Ama-Franchise eKazakhstan angumkhuba odumile othola umfutho kuphela, kepha usuvele unabalandeli abakhulu esifundeni sethu. Imikhiqizo ethandwa kakhulu njengeMcDonald's, iBurger King, kanye nabanye abaningi bavele nathi ngqo ngoba othile wake wanquma ukuthenga i-franchise yomkhiqizo okhuthaziwe. Izinkampani eziningi zisengayithokozela imiphumela yezinqumo zazo kwazise imali eziyitholayo zimane nje zinkulu, idumela lazo liyakhula nje, ngisho nobhadane alukwazanga ukubacwila noma kuholele ekulahlekelweni kwemali okukhulu. Ngakho-ke, siyabona ukuthi kungaphumelela kanjani ukuthola i-franchise esezingeni eliphakeme kubahlali baseKazakhstan.

Kungani izakhamizi zaseKazakhstan kufanele zinake imakethe ye-franchise? Iqiniso liwukuthi iKazakhstan ikhula ngokuqhubekayo, inani labantu likhula ngokushesha, futhi ama-niches amaningi awakahlali! Ukungenisa izimpahla kuzenza zibize, kanti ukuhwebelana kwembulunga yonke kuvumela abantu ukuthi bazi futhi baphuphe ngemikhiqizo eminingi yangaphandle. Yizinto lezi ezenza isikhathi samanje e-Kazakhstan silungele ukuthuthukiswa kwebhizinisi ngokuya ngemodeli ye-franchise yolunye uhlobo lomkhiqizo oludumile noluthuthukisiwe. Ngaphezu kwalokho, impela, kufanele unake labo bantu abakhathele ukusebenza ehhovisi, abazwile ukungazinzi kwesikhundla sabo somsebenzi ngesikhathi seCoronavirus futhi bafuna ukuqala ibhizinisi labo, mhlawumbe elikude.

Kubasebenzi abaningi abajwayelekile, i-franchise yithuba elihle lokuthuthela ezingeni elilandelayo lempumelelo. Iqiniso ngukuthi ama-franchise aphelele kulabo bantu abangafuni ukuzimela ngokuzimela wonke ama-nuances okwakha ibhizinisi labo, baqonde izici eziningi zezinketho ezinokwenzeka, imininingwane yokukhangisa, ukudala uphawu, ukudlula emaphutheni amaningi okungenani eminye imiphumela iyavela. Konke lokhu kungadikibalisa kalula uchwepheshe onolwazi ekwenzeni ibhizinisi futhi kungenza oqalayo ukuqothuka. Ukugwema imiphumela emibi enjalo, unganaka ama-Franchise.

Yimaphi ama-franchise akhethekile eKazakhstan anganikeza? Njengoba kushiwo ngenhla, bayisiqalo esihle. Isiqalo, lapho usuwenzile wonke amaphepha adingekayo, walungisa ukwakhiwa, wahlela imizila yokukhiqiza, futhi wazakhela udumo - insiza ebaluleke kakhulu emakethe yanamuhla. Konke lokhu kufanele kakhulu, akunjalo? Kungenzeka ukuthi wonge okuningi ekukhangiseni kokuqala futhi uzame izinqumo ezimbi kunokukhokha kwakho ukuthenga i-franchise - ingasaphathwa eyakho isikhathi! Ngemuva kwakho konke, ungathola inzuzo yokuqala kwi-franchise kungekudala. Uma uqala ukudala ibhizinisi kusukela ekuqaleni, khona-ke ukwenza inzuzo kungabambezeleka kakhulu kuwe.

IKazakhstan manje iyinsimu engatshaliwe yamathuba amasha. Ukuphela kokufanele ukwenze ukukhetha i-franchise evumelana kangcono nenqubo yebhizinisi lakho. Zingahlukahluka, ziyahlukahluka ngentengo, ivolumu yokuthengisa, isifunda sokusatshalaliswa, isikali senkampani yabazali, ukuthandwa kwayo, inani lama-royalties kanye nezinkokhelo zesamba, kanye nezinye izici eziningi ezivame ukuthatha isinqumo ekukhetheni i-franchise. Ngaphezu kwalokho, noma yimuphi umhlali waseKazakhstan angaba nezicelo ezithile zomongo webhizinisi, wezimpahla noma izinsizakalo ezithengisiwe, ezizothinta nokukhetha kwakho phakathi kwama-franchise.

Umuntu osebenzayo futhi onomdlandla angalikhangisa kalula ibhizinisi lakhe eKazakhstan uma ekhetha i-franchise esezingeni eliphezulu kwasekuqaleni. Kodwa-ke, kukhona nezingibe lapha. Isibonelo, kulula ukuhlangabezana nabakhwabanisi. Noma nje iphrojekthi engenanzuzo ekuqaleni. Lokhu kuyacasula impela noma kungalethi ukulahleka okukhulu. Uma kusekhona ukulahleka, imiphumela yesinqumo esingaphumeleli kangako lapho ukhetha i-franchise ingaqhathaniswa nenhlekelele yangempela.

Izimali zitshaliwe, isikhathi sisetshenzisiwe, kepha akusekho ukukhipha. Isimo esingajabulisi, okuyiqiniso, akekho ofuna ukusivumela.

Ukuvimbela izimo ezinjalo ezingathandeki ukuthi kube nabalamuli noma nabantu besithathu abasiza abalingani ukuthi bathole omunye nomunye futhi baphethe isivumelwano esizuzisayo. Abantu abasezingeni eliphakeme sekuyisikhathi eside baqonda ukuthi umuntu ongenalwazi angenza iphutha elibi kalula, uma kungenjalo abulale, okuzodambisa ukuzethemba nokufisa ukuvula ibhizinisi lakhe isikhathi eside. Kungenxa yokugwema imiphumela emibi enjalo ukuthi bakhetha ukuxhumana nabachwepheshe emkhakheni wabo, labo abawazi kahle umakethe futhi abanabalingani abathembekile engqondweni.

Ukusekelwa kwekhwalithi ephezulu nokubanzi kochwepheshe bethu kuzonikeza ukukhetha okusebenzayo kwe-franchise edingekayo. Sizokusiza yonke indlela, kusuka ekuchazeni okufunayo ngokwemigomo ethile: izigaba, amavolumu, amanani, imininingwane, idumela, njalonjalo, sigcina ngokubalwa okunembile kwentengo. Intengo ingenye yezinkinga ezicindezela kakhulu ngama-franchise. Njengoba ukukhetha okuyinhloko kuncike enanini nasabelomali sokuqala. Isabelomali esibalwe ngokuphelele sizokusiza ukhethe inketho engcono kakhulu yesimo sakho sezezimali.

Ama-Franchise eKazakhstan ayisisombululo esihle kakhulu sabaqalayo abafuna nje ukuzizama kwezamabhizinisi. Ngokusekelwa ngochwepheshe bethu, uzofinyelela imiphumela efiseleka kakhulu kusenesikhathi, ukhethe umphumela olungele icala lakho, futhi kungekudala uzoqala ukwenza inzuzo yakho yokuqala!

I-franchise yomnyango yiphrojekthi yebhizinisi enenzuzo engaletha inani elikhulu lemali engenayo enkampanini enquma ukuyikhuthaza. Lapho usebenzisa i-franchise, kufanele uqonde kahle ukuthi le yisevisi ekhokhelwayo evela kumkhiqizo okhethekile. Ngakho-ke, kuzofanele ukhokhele izinsizakalo ze-franchisor ngokuqhubekayo, udonsa inani elithile emalini oyitholile. Iphesenti le-franchise yezicabha ngesikhathi sokuqaliswa kwephrojekthi yebhizinisi lizofinyelela ku-11%, lena yimali ebizwa ngokuthi isamba semali, okumele ikhokhwe esigabeni sokuqala sokusebenzisana okuhle. Ngaphezu kwalokho, lapho usebenza nge-franchise yomnyango, uzothola izinhlawulo nezimali zokukhangisa. Le mali izoya kumphathi we-franchisor futhi yena uzokwabela ngokubona kwakhe.

Uma usebenza endlini, i-franchise kufanele isetshenziswe ngokuya ngemithetho. Kungakho uthola ilungelo lokusebenzisa amamodeli webhizinisi ukuze ungabi nobunzima ngokuzayo, futhi ukwazi ukulandela ngokunembile imithetho ebekiwe. Xhumana neminyango ngendlela yokuthi ungabi nobunzima obuhambisana nomthetho. Osomabhizinisi bendawo noma abamele ama-franchise bonke bayalingana phambi kombuso, ngakho-ke, udinga ukunamathela emthethweni hhayi ukuwuphula.

I-franchise yomnyango yiphrojekthi, lapho kufanele ukhumbule ukuthi le yiniche yokuncintisana kakhulu. Ngakho-ke, udinga ukwenza izibalo zemisebenzi yokuncintisana kusengaphambili ukuze ulungele noma yisiphi isimo. Ngaphezu kwalokho, udinga ukuhlaziywa kwe-swot ukuze ulungele noma iziphi izingozi nezinsongo, kanye nokwazi amakhono akho, ubuthakathaka namandla akho. Lapho uthengisa i-franchise yomnyango, kufanele umemezele ukuthi ungene emakethe nokuthi unezinzuzo ezihambisanayo. Enye yezinzuzo zokuncintisana kuzoba khona impela kwethuba lokuxhaphaza umkhiqizo odumile. Ukuba nelogo eyaziwayo kumkhiqizo wakho sekuvele kuwumazibuthe wokuheha inani elikhulu lamakhasimende.

I-franchise yomnyango ikunika ithuba lokuhlela amakhasimende akho usebenzisa izici ezithile. Ngemuva kwakho konke, uzoba neqoqo lonke lobuchwepheshe obuhlukahlukene, ukwazi, ulwazi, nolwazi oluzokusiza ukuthi uhambe kulesi simo futhi wenze ukuphela kwesinqumo sokuphatha esifanele. Sebenzisa i-franchise yomnyango kahle nangaphandle komthungo ngokuba ngusomabhizinisi osebenza kahle futhi oncintisanayo.

I-franchise yesitolo somnyango ingaba iphrojekthi efanele futhi engaba nenzuzo. Ukuze wenze lokhu, udinga ukusebenza nayo ngokufanele nangobungcweti. Ngalezi zinhloso, kuyadingeka ukusebenzisa ubuchwepheshe obusezingeni eliphakeme, ulwazi oluyingqayizivele, kanye namandla okwenza okuthile egameni lomkhiqizo owaziwayo. Konke lokhu kuzoba sesandleni sakho uma wenza isivumelwano nommeleli we-franchise onekhono. Ukuze wenze lokhu, udinga ukukhetha inketho engcono kakhulu etholakala emakethe. Iya esitolo noma ikhathalogi ye-franchise lapho kuphela lapho uzothola konke okunikezwayo kwamanje futhi ungenza ukuqhathanisa.

Ngemuva kokuqhathanisa izinketho, khetha eyodwa elungile kakhulu. Qalisa isitolo sakho ukuze iminyango ibe sezingeni eliphakeme kakhulu. Uma ufuna ukusebenza nge-franchise yeminyango, kufanele njalo ulandele imithetho. Khetha kuphela lezo zinketho zokuxhumana ezihambisana kakhulu nezintshisekelo zakho. Ngemuva kwalokho, uzokwazi ukuba nezinga eliphezulu lemali engenayo. Uma unentshisekelo ezinhlotsheni ezahlukahlukene zeminyango futhi ufuna ukuvula isitolo se-franchise, lokhu-ke lokhu kuyisinqumo esifanele. Lolu hlobo lomsebenzi luthembisa imali engenayo enkulu, kepha, ukuze uzuze umphumela omuhle, kuzofanela unqobe ubunzima obuhlukahlukene.

Njengengxenye ye-franchise yesitolo somnyango, uzobe usebenzisana nabancintisana nabo. Lokhu akunakugwenywa; ngakho-ke, udinga nje ukulungiselela. Kuhle uma izimbangi zakho zisebenza ngokuya ngefomethi yendabuko yokulwa. Okubi kakhulu uma i-franchise yakho yesitolo ibhekene nezindlela zokuncintisana ezingavumelani nezingafanele. Noma kunjalo, le nketho kufanele futhi inakwe futhi udinga ukulungela noma yini. Ngemuva kwakho konke, awusoze wanquma kahle ukuthi kuzokwenzekani, ngakho-ke, ngaphambi kokwenza i-franchise yesitolo somnyango, udinga ukuhlola zonke izinketho ezingaba khona.

Izingozi namathuba ahlolwa kusetshenziswa ithuluzi elibizwa ngokuthi yi-swot analysis. Uzokunikeza umbono wesimo samanje ngaphakathi nangaphandle kwenkampani yakho. Ucwaningo lweMakethe lungesinye sezici zempumelelo. Thuthukisa i-franchise yesitolo sakho ngobunono obukhulu futhi unake kakhulu izakhi zezibalo zolwazi. Lapho-ke ibhizinisi lenkampani yakho lizothuthuka kakhulu, futhi uzokwazi ukuncintisana nanoma ibaphi abaphikisi ngokulingana okulinganayo, noma kaningi ngisho nokubadlula.

I-franchise yesitolo seminyango yangaphakathi izokwenza imisebenzi yayo ngokungenaphutha, inqobo nje uma ithuthukiswe kahle nangokufanelekile. Thuthukisa i-franchise yakho ukuze imali oyitholayo kuyo ibe phezulu ngangokunokwenzeka. Uma usebenza nge-franchise, khona-ke isitolo sidinga ukunakwa kakhulu. Uphoqelekile ukuthi asebenze kahle. Uzokwazi ukusingatha yonke imisebenzi uma uthola abasebenzi abasezingeni eliphakeme. I-franchise yesitolo sokwahlukanisa ingaphakathi izosiza.

Uzokwazi ukubhekana ngokuphumelelayo nalo msebenzi, uwenze ngokungenaphutha. Naka ngokukhethekile iminyango yangaphakathi lapho uthengisa isitolo njengengxenye ye-franchise. Lokhu kuzokusiza ekunqobeni ukumelana nabancintisana nabo, ngeke bakwazi ukumelana nawe. Iminyango yangaphakathi kumele isingathwe ngobunyoninco. Leli qiniso kufanele linakwe uma uthengisa isitolo usebenzisa i-franchise. Zuza kokuhlangenwe nakho kwekhwalithi ephezulu ye-franchisor. Uzimisele ukukunikeza.

Lokhu kuzokwenza ukuthi kube lula ukufeza kalula zonke izinhlelo. Ungakunaki ukusetshenziswa kwamathuluzi wokuhlaziya. Lolu hlobo lwekhithi yamathuluzi lusiza ukubhekana kalula nemisebenzi yanoma ikuphi ubunzima.

I-franchise yesitolo somnyango wangaphakathi izoletha inzuzo ephezulu kakhulu. Kuzoqinisekiswa ukuthi usebenzisa iqoqo lamathuluzi aphezulu. Uzobathola njengengxenye yokusebenza kophawu lwentengiso namalungelo ahambisanayo. I-franchise ayilutho ngaphandle kokuthi yithuba lokuqasha ilungelo lokuba yinxusa lomkhiqizo. Uzoba ngumhambisi okhethekile. Ngamanye amazwi, ibizwa ngokuthi i-franchisee.

I-franchise yesitolo somnyango wangaphakathi izoletha imali ephezulu kakhulu. Inkampani yakho izoluthokozela uthando lwamakhasimende ayo. Kuzokwazi ukwenza kahle noma yimuphi umsebenzi uma uthengisa i-franchise. Uzoba nemithetho yakho yonke into. Kumele kwenziwe ngqo kuleyo ncwadi. Kuzodingeka futhi ukusebenzisana ne-franchise yesitolo somnyango wangaphakathi ngendlela yokuthi kungabikho noyedwa wabancintisana naye onethuba lokusondela kuwe ngokwezinga lesevisi. Ochwepheshe ngamunye kumele abe nesethi yolwazi aludingayo.

Lokhu kuzokuvumela ukuthi uthole ngokushesha impumelelo. Ukusebenza nge-franchise yesitolo somnyango wangaphakathi ngeke kubhekane nobunzima. Ungakunakekela lokhu ngokuxhumana ngqo ne-franchisor.