Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Kugulitsa mafuta ndi ntchito yosangalatsa komanso yodalirika. Kuti musadzavutike ndikukhazikitsa, konzekerani ma analytics oyenera pasadakhale. Zochita zowunikira zitha kuchitidwa pogwiritsa ntchito zida zosiyanasiyana. Mukamagwira ntchito ndi kampani yamafuta, muyenera kukhala osamala kwambiri, chifukwa ntchitoyi imalumikizidwa ndi zoopsa zambiri zakuphulika kapena kuwonongeka kwa masilindala, zomwe zimatha kubweretsa zovuta zosatheka. Chifukwa chake, mukamayendetsa chilolezo chokhala ndi gasi, onetsetsani kuti muli ndi chitetezo chokwanira ndikulangiza akatswiri anu. Ngati mwasankha kuyambitsa chilolezo cha gasi, ndiye kuti perekani ziyeneretso zapamwamba za akatswiri omwe amalumikizana mwachindunji ndi zinthu zophulika.

Anthu akuyenera kudziwa kuti ali ndi udindo waukulu pamaso pa anthu komanso malamulo. Zachidziwikire, akuyeneranso kumvetsetsa bwino ntchito, kuti asakhumudwitse kampaniyo ndipo isavutike kwambiri chifukwa chodziwika bwino. Zowonadi, mukamayendetsa chilolezo chokhala ndi gasi, kuwonongeka mbiri kungakhudze bizinesi yanu yonse. Nthawi zambiri, kuwonongeka kwa mbiri yamakampani kumatha kukhudza kwambiri kupitiliza kwake kuposa kuwonongedwa kwa chuma. Mukamayendetsa chilolezo chokhala ndi gasi, simudzakhala ndi zovuta zilizonse mukamatsatira malamulowa, omwe adzalembedwe mgwirizanowu. Kuti mupereke mpikisano, chitani zambiri kwa ogula.

Mukamayendetsa chilolezo chokhala ndi gasi, mudzalipira ndalama zachifumu, iyi ndi ndalama yomwe izikhala kuyambira 2 mpaka 6% ya ndalama zomwe mupange ndalama yomweyo pantchitoyo. Kuphatikiza apo, amalonda amalipiranso ntchito zotsatsa padziko lonse lapansi. Wogulitsayo amalipiritsa ndalamazi ngati chopereka kuchokera ku 1 mpaka 3%, zomwe zimawerengedwa kuchokera kuchuluka kwa ma risiti pamwezi kumaakaunti anu. Katundu wamagalimoto azigwira ntchito moyenera, ndipo kutchuka kwake kumatha kusungidwa m'malo ofunikira. Muthanso kukonzanso zida zosungira kuti mupewe kuchuluka. Izi zichepetsa kwambiri nkhawa za bajeti.

Ngati mukugulitsa chilolezo cha gasi, kumbukirani kuti kukhathamiritsa ndichinsinsi chakuchita bwino. Zachidziwikire, kutembenukira kwa franchisor, mumalandira zonse zofunika kudziwa momwe mungachitire ndi zomwe muyenera kuchita kuti mupange bizinesi yoyenera. Sinthani chilolezo chanu ndi zida zapadera. Mwina wogulitsayo angakupatseni pulogalamuyo, apo ayi, muyenera kudzisamalira nokha. Zowonadi, popanda zochita zokha, chilolezocho sichingapange phindu lofanana ndi lomwe mudapanga. Ichi ndichifukwa chake simuyenera kunyalanyaza kugula mapulogalamu apadera.