera iwe kuona kusimba uye kushaya simba kwebhizinesi chirongwa chauchazoshandisa. Uye zvakare, kana uchishanda neyekugezera, iwe unofanirwa kutsvaga kuti ndeapi mamiriro ebhizinesi rakadai rinopihwa pasi pemitemo yemuno. Usati watenga franchise, iwe uchiri nemukana wekuita sarudzo yekutonga chaiyo. Iwe unofanirwa kuongorora zvine hungwaru njodzi dzako nemikana; Naizvozvo, iwe haugone kuita pasina swot kuongororwa uye analytics pane vanokwikwidza. Inonzwisisika ruzivo inogara iri yako yemakwikwi mukana. Gonesa yako yekugezera nekutenga iyo franchise uye kodzero yekushandisa inozivikanwa brand nayo. Ehezve, iko kudyidzana neiyo franchisor hakungogumira kune imwechete brand.

Iwe zvakare unowana yakazara seti yemabhonasi akasiyana.

Kuwedzera kune izvo mabhenefiti, kana uchishandisa franchise yekugezesa, iwe zvakare unotakura zvimwe zvisungo. Mushure mezvose, kuwana akasiyana mabhonasi kunoenderana nekuti iwe unofanirwa kuibhadhara. Saka, kare pakutanga, iwe unozofanirwa kubhadhara kubva ku9 kusvika ku11% yemari yekutanga. Iyo franchise yeimba yekugezesa inoshanda mushe mushe chete pasi pechimiro chekuteerera kwakasimba kune zviyero zvakatsanangurwa muchibvumirano chako nemutengesi. Kuita kodhi yekupfeka yevashandi nekumaka kunobatsira iwe kuvaka kuvimbika kwevatengi. Dzika bhajeti franchise zvinoenderana nematemplate kubva kune vamiririri vemaki.

Izvi zvinokupa iwe nemikana yakanaka yekukunda nechivimbo mukutarisana nevekupikisa. Paunenge uchiita franchise yekugezesa, zvakakoshawo kuyeuka kuti uku hakusi kwemahara mafaro. Unozotamisa chinenge gumi muzana chemari yako kumakambani ekambani iwe yawakapinda nayo mubatanidzwa. Iwe uri, mukuti, mumiriri wedunhu anoshanda akamiririra kodzero. Naizvozvo, unogona kuongororwa, kutumirwa chakavanzika shopper, kana komisheni yakavhurika. Izvo zvese zvinoenderana nekufarira kwemufranchisor.