Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Chilolezo chopanga mankhwala apakhomo chimabweretsa phindu lalikulu kwa eni ake popeza amatha kudalira zopereka zosiyanasiyana kuchokera kwa wogulitsa. Ogulitsa okha amalipira ufulu wokhala ndi chilolezo. Izi ziyenera kuganiziridwanso ndi inu, chifukwa mudzakhalanso ndi udindo wina kwa franchisor. Pogwiritsa ntchito chilolezo chopangira, mudzakhala ndi ukadaulo womwe mungafune. Zitha kugwiritsidwa ntchito kuti zitheke bwino pamipikisano chifukwa omwe akupikisana nawo sangakhale ndi mwayi wopanga ukadaulo wotere. Khalani nawo pakupanga mankhwala apanyumba kuti mulandire chilolezo ndipo mutha kudzipezera mwayi wofunikira polimbana ndi omwe akutsutsana nawo omwe amakukwiyitsani.

Sizingatheke kuti apatuke pamsika ndi ndalama zomwe amalandira kuchokera kwa iwo okha. Ndicho chifukwa chake, mukamayendetsa chilolezo kuti mupange mankhwala apanyumba, m'pofunika kumvetsetsa bwino zomwe mungakumane nazo mtsogolo. Zachidziwikire, kuthekera kwanu ndi maubwino anu amafunikiranso kuyesedwa. Kupanga ma franchise kuyenera kuyang'aniridwa kwambiri, ndipo mankhwala apanyumba akuyenera kutsatira miyezo ndi malamulo abwino.

Mukuvomera kuti musangophwanya malamulo amderalo, komanso mutsatire kwathunthu zomwe mumatsatira. Mankhwala apakhomo amayenera kupangidwa ndikugwiritsidwa ntchito moyenera komanso pamtengo wotsika. Chilolezo chopangira chingakupatseni chidziwitso chofunikira kuti mukamapanga bizinesi musakhale ndi zovuta zazikulu. Mudzakhala ndi vuto lalikulu pamaso pa adani anu akulu, chinthu chachikulu ndikuwugwiritsa ntchito moyenera. Chilolezo chopangira mankhwala apakhomo chiyenera kulowa mumsika pambuyo poti chinyezimiritse komanso pambuyo pokhazikitsa zochitika zowunikira. Choyamba, ndikuwunika kwa swot, ndipo kachiwiri, ndi mpikisano wa analytics, womwe ulinso wofunikira kwambiri.

Chilolezo chogwiritsa ntchito mankhwala apanyumba chimafunika kuti chithandizire anthu omwe akuwatsata kuti athe kulumikizana bwino. Gwiritsani ntchito zida zonse zotsatsa zomwe muli nazo, ndiye kuti zidzatheka kufikira omvera ngati otsika mtengo komanso moyenera momwe mungathere.