Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Chilolezo chokhala ndi kampani yoyeserera chidzagwira ntchito pokhapokha ngati chikhazikitsidwa bwino. Kuti mukwaniritse izi, tsatirani malangizo. Pogwiritsa ntchito chilolezocho, mumakhala ndi mutu woyambira kuposa aliyense wa omwe akutsutsana nawo, bola ngati atachita yekha. Chilolezo chofufuzira ndi bizinesi yomwe ingaphatikizepo zowopsa ndi zoopsa zina. Kuti athetse vuto, liyenera kudziwika koyamba. Chitani mawunikidwe koyambirira kotero kuti pambuyo pake mavuto ena sangakudabwitseni ndipo mudzatha kuwathetsa.

Konzani bwino kampani yanu yoyeserera malingana ndi malamulo omwe mudzalandire mukamayendetsa chilolezo. Izi zikuthandizani pampikisano, zomwe zikutanthauza kuti mutha kupambana. Muyenera kuchitira makasitomala anu zochulukirapo kuposa omwe akupikisana nawo. Kenako, mudzakhala ndi mwayi wofunikira kwambiri, mogwirizana ndi zomwe mudzachite bwino. Franchise yoyeserera ndi mtundu wa bizinesi yomwe siyokhudzana ndi chakudya kapena kubwereka. Iyi ndi ntchito yofunika kwambiri, pochita zomwe, munthu sayenera kulakwitsa. Ngati mukufuna chilolezo, ndiye mupezeni pazinthu zoyenera, pomwe mtundu uwu wa malonda ungapezeke wosankhika.

Chilolezo chofufuzira chimangogwira bwino ntchito ngati simuphwanya malamulowo. Ndizosavuta, chifukwa muyenera kungowerenga buku lamabizinesi lomwe franchisor angakupatseni. Padzakhala zofunikira zonse zamtundu wapano. Mukamaphunzira, muyenera kukhala osamala kwambiri. Kampani yanu yoyeserera chilolezo ibweretsa phindu lalikulu ndipo kuyambitsa sikungatenge nthawi. Mukungoyenera kuti mukonzekere bwino pokonzekera.

Pangani chopereka cha ndalama, kale kumayambiriro. Tumizani kumaakaunti a franchisor mpaka 11% ya ndalama zomwe mwayika monga maziko a bizinesi. Ndalama zoyendetsedwa ndi kampani yoyerekeza ziyenera kukhala zapamwamba kwambiri kuposa anzawo am'deralo. Kupatula apo, mukumenya nkhondo ndi otsutsana ndikupambana muyenera kukhala ndi mwayi wofunikira kwambiri. Idzaperekedwa kwa inu ngati chilolezo chakuyang'anira kampani yoyeserera. Awa ndi ma code, kavalidwe, kudziwa, mtundu wotsatsa, ndi zina zambiri.