Every entrepreneur wants to acquire demanded franchises of a well-known brand for their commercial activities, with inexpensive use, in business, and quick payback. However, here the paradox of the contradiction of a logical connection between a popular trademark, brand name, and inexpensive use arises, since the higher the class, model, and brand, the more expensive it is to use and maintain it in the franchises business. Cash payments in the form of a one-time lump-sum payment, monthly royalties, and regular advertising fees, for the use of a well-known and popular product logo, require a large cash investment, injections, and costs. Timely payment of all related business costs from the demanded franchises requires a decent turnover of money flow, through a bank account, good work organization, a developed and expanded retail network, a high traffic flow, and many retail, square areas, with a wide range of goods. Accordingly, for business promotion, you need further advertisement, obtainment, and downloading of trade and production equipment, increasing the number of sales clerks, managers, consultants, technological, production, and service personnel. When working with a purchased demanded franchises, the main thing is to correctly calculate the selling price of goods and products, with the recoupment of all basic and auxiliary costs by calculating the cost of costs.

The high cost of selling goods and products using the franchisor's brand can ‘scare off" a mass buyer, and he will refuse to purchase an expensive product. In practice, retail chains selling well-known and expensive trademarks have their established clientele and a select, individual, respectable, solid customer base that buy exactly a particular brand. There are very few casual visitors, especially mass buyers, in such outlets. For a mass trade contingent, which means the main strata of the population, it is necessary to approach activities with demanded franchises with a special attitude, to find out ‘golden mean’, to trademarks were affordable for them and they trusted in the quality of the goods and services themselves. In world practice, commodity, industrial, and business franchises are present and widespread, while commodity franchises account for ninety percent of the turnover. The most popular franchises for commodity franchises are associated with the sale of pizza, ready-made coffee, clothing, footwear, electronic and household appliances, cars, and for their sale businessmen open brand stores and boutiques. The success of sales in commodity franchises largely depends on the professional ability of consultants and sales managers to present the finished product to the buyer so that they are happy, willing to buy goods, and, satisfied with a successful purchase, leave the stores.

Obtaining effectiveness in demanded franchises is associated with continuous training of personnel, in highly qualified equipment and acquired skills, skillfully and with the consciousness of the business to sell the product. Mandatory training and webinars on the process of training among employees involved in the sale of products, upon achieving talent and professional vocation, to politely, masterly and skillfully force the customer to make a purchase, which once again proves the truism that ‘personnel is everything’. The demanded franchises are in demand, because with a reasonable, organizational, system-integrated approach, they quickly pay off, bringing a decent income to the entrepreneur-franchisee. It is an integrated and deliberate approach to organizing a franchises business project, with a well-developed business plan, a thorough study, and research of market relations, and analysis of the effective demanded buyers, that brings a quick payback and brings the franchises to the category and list of demanded ones. Conducting preliminary analytical work on the dynamics of financial flows from invested investments, with an economic, calculated calculation of a business forecast, on cash flow, project calculation of income, expenses, and profit give every reason to make a paid franchise in demand. Drawing up strategic planning goals and planning competent distribution tactical tasks, the number of start-up investments, to maximize profit, maintain a strong balance and ‘balancing’ between the cost of the franchises and the forthcoming costs of doing business, is proof and form a reasoned conclusion that the choice of the franchises was made correct and demanded franchises were bought.

Franchise and distributor are not only interrelated concepts. These are also production tasks that need to be automated. New generation software is suitable according to these purposes. You are able not only to effectively deal with the franchise but also to give the distributors the necessary amount of attention. No business goes without a distributor, so in a franchise, you l take into account all the elements using a computer complex. With unique and very versatile software at the same time, you can efficiently and easily cope with the tasks of the office format, carrying them out in the most efficient way.

Your franchise pays off, as an investment in automation. The complex can not only provide multitasking but also is optimal in terms of cost in terms of price and quality. If you use franchise software, then the biz surpasses any analogs. The franchise distributor program must be created with attention to detail. A well-executed and well-designed interface is also the distinguishing feature of such a product. The filigree program effectively fulfills any assigned tasks.

The attractiveness of franchising lies in the availability of undeniable advantages for both participants in the franchise relationship. To small businesses and individual entrepreneurs, it provides a stable profitable business, for well-known firms and companies the opportunity to expand and strengthen their positions in the market. The attractiveness of our development is that it suits absolutely everyone for absolutely any goals and objectives.