Ama-Franchise eKazakhstan angumkhuba odumile othola umfutho kuphela, kepha usuvele unabalandeli abakhulu esifundeni sethu. Imikhiqizo ethandwa kakhulu njengeMcDonald's, iBurger King, kanye nabanye abaningi bavele nathi ngqo ngoba othile wake wanquma ukuthenga i-franchise yomkhiqizo okhuthaziwe. Izinkampani eziningi zisengayithokozela imiphumela yezinqumo zazo kwazise imali eziyitholayo zimane nje zinkulu, idumela lazo liyakhula nje, ngisho nobhadane alukwazanga ukubacwila noma kuholele ekulahlekelweni kwemali okukhulu. Ngakho-ke, siyabona ukuthi kungaphumelela kanjani ukuthola i-franchise esezingeni eliphakeme kubahlali baseKazakhstan.

Kungani izakhamizi zaseKazakhstan kufanele zinake imakethe ye-franchise? Iqiniso liwukuthi iKazakhstan ikhula ngokuqhubekayo, inani labantu likhula ngokushesha, futhi ama-niches amaningi awakahlali! Ukungenisa izimpahla kuzenza zibize, kanti ukuhwebelana kwembulunga yonke kuvumela abantu ukuthi bazi futhi baphuphe ngemikhiqizo eminingi yangaphandle. Yizinto lezi ezenza isikhathi samanje e-Kazakhstan silungele ukuthuthukiswa kwebhizinisi ngokuya ngemodeli ye-franchise yolunye uhlobo lomkhiqizo oludumile noluthuthukisiwe. Ngaphezu kwalokho, impela, kufanele unake labo bantu abakhathele ukusebenza ehhovisi, abazwile ukungazinzi kwesikhundla sabo somsebenzi ngesikhathi seCoronavirus futhi bafuna ukuqala ibhizinisi labo, mhlawumbe elikude.

Kubasebenzi abaningi abajwayelekile, i-franchise yithuba elihle lokuthuthela ezingeni elilandelayo lempumelelo. Iqiniso ngukuthi ama-franchise aphelele kulabo bantu abangafuni ukuzimela ngokuzimela wonke ama-nuances okwakha ibhizinisi labo, baqonde izici eziningi zezinketho ezinokwenzeka, imininingwane yokukhangisa, ukudala uphawu, ukudlula emaphutheni amaningi okungenani eminye imiphumela iyavela. Konke lokhu kungadikibalisa kalula uchwepheshe onolwazi ekwenzeni ibhizinisi futhi kungenza oqalayo ukuqothuka. Ukugwema imiphumela emibi enjalo, unganaka ama-Franchise.

Yimaphi ama-franchise akhethekile eKazakhstan anganikeza? Njengoba kushiwo ngenhla, bayisiqalo esihle. Isiqalo, lapho usuwenzile wonke amaphepha adingekayo, walungisa ukwakhiwa, wahlela imizila yokukhiqiza, futhi wazakhela udumo - insiza ebaluleke kakhulu emakethe yanamuhla. Konke lokhu kufanele kakhulu, akunjalo? Kungenzeka ukuthi wonge okuningi ekukhangiseni kokuqala futhi uzame izinqumo ezimbi kunokukhokha kwakho ukuthenga i-franchise - ingasaphathwa eyakho isikhathi! Ngemuva kwakho konke, ungathola inzuzo yokuqala kwi-franchise kungekudala. Uma uqala ukudala ibhizinisi kusukela ekuqaleni, khona-ke ukwenza inzuzo kungabambezeleka kakhulu kuwe.

IKazakhstan manje iyinsimu engatshaliwe yamathuba amasha. Ukuphela kokufanele ukwenze ukukhetha i-franchise evumelana kangcono nenqubo yebhizinisi lakho. Zingahlukahluka, ziyahlukahluka ngentengo, ivolumu yokuthengisa, isifunda sokusatshalaliswa, isikali senkampani yabazali, ukuthandwa kwayo, inani lama-royalties kanye nezinkokhelo zesamba, kanye nezinye izici eziningi ezivame ukuthatha isinqumo ekukhetheni i-franchise. Ngaphezu kwalokho, noma yimuphi umhlali waseKazakhstan angaba nezicelo ezithile zomongo webhizinisi, wezimpahla noma izinsizakalo ezithengisiwe, ezizothinta nokukhetha kwakho phakathi kwama-franchise.

Umuntu osebenzayo futhi onomdlandla angalikhangisa kalula ibhizinisi lakhe eKazakhstan uma ekhetha i-franchise esezingeni eliphezulu kwasekuqaleni. Kodwa-ke, kukhona nezingibe lapha. Isibonelo, kulula ukuhlangabezana nabakhwabanisi. Noma nje iphrojekthi engenanzuzo ekuqaleni. Lokhu kuyacasula impela noma kungalethi ukulahleka okukhulu. Uma kusekhona ukulahleka, imiphumela yesinqumo esingaphumeleli kangako lapho ukhetha i-franchise ingaqhathaniswa nenhlekelele yangempela.

Izimali zitshaliwe, isikhathi sisetshenzisiwe, kepha akusekho ukukhipha. Isimo esingajabulisi, okuyiqiniso, akekho ofuna ukusivumela.

Ukuvimbela izimo ezinjalo ezingathandeki ukuthi kube nabalamuli noma nabantu besithathu abasiza abalingani ukuthi bathole omunye nomunye futhi baphethe isivumelwano esizuzisayo. Abantu abasezingeni eliphakeme sekuyisikhathi eside baqonda ukuthi umuntu ongenalwazi angenza iphutha elibi kalula, uma kungenjalo abulale, okuzodambisa ukuzethemba nokufisa ukuvula ibhizinisi lakhe isikhathi eside. Kungenxa yokugwema imiphumela emibi enjalo ukuthi bakhetha ukuxhumana nabachwepheshe emkhakheni wabo, labo abawazi kahle umakethe futhi abanabalingani abathembekile engqondweni.

Ukusekelwa kwekhwalithi ephezulu nokubanzi kochwepheshe bethu kuzonikeza ukukhetha okusebenzayo kwe-franchise edingekayo. Sizokusiza yonke indlela, kusuka ekuchazeni okufunayo ngokwemigomo ethile: izigaba, amavolumu, amanani, imininingwane, idumela, njalonjalo, sigcina ngokubalwa okunembile kwentengo. Intengo ingenye yezinkinga ezicindezela kakhulu ngama-franchise. Njengoba ukukhetha okuyinhloko kuncike enanini nasabelomali sokuqala. Isabelomali esibalwe ngokuphelele sizokusiza ukhethe inketho engcono kakhulu yesimo sakho sezezimali.

Ama-Franchise eKazakhstan ayisisombululo esihle kakhulu sabaqalayo abafuna nje ukuzizama kwezamabhizinisi. Ngokusekelwa ngochwepheshe bethu, uzofinyelela imiphumela efiseleka kakhulu kusenesikhathi, ukhethe umphumela olungele icala lakho, futhi kungekudala uzoqala ukwenza inzuzo yakho yokuqala!

I-franchise yesitolo sencwadi yamahlaya yiphrojekthi enenzuzo enkulu ngokuzayo, ukuze isetshenziswe kudingeka ube nohlelo olulungiselelwe kahle. Ngemuva kwakho konke, ungabheka naye nganoma yisiphi isikhathi futhi uqonde ukuthi ngabe konke kuhamba ngohlelo, noma uma udinga ukwenza ushintsho. Lapho usebenza nge-franchise, kufanele ukhumbule ukuthi le yinkonzo ekhokhelwayo engxenyeni ye-franchisor. Okokuqala, uma uthenga i-franchise yesitolo, ukhokha imali eyisicaba. Le yingxenye ebizwa ngamafutha, ebala kuze kufike ku-11% wemali yonke efakwa ebhizinisini elithuthukisiwe. Uma uthatha isinqumo sokuvula isitolo lapho uzothengisa khona amahlaya, i-franchise izokusiza ukuthi usethe kahle umsebenzi wasehhovisi.

Uzoba nawo wonke amathuba okuphumelela esikhathini eside uma uthola lonke ulwazi oludingayo ku-franchisor futhi ungalusebenzisa ngendlela efanele ngangokunokwenzeka. Ngaphezu kwalokho, uzoba ngusomabhizinisi ophumelele kakhulu futhi othuthukile onethuba lokuthola impumelelo esikhathini eside esizayo. Amahlaya azobe ephethe ngokuphelele, futhi isitolo sakho ngeke kudingeke silahlekelwe ngenxa yokuthi abaphathi babengenayo i-franchise. Ngokuphambene nalokho, uzoba nazo zonke izinzuzo ezihambisana nokuba khona kwayo.

I-franchise yesitolo yamahlaya esebenza kahle kufanele igcwaliswe ngemuva kokuthatha izinyathelo zokuhlaziya. Okokuqala ukuhlaziywa kwe-swot. Okwesibili, yi-analytics ukukhomba izimbangi nemisebenzi yazo. Sebenza kahle nangendlela efanelekile ngokusebenzisa i-comic shop franchise yakho ngokuya ngezibonelo zokulawula. Uzokwazi ukuqala kahle izimbangi zakho futhi uzokwazi ukwenza wonke amaphepha adingekayo kahle ngangokunokwenzeka. Ukuheha amakhasimende amaningi, udinga ukubenzela okuncane kakhulu kunabancintisana nabo.

Uzokwazi ukukhokha amaroyalties, okubizwa ngokuthi umnikelo, owenziwa nyangazonke. Ngaphezu kwalokho, ama-franchisees akhokhela nemisebenzi yokukhangisa emhlabeni wonke. Uma wenza isitolo sencwadi yamahlaya, umnikelo wakho wokukhangisa womhlaba wonke ungasuka ku-1% uye ku-3% ngokuya ngemali engenayo yenyanga yenkampani yakho. Nquma ngokomqondo inani lezimpahla ofuna ukuzigcina emashalofini. Lokhu kuzokusiza ukunciphisa izindleko zemithombo. Ukusebenzisa i-franchise yesitolo sencwadi yamahlaya kuzokunikeza amandla okukhulisa kahle isabelomali sakho.