Ulungiso olwahlukeneyo lwamalungelo luhlobo lomsebenzi, ukumiliselwa, ekufuneka uqonde ukuba zeziphi izoyikiso ekufuneka zinqunyanyisiwe kwaye ngawaphi amathuba akhoyo okuba ngusomashishini okhuphisana kakhulu. I-franchise luhlobo lweprojekthi yeshishini xa, ngokungathi kunjalo, uqeshisa amalungelo athile kwi-franchisor yokwenza imisebenzi phantsi kophawu lwayo. Ukongeza, ukuba usebenza phantsi kwe-franchise, kuya kufuneka uqaphele izibophelelo ekufuneka uzizalisekisile. Iindidi ezahlukeneyo zeefranchise zinikezelwe kwiiportical ezifanelekileyo. Apho unokufumana kuphela ulungiso olwahlukeneyo lokuthenga, kodwa kunye nezinye izibonelelo ezininzi zefomathi yangoku. Ukhetha eyona ndlela ifanelekileyo, ebonelela ngokuhamba kwemali rhoqo kwiiakhawunti zakho.

Ewe umvuzo kufuneka wabelwe, nangona kunjalo kufanelekile.

Ulungiso olwahlukeneyo kufuneka kujongwane nalo ngokufanelekileyo, ngenxa yoko, xa ufumene iseti yezixhobo ezivela kwilungelo lokuthengisa, uyakwazi ukuqala ukwenza imisebenzi eyahlukeneyo yeofisi. Ukongeza kulungiso olwahlukeneyo, uqhuba ilungelo lokuthengisa ngendlela engeyiyo ukwenza iimpazamo. Emva kwayo yonke loo nto, unayo yonke imimiselo eyimfuneko oyilandelayo nje, emva koko ungabinangxaki. Ewe kunjalo, kuya kufuneka unxibelelane neearhente zikarhulumente, kuba banokuba neentlobo ngeentlobo zamabango. Zingacutshungulwa ukuba ufundisisa umthetho kwaye ulandele izikhokelo ezahlukeneyo zolungiso. Akukho nto inzima kule nto, oko kuthetha ukuba kunyanzelekile ukuba usebenze de okhuphiswano ekugqibeleni luthathe zonke ii-niches zasimahla.

Ukuphumeza ulungiso lweefranchise ezahlukeneyo, unokuhlangabezana nobunzima obuthile kuba abo bakhuphisana nabo bengalalanga kwaye akunakulindeleka ukuba bafune ukukunika izikhundla abakhe kuzo ixesha elide. Unamathuba onke okufikelela kwiziphumo ezinomtsalane kukhuphiswano kuphela ukuba ujongana ngokufanelekileyo nayo yonke imisebenzi ebekiweyo. Okokuqala, uhlalutyo lokuqala lokhuphiswano luyafuneka. Ivumela ukuqonda ukuba yeyiphi imbangi ekufuneka ujongane nayo kwiimarike ezingenakulungiswa kunye nomzabalazo wokukhetha abathengi. Ulungiso olwahlukeneyo lokuthenga lukubonelela ngeendlela ezininzi eziluncedo kulo mzabalazo. Okokuqala, uya kuba negama elisebenzayo nelikhuthazayo onalo.

Okwesibini, ubuchwephesha, ukwazi, kunye neendlela zeshishini ziya kubonelelwa kuwe, kwaye uya kuba nakho ukwenza isigqibo solawulo olufanelekileyo. Sebenzisa ulungiso lwakho lwamalungelo ngokuhambelana nemigaqo nemigaqo, kwaye kwanovenkile oyimfihlelo akanakwenza nto ngokuchasene nawe.

Ukuthengwa kwemfihlakalo yinto eqhelekileyo xa ujongene nelungelo lokuthengisa. Ummeli wohlobo lophawu uthumela umntu okhethekileyo, othi, phantsi komthengi, eze kumhlaba wenkampani athenge iimpahla okanye afumane iinkonzo ezahlukeneyo. Ngaphaya koko, ngokusekwe kwiziphumo zonxibelelwano, unika ingxelo kwaye i-franchisor yazi kakuhle ukuba wenza ntoni okungalunganga. Ukuba wenza yonke into ngokungqinelana nemigaqo, awunakoyika. Nceda nje umthengi ngamnye ngokungathi uyimfihlo eyimfihlo. Ukusebenza nge-franchise yiprojekthi yeshishini elintsonkothileyo, nangona kunjalo, unokuyiphumeza ngokufanelekileyo ukuba ubambelela ngokungqongqo kwimigangatho.

Ewe ufumana lonke ulwazi olufunekayo ngoko nangoko emva kokuba uhlawule isixa-mali. Ihlawulwa emva kokugqitywa kwesivumelwano, apho uxanduva kunye namalungelo omabini amaqela achaziweyo.

Ukusebenza ngokufanelekileyo kokulungiswa kwefranchise kukubonelela ngethuba lokusebenza ngamacandelo amaxabiso ahlukeneyo. Kuya kufuneka wenze ngokungqongqo ngokungqinelana nesicwangciso seshishini osenzayo. Ukongeza, ukwenza uhlalutyo lokuqala kukhuphiswano kukwabonelela ngoncedo olufunekayo kolu ngquzulwano, olukhokelela kwithuba lokutsala abathengi abaninzi ngangokunokwenzeka. Ukuba unikezela ngenkonzo esemgangathweni, abantu baya kuza kuwe kwakhona ukufumana iinkonzo. Baya kucebisa inkampani abayithandayo kubahlobo kunye nosapho, kunye nezihlobo kunye nabalingane. Oko kubizwa ngokuba lilizwi lomlomo kuqala ukusebenza.

Ngenxa yoko, ukusebenza kwakho kakuhle kulungisa i-franchise ekwazi ukutsala abathengi abaninzi. Ewe kunjalo, kufuneka banikwe inkonzo ngokukhawuleza kwaye kwinqanaba eliphezulu. Oku kunokufezekiswa ukuba abasebenzi bakho banamanqanaba aphezulu obuchwephesha. Kuyafuneka ukuba baqeqeshelwe ukunxibelelana kakuhle nangendlela echanekileyo nabathengi. Franchise ulungiso lwakho olwahlukeneyo lusekwe kwimigaqo, imigaqo kunye nemithetho yendawo. Ngokuqinisekileyo ngekhe ubenangxaki, kwaye unokukhuphisana ngokufanelekileyo nabachasi. Kuyenzeka ukuba ukonwabele inqanaba eliphezulu leemfuno ezifanelekileyo ukuba uyayenza imisebenzi yakho yentengiso ngokuchanekileyo.

Kunye nokumiliselwa kweefranchise ezahlukeneyo zentengiso kumiselwe wena kwiziko lokuthatha izigqibo. Ufumana iseti yolwazi oluyimfuneko kwaye ungayisebenzisa ngokokubona kwakho. Musa nje ukwenza iimpazamo, landela ngokungqongqo imigangatho, kwaye emva koko, uya kuphumelela.

Utyalomali oluncinci lwefranchise aluqhelekanga namhlanje, kukho ukhetho olukhulu lwezinto ezahlukeneyo, kodwa ukuze ungajongani nabakhohlisi, kufanelekile ukunxibelelana nokwenza intengiselwano ngezixhobo ezikhethekileyo ze-elektroniki, iikhathalogu zefranchise. Kwikhathalogu ye-franchise, une-100% i-inshurensi, kunye nokufumana ulwazi oluyimfuneko, idatha phantsi kwesivumelwano, kunye nomsebenzi ohlanganyelweyo kunye nenkxaso. Nokuba umfundi, umama wendlu, okanye umqeshwa onenkunzi encinci yokuqalisa, kodwa umnqweno omkhulu wokuzisebenzela, unokuqala ishishini ngotyalo-mali oluncinci. Kukho umngcipheko kuyo yonke into, kodwa xa uthenga nenkampani esele isebenza kwimarike, ukubonelela ngegama kunye nemidla kulula ngakumbi, kunenzuzo ngakumbi ngokonga kwintengiso, ukufumana idatha, ulwazi, iichips malunga nendlela yokutsala nokugcina abathengi kwi indawo ethile. Ukuphuhlisa i-biz ukusuka ekuqaleni kudla ixesha kwaye kunzima, ngakumbi xa unikwa ukhuphiswano olukhoyo, kwaye ngokuthenga i-franchise, wenza lula umsebenzi wakho, ukwandisa amathuba, imida kunye nokwanda kwengeniso. Xa ezinye iindawo ezintsha zivulwa, i-franchisor ayifuni ukutyala imali kwintengiso, ngokusekwe kwimigaqo ethile yokusebenza, inceda umnini-franchise ukuba aqale ishishini lakhe.

I-Franchisors ibeka i-franchise kumaxabiso ahlukeneyo, ngokuxhomekeke kwimigaqo kunye neemeko ezongezelelweyo. Ukuthengisa ngokwalo kukubonelela ngamalungelo phantsi kweemeko ezithile kwingingqi ethile, inkulu inqaku, inkulu ingeniso. Ngamanye amagama, impumelelo yoluvo lweshishini kunye nelungelo lokusebenzisa igama elikhulu, uphawu kwixesha elide. Kwakhona iyafumaneka ukufumana ingcebiso eyongezelelweyo kwiingcali zethu. Ukuba awunazo izakhono kwaye awazi ukuba yeyiphi indawo ofuna ukuqala kuyo i-biz, ungasebenzisa uluhlu lokubonelela okanye usebenzise injini yokukhangela. Ikhathalogu ibonisa indawo ezithandwayo zotyalo-mali oluphantsi, i-franchise kwicandelo elithile lomsebenzi, ukunciphisa iifranchise ngemimandla emincinci okanye emikhulu, ngeendleko, njl. Njl.

Idatha ehlaziywa rhoqo ukuze umthengisi okanye umrhwebi abone idatha epheleleyo. Ukongeza ekuthumeleni isibonelelo sakho kulawulo, kunokwenzeka kungekuphela ukufumana amaqabane kodwa nokuzalisa uluhlu lwabathengi nge-SEO traffic. Ukufikelela kubaphulaphuli ekujoliswe kubo kuqinisa indawo yakho kunye nokunxibelelana kwintengiso, kuqinisekisa ingeniso ezinzileyo kunye nenzuzo, kuwo nawuphi na umhlaba ongathanda ukuqala ishishini. Abanini bamalungelo abo bathathe inxaxheba kwiinkqubo zomsebenzi wabanini bamalungelo, bethathela ingqalelo ubonelelo lolwazi kunye noqeqesho lwabasebenzi, ngokubonelela ngesiseko sabathengi abazenzele ngokwabo. Abathengi banakho ukuqikelela utyalomali oluncinci, inzuzo, ukuqikelela zonke iinkcukacha. Utyalo-mali oluncinci aluthethi kwinzuzo encinci konke konke, ukuba wenza ngokuchanekileyo, ukubhatalwa kuya kwenzeka ngexesha elifutshane, kunye nokonyuka kwinzuzo. Kananjalo, xa uthenga i-franchise, ungavula inani elingenamda levenkile ezincinci ukufikelela kubaphulaphuli abaninzi, ngokutyala ubuncinci bexesha kunye nemali.

Iingcali zethu zinxibelelana ubusuku nemini, zihlaziya idatha kwaye zibonelela ngentengiso kunye nokunyusa izimvo. Ukufumana ulwazi oluthe kratya kwishishini elincinci kodwa eliyimpumelelo, sebenzisa iingcebiso kwiingcali zethu kwiinombolo zoqhakamshelwano ezichaziweyo, yiya nakwivenkile yekhathalogu yeefrank kunye notyalo mali oluncinci kwaye ufunde uphononongo lwabathengi. Sithanda ukukubulela ngomdla wakho kwikhathalogu yethu ye-franchise, ngethemba lokusebenzisana ngemveliso kunye neendleko eziphantsi.

Ukulungiswa kwezixhobo zefranchise kunye nembuyekezo yezemali ephezulu, ngokuxhomekeke kuphunyezo oluchanekileyo nolucingisisiweyo. Kuya kufuneka uwafunde amaxwebhu afunyenwe ngumniki-franchisor. Olu lwazi lukunceda ukuba uqaphele i-franchise yakho ngokufanelekileyo ngaphandle kokwenza naziphi na iimpazamo ezibalulekileyo. Kuyenzeka ukuba kulungiswe kwinqanaba elitsha lobuchwephesha, kwaye ungasebenzisa ilungelo lokuthengisa ilungelo lokuzenzekelayo ngenkqubo yokubhala. Unamava awodwa, ulwazi olungenakulinganiswa, kunye netekhnoloji ekumgangatho ophezulu. Kwisakhelo se-franchise yokulungisa unokufumana phantse yonke into, kubandakanya izixhobo ezikumgangatho ophezulu.

Konke kuxhomekeke kwizivumelwano onokufikelela kuzo. Ngexesha lothethathethwano, ngaphambi kokufezekiswa kwelungelo lokuthengisa, kufuneka uqonde ngokucacileyo ukuba izivumelwano ezisisigxina ziya kuhlonitshwa ngalo lonke ixesha. Yiyo loo nto, cinga kwangaphambili malunga nezivumelwano ozimiseleyo ukuzenza kunye nento ofuna ukuyifumana njengembuyekezo evela kumthengisi.

I-franchise eyenziwe ngobuqhetseba izisa ukulungiswa kwinqanaba elitsha lobugcisa. Uyakwazi ukulungiselela izixhobo ngokukhawuleza nangobuchule. Oku kukubonelela ngoncedo olubalulekileyo kwimpikiswano yokhuphiswano, ukuba unomdla kwitekhnoloji kwaye ufuna ukuzibandakanya kulungiso phantsi kwelungelo lokuthenga, khetha kwezona nketho ziphumeleleyo. Eyona brand ithandwayo inawo onke amathuba okonyusa kumzi wesixeko sakho. Ufikelela nje kwizivumelwano ezifanelekileyo kwaye uziphumeze rhoqo. Ukulungiswa kwezixhobo zokusebenza yiprojekthi yeshishini yangoku.

Ukuba uyiphumeza ngokuchanekileyo, akusayi kubakho bunzima bubalulekileyo. Kuyimfuneko ukulandela ngokungqongqo imigangatho kunye nemigaqo emiselweyo. Sisikhokelo sakho esiphambili sokwenza. Isicwangciso seshishini esenziwe kwangaphambili kwaye siphuhliswe kakuhle senza ukuba kube lula ukoyisa ngokucacileyo iingxaki onokuthi uhlangane nazo ngexesha lokufezekiswa kwempahla yokulungisa. Yenza ngokuzithemba ngokujonga rhoqo iinkcukacha-manani zakutshanje. Oku kukunika amandla okulawula ngokungagungqiyo nangokunyanzela abachasi bakho, kukunika awona macandelo entengiso anenzuzo enkulu. Fikelela kubo bonke abajolise kuwe ngokwazisa ngeentengiso ekujoliswe kuzo.

Nokuba kungenxa yoko, unolwazi oludingayo ngaphakathi kwempahla yehardware.

I-Franchise kunye nomhambisi ayisiyongqondo ehambelana kuphela. Le yimisebenzi yokuvelisa efuna ukwenziwa ngokuzenzekelayo. Isoftware yesizukulwana esitsha kufanelekile ngokwezi njongo. Awunakho ukujongana ngokuchanekileyo nelungelo lokushishina kuphela kodwa kwanokunika abasasazi isixa esifunekayo sokuqwalaselwa. Akukho shishini lihamba ngaphandle komhambisi, ke kwi-franchise, uya kuthathela ingqalelo zonke izinto usebenzisa ikhompyuter. Ngesoftware eyahlukileyo eguquguqukayo ngaxeshanye, unokukwazi ukumelana ngokuchanekileyo kunye nemisebenzi yefomathi yeofisi, uyenze ngendlela efanelekileyo.

I-franchise yakho iyabhatala, njengotyalo-mali kwisixhobo esizisebenzelayo. Ubunzima abunakho ukubonelela nge-multitasking kuphela kodwa ikwakhona ngokumalunga neendleko ngokwexabiso kunye nomgangatho. Ukuba usebenzisa isoftware ye-franchise, ke i-biz idlula naziphi na ii-analogs. Inkqubo yokusasaza i-franchise kufuneka yenziwe ngokujonga iinkcukacha. Ujongano olwenziwe kakuhle noluyilwe kakuhle luyinto eyahlukileyo kwimveliso enjalo. Inkqubo yefiligree izalisekisa ngokufanelekileyo nayiphi na imisebenzi eyabelweyo.

Umtsalane we-franchising ulele kubukho bezibonelelo ezingenakuphikiswa kubo bobabini abathathi-nxaxheba kubudlelwane be-franchise. Kumashishini amancinci kunye noosomashishini abodwa, ibonelela ngoshishino oluzinzileyo olunenzuzo, kumashishini awaziwayo kunye neenkampani ithuba lokwandisa nokomeleza izikhundla zabo kwintengiso. Umtsalane wophuhliso lwethu kukuba ulungele wonke umntu kuzo naziphi na iinjongo kunye neenjongo.

Iifranchise eFrance ngoku zisebenza ngokufanelekileyo. Eli lizwe linomtsalane kakhulu ukwazisa uphawu lwentengiso olutsha kunye nokuqala ishishini. Iifranchise zithathe inxaxheba ixesha elide, ukusukela kwinkulungwane ye-19, kwaye lo mkhuba uzisa inzuzo kwabo basasazi abagqiba ekubeni baqeshise uphawu olaziwayo kunye nemodeli yeshishini enikezwe ngumrhwebi. I-franchise inikwa ingqalelo eFrance kuba eli lizwe litsala inani elikhulu labakhenkethi kwaye linabemi abazizityebi kakhulu. Uya kubonelelwa ngemfuno esebenzayo, eyona nto iphambili kukukhetha umgangatho ophezulu wokuthengisa ovunyiweyo kule marike. IFransi iyathandwa ngabakhenkethi kwihlabathi liphela, ke ngoko, awusoze ushiyeke ngaphandle kwenzuzo ukuba wenza konke ngokufanelekileyo kwinqanaba lokumilisela kunye nokusebenzisa ilungelo lokuthengisa.

Abantu abahlala kweli lizwe bayazingca neFrance, ke ngoko, ilungelo lokuthengisa kufuneka likhuthazwe ngendlela enokuthi ithathele ingqalelo iimpawu zengingqi. Umzekelo, ukuba uMcDonald's uthengisa i-burger eRashiya, ke ikhefi yokutya okukhawulezayo ithengisa iikeyiki. Kwakhona eFrance, i-franchise kufuneka ithathele ingqalelo into abayithandayo abantu kummandla welizwe elinikiweyo kwaye wazise inqaku elithile. Oku kungasebenza kakuhle eFrance kuba abantu balapho babathanda ngokwabo. I-franchise iya kusebenza ngokungagungqiyo ukuba uqala uhlalutye zonke iinkqubo eziza kwenzeka. Uhlalutyo lwe-SWOT lulungele oku.

Ukukhuthaza i-franchise eFrance kuthathelwa ingqalelo inyani yokuba uninzi lweempawu sele zikwimarike. Kuya kufuneka ukhuphisane nabachasi abaqinisekileyo kule meko yentengiso.