Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Sitolo yogulitsa matailosi imatha kukhala ntchito yeniyeni koma yopindulitsa. Kuti mugwiritse ntchito bwino, gwiritsani ntchito matekinoloje apamwamba omwe amapezeka pamtunduwu. Mwa kuyanjana ndi chilolezo, sikuti mungangopeza zabwino zambiri. Muyeneranso kudziwa bwino kuti mwapanganso malonjezo osiyanasiyana. Choyamba, mukamagulitsa chilolezo mu shopu, mukuyenera kupereka ndalama zandalama koyambirira. Izi ndi 11% ya ndalama zomwe mupange ndalama koyambirira kwa bizinesi.

Sitolo yanu idzawerengedwa ndi omwe akupikisana nawo, ndipo makasitomala azikhala ofunitsitsa kugula matailosi mukamatsanzira bwino mtundu wa chilolezo. Kupatula apo, ntchitoyi yakwaniritsidwa kale ndipo yachita bwino kwambiri, chifukwa chake muli ndi mwayi wobwereza. Kujambula chilolezo cha sitolo yamatayala sizothandiza nthawi zonse. Nthawi zambiri, malingaliro am'madera, zosankha zamakasitomala am'deralo, ndi malamulo ndi malamulo amafunika kuganiziridwa. Poganizira zonse zomwe zalembedwa, muyenera kuyamba ntchito ndikuzichita mwachangu kwambiri, kutsatira ndondomeko yomwe idapangidwa kale.

Ngati mukufuna kupanga matailosi, ndiye kuti sitolo yanu imafunikira kapangidwe koyenera. Kuphatikizidwa kwa chilolezo chotsatira mavalidwe ndi njira yofunikira kwambiri. Kuphatikiza apo, zovala za ogwira nawo ntchito ziyenera kukhala zogwirizana ndi zoyambirira. Zachidziwikire, mukamagula chilolezo chosungira matailosi, simudzangopatsidwa zilembo zokhazokha komanso ndalama zomwe zimapangitsa kuti ogwira nawo ntchito awonekere. Mutha kupanga kuwunika kwa swot koyambirira. Zimakupatsani mwayi womvetsetsa bwino za phindu la bizinesi, zovuta zake, komanso mwayi ndi ziwopsezo zomwe zingadzachitike mtsogolo.

Chilolezo chosungira matailosi chiyenera kulengezedwa moyenera komanso moyenera. Pachifukwa ichi, mudzakhalanso ndi miyezo yapaderadera m'malo mwake. Mukazigwiritsa ntchito, muyenera kutsatira mosamalitsa malamulowo, ndiye kuti mudzakhala bwino.