Ubufaransa bwokerezamo imigati biroroshye mubijyanye no kubura gukenera kumenyekanisha izina. Nibyo, abantu benshi bakoresha ibitekerezo byabo, imiterere, iterambere, ariko nibyiza cyane gufungura umushinga uyobowe nikirangantego kizwi, gufungura ingingo, imiyoboro, hanyuma amahugurwa. Hariho inyungu nyinshi zo kugura francise, byibuze urebye kugabanya igihe numutungo wimari. Ntabwo bigoye gufungura imigati, biragoye cyane kubungabunga ubwiza nuburyohe bwibintu byatanzwe mubicuruzwa byokerezwamo imigati, kugumana ikirango no kugumana abakiriya. francising igenda yiyongera umunsi kumunsi, kwagura ubufatanye hagati yibirango bitandukanye byamasosiyete mubikorwa bitandukanye. Imigati yimigati itandukanye nizina ryubucuruzi, ibicuruzwa, ibicuruzwa biriho, abakiriya, nibindi binini uko ubucuruzi bugenda, francise ihenze cyane.

Igiciro cya francise nacyo giterwa nigihe amasezerano azamara, kumafaranga yinyongera, ashobora no kugira ingaruka kumafaranga rimwe, yishyurwa mugihe kimwe kandi akaba ari garanti yubufaransa, mbere yo kwimura uburenganzira bwose kuri imigati cyangwa ubundi bwoko bwubucuruzi kuri franchisee. Igihe cyose bafunguye ahacururizwa, imigati, abafaransa bazaza, batange ubufasha muguhitamo abakozi, ibikoresho, nibindi bikoresho, batanga ibisubizo kumyanya ikenewe. Nibyiza kubona francise kubantu bashaka gufungura imishinga yabo, ariko biragoye kumva uburyo bwo gukora, icyo ubuyobozi bushingiyeho, nibindi bitekerezo bifitanye isano numurimo runaka wibikorwa. Muri kataloge ya francise, birashoboka guhitamo icyaricyo cyose gikwiye, kumaduka, kuri salon, kumigati, birashoboka gukoresha ibyiciro no kuyungurura, gutondekanya ibyifuzo kubiciro, mwizina, nibisobanuro. Hano hari ibirango byisi, kimwe nibigo bizwi cyane. Gufungura imigati mishya cyangwa amaduka mu tundi turere bifitiye akamaro isosiyete, ariko biragoye kumubiri mubijyanye nubuyobozi, kubwibyo francising ningirakamaro muribi bibazo. Iyo kugurisha cyangwa kugura francise, impande zombi, francisors, na francisee, bunguka, urebye amafaranga yimpande zombi.

Inzira zose zigomba kuganirwaho mbere yo gusinya amasezerano, hitawe ku bihe bitandukanye, gutanga amakuru yuzuye ku kirango, urugero, imigati, kandi nyuma yigihe cyo gutanga amasezerano yo gutanga francise, francisor yiha umunywanyi. Kugira ngo wirinde ibibazo bitavugwaho rumwe, ibisobanuro byose byaganiriweho mbere kandi kugiti cye. Uyu munsi, nkuko byavuzwe haruguru, amarushanwa yiyongereye mubice byose byibikorwa, kubwibyo, muri kataloge, birakwiye ko twita kuri francises idashobora kubamo amafaranga rimwe, nayo izigama imari. Kugaburira uyumunsi birakenewe cyane, kubwibyo francisees ihitamo kariya gace kihariye kuri francises, kandi imigati nigice. Mugihe uhisemo imigati yimigati, ugomba kuyoborwa namakuru yuzuye agaragara muri kataloge. Kurugero, imigati yimigati imaze igihe kinini, ifite umubare runaka wibicuruzwa (ibintu) mukarere runaka, abo bahawe francise, nibindi. Iyo uguze francise kumigati, isosiyete ntabwo itanga uburenganzira gusa guhagararira inyungu ariko nanone gushushanya, ikirango, chip, ishingiro ryabakiriya, nibindi kuri buri cyiciro, inkunga izatangwa, inkunga yuzuye hafi yisaha.

Mbere yo kugura francise kumugati, urashobora kubanza kubara igihe cyo kwishyura kubiciro byose. Birashoboka gufungura uduce duto duto, nta gushidikanya ko byongera inyungu yimigati. Iraboneka gufungura cafe yimigati munsi yubufaransa, aho abashyitsi badashobora kugura ibiryo biryoshye gusa ahubwo bakanaruhuka mukirere gishimishije, hamwe numunuko ushimishije wibicuruzwa bitetse, bikunguka abakiriya kwisi yose. Niba uhuza imigati hamwe nububiko bwa interineti, urashobora gutanga byihuse ibicuruzwa bishyushye, byoroshye kubakiriya, byongera ibicuruzwa. Kugura francise ni kimwe cya kabiri cyintambara, icyingenzi nukuguma kumasoko, kwibukwa atari kubirango byawe gusa ahubwo no kubwiza bwayo. Ubufaransa bwunguka cyane muburyo bwo gukoresha igihe cyakazi, ariko ubu nubucuruzi bumwe nibindi byose kandi ugomba kubigenzura buri gihe, gutera imbere no gutera imbere. Urashobora gukora ukurikije uburyo bwumwanditsi kugirango hatagereranywa.

Igice cyuzuye cya politiki yo kwamamaza igufasha kugira abakiriya bava mumatsinda atandukanye, ukemeza ko buri wese ashobora kugera. Ubufaransa buraguha amahirwe yo kuba umucuruzi watsinze mumurima wawe mumujyi uwariwo wose no mugihugu, kugiti cyawe ugahindura ubucuruzi bwikigo cyawe (imigati) ukurikije uburyo bwo kwamamaza bwashyizweho, ukuramo inyungu mukwezi kwa mbere. Guhora ukora kuri resept nshya bizatuma bishoboka kuvugurura amazina no kugumana ikirango, bizamura inyungu zabakiriya. Aba francisor bazabanza gutanga imibare yuzuye yishoramari ryo gutangiza ibikoresho byubucuruzi, ikoranabuhanga, ibikoresho byo kwandikisha amafaranga na firigo, ibikoresho fatizo ndetse nubukode, nibindi. Kuki ari byiza kugura francise yimigati? Nibyiza, ubanza, abantu bariye kandi bazakomeza kurya ifu, ntakintu na kimwe kizagira ingaruka mubucuruzi bwibicuruzwa by imigati. Icya kabiri, nkuko imibare ibigaragaza, kuva icyorezo cyatangira, ubwiyongere bw'amafaranga ava mu bikoni bwiyongereyeho hejuru ya 50%. Abantu barashobora gukeka no kubara igabanuka ryimigati, ariko ntushobora gufata ibyago kandi ntutakaze umwanya, ariko ugakora kugirango ubone francise yo gukora muriki gice cyiza cyibikorwa.

Nibyo, ntamuntu numwe ufite ubwishingizi kubitsinzwe, ariko inzobere zacu murutonde rwaba francise, hamwe naba francisors, bazashyigikira igihe cyose cyamasezerano, batezimbere ingingo nshya.

Urashobora kubona amakuru menshi, ukamenyera amategeko ya kataloge ya francise, hamwe nibitangwa ubu, urashobora gukurikira umurongo uri munsi, muburyo butaziguye. Kubibazo byose, hamagara inzobere zacu. Kugirango usome abakiriya basubiramo, baraboneka no murutonde. Turabashimira mbere kubwinyungu zanyu kandi dutegereje ubufatanye bwiza.

Ubufaransa nabafatanyabikorwa bagomba gukorana neza kugirango bagere ku ngaruka zo gukorera hamwe. Niba ushishikajwe na francise, ugomba rero no gushakisha umufatanyabikorwa ubereye ubucuruzi kugirango bukore neza. Ubufaransa butandukanye bukora kuburyo butuma utezimbere neza ubucuruzi bwawe, mubyukuri nta kintu gishya kivuye muri wewe. Umuntu asanzwe afata imishinga yubucuruzi yiteguye kandi arayikoresha kugirango aganze isoko neza. Ubu buryo buroroshye cyane kubantu bashaka gushaka amafaranga kandi bafite uburyo bwo gushora imari. Ubufaransa burashobora kugurwa ugereranije bidahenze mugihe muganira neza.

Byongeye kandi, birakenewe gukora ibikorwa byose bikurikiza amabwiriza yatanzwe numufatanyabikorwa. Ibi ni ngombwa cyane kugirango tugere ku gisubizo cyiza. Niba uri umufatanyabikorwa wa francise, noneho urashobora kongera byoroshye umubare winjiza ingengo yimari gusa uyobowe namahame namategeko yashyizweho ukurikije amabwiriza yabigenewe. Gukoresha ibikoresho biriho kandi bimaze kugeragezwa bitanga intangiriro yihuse. Ubufaransa bukora neza niba umuguzi wabwo azirikana imiterere yubucuruzi bubaho mukarere runaka agiye gushyira mubikorwa umushinga. Umufatanyabikorwa wa francise agomba kumva itandukaniro ryakarere kandi akayikoresha neza. Kubwibyo, kuba hari francise no kuzirikana umwihariko waho biha umufatanyabikorwa amahirwe yo kubaka neza imishinga yabo yubucuruzi ashingiye kumakuru yatanzwe.

Ubufaransa buzakora neza niba umufatanyabikorwa akurikiza byimazeyo amabwiriza yatanzwe nikigo. Uretse ibyo, ntugomba kwinjiza ikintu gishya mubikorwa byubucuruzi, bityo ukabika umwanya. Ubufaransa bwaguzwe kubwibyo kugirango ukoreshe moderi yundi muntu hanyuma ukore amafaranga icyarimwe. Ubufaransa bukora neza bugomba gukorwa buri gihe namaboko yabafatanyabikorwa bafite igitekerezo cyukuntu bakora imirimo yo mu biro. Ibikoresho byikora bitangwa na nyirubwite franchise byaba byiza. Ariko, ibi ntibikenewe, nkumufatanyabikorwa wa francise ashoboye gukoresha ibisubizo byabo niba bikenewe.

Franchising ikoreshwa muburyo butandukanye bwubucuruzi. Nta gushidikanya, iratera imbere cyane mu nganda na serivisi nk'inganda zitwara ibinyabiziga na serivisi zitanga imodoka, ubufasha mu gutegura no gukora ubucuruzi (ibaruramari, imirimo yo mu biro, kwamamaza, n'ibindi), ubwubatsi, serivisi zijyanye no gusana no gufata neza amazu , serivisi z'uburezi, imyidagaduro n'imyidagaduro, resitora yihuta y'ibiribwa, resitora, utubari twinshi, aho bahurira ibiryo, serivisi z'ubuvuzi n'ubwiza, serivisi zo murugo, gucuruza, kimwe na USU Software.

Pie franchise irashobora kuba umushinga wunguka cyane mugihe witaye kubintu bitandukanye bya gahunda yawe yo kwitegura. Ubwa mbere, mugihe utezimbere francise, ugomba rwose gukorana nisesengura rya swot. Ku cyiciro cyo kwitegura, ubu bwoko bwibikoresho ntibusimburwa. Ibikurikira, niba ugiye kwishora mubikorwa bya pie, ugomba kumva umwe mubanywanyi uzahura nabyo murugamba rutavuguruzanya kubyo ukunda abakiriya hamwe nisoko ryiza ryo kugurisha. Kugira amakuru nkaya biratanga amahirwe meza yo kurenza abo muhanganye bityo ukiyemeza amahirwe yo gufata imyanya ishimishije kumasoko. Niba ushaka francise no gucuruza pies, noneho inzira nziza yaba iyo kubona ikirango cyiza cyane, hamwe na hamwe uzashobora gukora neza ibikorwa byo mubiro.

Menya neza umubare wama pies ukeneye guteka kugirango francise yawe ikore neza. Ugomba kugira ububiko buhagije kuri konti kugirango ukorere abakiriya bawe bose. Muri icyo gihe, kurenza urugero bigomba kwirindwa.

Ifiriti ya pie irashobora guhura ningorane zimwe na zimwe mu iterambere ryayo, gusa kubera ko ubu bwoko bwibicuruzwa bufite ubuzima buke. Byongeye kandi, kugurisha ibicuruzwa ejo bitwaje uyumunsi ntabwo ari akazi keza cyane. Erega, abakiriya ntabwo bose ari abaswa kandi benshi bazahita bamenya uburiganya. Niyo mpamvu gukora kuri francise, ugomba kwirinda ibikorwa byuburiganya, ariko, kurundi ruhande, kora bike kubakiriya bawe kuruta abanywanyi bawe bataziguye. Kurugero, mugihe ugurisha pie francise, urashobora kugabanya cyane kugihe cyumunsi kugirango ugurishe ibicuruzwa byumunsi. Bukeye, niba hari ikintu gisigaye, ubu bwoko bwibicuruzwa bugomba kugurishwa ku giciro cyiza, cyangwa bugahabwa abakozi.

Ubundi, birashoboka francise pies nimugoroba kugirango ibisigara byose bikurwe, kubiciro byinguzanyo. Ibi nibimenyerewe cyane mubihugu byu Burayi no muri Amerika kuko amasosiyete yaho agumana ibicuruzwa byayo kandi ntiyemere kugurisha ibicuruzwa byarangiye. Kuza francise yawe kurwego rwo hejuru rwo gukora neza kugirango winjize byinshi. Ibi bizatuma bidashoboka gusa kwishyura inshingano hamwe nabandi. Bizashoboka kohereza amafaranga kuri francisor ntakibazo namba nkamafaranga rimwe, amafaranga yimisoro, hamwe nogukata kumatangazo yisi yose.

Francise kumigati ntoya izakubera umushinga wunguka niba urwego rwiterambere ari rwiza bihagije. Muri rusange, ukora kuri francise, usanzwe ufite ibyiza byinshi byingenzi mukurwanya abo muhanganye mugitangira. Ubwa mbere, urabona ufite ikirango cyiza-cyiza kimaze kuzamurwa kandi gifite urwego rwo hejuru rwo gukundwa. Byongeye kandi, gukorana na francise ya mini-bakery biguha amahirwe meza yo gukora neza ibikorwa byumusaruro ukoresheje ubuhanga bwa mugenzi wawe mukuru. Gukorana na francise, urashobora kandi gutunganya mini-bakery yawe kuburyo ihuye rwose numwimerere. Indangamuntu irashobora kugerwaho hifashishijwe kugura ibikoresho muri francisor, kimwe no kugura ibice byogukora umusaruro.

Koresha mini-bakery yawe kuri francise hanyuma ntanumwe mubatavuga rumwe nawe uzashobora kukurwanya na gato. Nyuma ya byose, uzagira ibicuruzwa byurwego rutandukanye, bigurishwa kubiciro wowe ubwawe ushobora kubona. Ubufaransa bugenewe imigati ntoya ni amahirwe kuri ba rwiyemezamirimo, bizatera imbere byihuse kandi icyarimwe, gukoresha umubare muto ushoboka.

Imikorere ya mini-bakery ikora neza izaguha ubushobozi bwo guhangana nakazi kakazi ka biro muburyo ubwo aribwo bwose. Ukeneye gusa kwishyura ibice bike. Icya mbere muribi ni amafaranga rimwe, akorwa mugice cyambere cyibikorwa. Byongeye, gukora kuri francise, uzakenera gukora ibice bibiri. Izina ryambere nubukode, icya kabiri cyitwa umusanzu mubikorwa byo kwamamaza. Aya mafranga azajya mubikenerwa na francisor bijyanye no kwamamaza kwisi.

Ubufaransa bugenewe imigati ntoya bugomba gukorana nububiko bwimiterere. Bagomba guhumeka neza kandi birinda cyane. Ibi bisaba gukoresha software izagufasha kumenya umubare wukuri ufite ububiko nibisohoka. Porogaramu ishoboye kuri mini bakery franchise izaguha amahirwe yo kwakira amakuru agezweho no kuyakoresha kubwinyungu zumushinga. Kurugero, niba ibikoresho birangiye mububiko, ubu bwoko bwa software buzerekana imenyesha rihuye.