I-franchise yedonut yinto entle enenzuzo ethi, ngokomgaqo, ivelise ingeniso elungileyo. Xa usebenza nge-franchise, kufanelekile ukukhumbula ngokucacileyo ukuba olu hlobo lwesenzo luza noxanduva oluthile. Ewe kunjalo, xa uthenga i-franchise yedonut, ufumana isixa esikhulu seebhonasi. Umzekelo, wenza imisebenzi yakho yobuchule phantsi kwegama lophawu oludumileyo, nto leyo etsala iindwendwe. Kodwa ayipheleli kuluhlu lwezibonelelo ozifumanayo ngokuthenga i-franchise yomrhumo. Uyakwazi ukwenza imisebenzi ngokwemigaqo, imigangatho kwaye usebenzise ulwazi olwenziweyo ngumniki-franchisor.

Ukuba nethuba kwi-franchise yomrhumo kukwenza ukuba kube nakho ukubala kulwakhiwo lweenkqubo zetekhnoloji ngokulandela eyona mizekelo mihle. Oku kunokuba nefuthe elihle kwinzuzo yeshishini lakho. Ukongeza, ukuba nethuba elihle lokwenza imisebenzi phantsi kwegama lophawu lwenkampani eyaziwayo kwihlabathi liphela ikunika ithuba elibalulekileyo lokutsala abathengi xa kuthelekiswa nabo bangenazo iinkampani zebhonasi.

Kuyinzuzo kakhulu ukujongana nomrhumo, ngakumbi ukuba usebenza kwifranchise. Kodwa kufanelekile ukukhumbula ukuba umvuzo kufuneka kwabelwane ngawo. Ukuya kuthi ga kwiipesenti ezili-11 kufuneka kuhlawulwe kwinqanaba lokuqala ngokwenza intlawulo yokuqala. Kukwafanele ukukhumbula inyanga nenyanga kwaye wabelana ngengeniso yakho evela kwintengiso yedonut, ekungafanelekanga ukuba ilibaleke. I-franchise yedonut yiprojekthi yeshishini enokuba nzima ukuyiphumeza. Umzekelo, abachasi bakho abafuni ukunika ezo ntengiso zeemarike bahlala ixesha elide.

Ngenxa yoko, bathintela imisebenzi yakho. Ukujongana ngokulula nayo nayiphi na imiqobo, kufuneka ulungiselele kwangaphambili. Umzekelo, uhlalutyo lwe-swot yenye yezona zinto zibonakalayo zichonga ngokucacileyo amandla kunye nobuthathaka bezixhobo zeprojekthi yeshishini lakho. Ngokunjalo, amathuba, kunye nezinto ezingalunganga, ziya kuba ziphambi kwamehlo akho. Ukusebenza nelungelo lokunikezela kufuneka kwenziwe ngokungqinelana neprojekthi yeshishini lomthetho wasekhaya, ngokubanzi, njengalo naluphi na olunye uhlobo lomsebenzi. Ukuba awuyophuli imithetho kwaye ulandele imigaqo, i-franchisor iyavuya kwaye utsala inani elikhulu labathengi.

Iifranchise eKenya zinokubonakala ngathi ziyingozi ekuqaleni. Nangona kunjalo, iKenya ayililo lizwe eliyingozi kakhulu kwilizwekazi laseAfrika. Kungenxa yoko le nto i-franchise kummandla weziko likarhulumente elinokuphuhliswa, kubalulekile ukuba uqaphele ukuba zeziphi izinto zommandla ezinokukuthintela kwaye yintoni enokukunceda kuphuhliso. Ukuba unomdla kwi-franchise kunye nokufunyanwa kwayo, unokuqhagamshelana neziza ezikhethekileyo. Ezi zinokuba ziivenkile okanye ukutshintshiselana, kunye nokubhaliswa kweefranchise, ezidwelisa zonke iintlobo zeemveliso onokuzisebenzisa ukuqala ishishini lakho. Ngapha koko, awunyanzelekanga ukuba uqulunqe nayiphi na imodeli yeshishini ukusuka ekuqaleni kwaye wenze ilogo.

Sele ufumana i-franchise esele yenziwe, oko kuthetha ukuba ungangomnye wabarhwebi abaphumelele eKenya. Kufuneka ufumane i-franchise efanelekileyo efanelekileyo kumava akho kunye nohlobo lomsebenzi.

I-franchise eKenya iyakusebenza ngokuhambelana nesivumelwano ongena kuso kunye ne-franchisor. Abantu abaninzi bayayazi iKenya ngeentlobo zayo ezidumileyo zeti, nangona kunjalo, ilungelo lokuthengisa ngokuthengisa linokuhambelana nayo nayiphi na intsimi yomsebenzi. Umzekelo, inokuba yikhefi, ihotele, okanye ezinye izinto ezenza inqanaba eliphezulu lemali engenayo. Xa usebenzisa i-franchise eKenya, kufuneka ukhumbule ukuba kufuneka udlulise isixa esithile semali kwiiakhawunti zenkampani ekunike ilungelo lokusebenzisa uphawu lwayo kunye neetekhnoloji. Xa ujongene ne-franchise eKenya, ulumkiso olugqithisileyo kufuneka lwenziwe xa kujongwa kubathengi, njengoko ubungcali bengingqi bungafanele kujongelwa phantsi. Nangona kunjalo, yonke into ayinzima kangako, oko kuthetha ukuba kufuneka uthathe umngcipheko kwaye uqale ishishini lakho, ndisebenzisa i-franchise esele yenziwe.

Emva kwayo yonke loo nto, ufumana imodeli epheleleyo yeshishini njengebhonasi kwi-brand yakho, ebandakanya lonke ulwazi onokulufuna ukuze ufikelele kwiindawo eziphakamileyo.