Vana franchise munyika yanhasi vari mukuwedzera kudiwa, kunyanya nekuda kwekudzikira kwakaderera kwezvinhu zvevana kudiwa zvichienzaniswa nezvigadzirwa zvevakuru. Mushure mezvose, iwe unofanirwa kubvuma kuti vana vanoda mbatya nyowani neshangu kazhinji kazhinji kupfuura vakuru. Kutanga, ivo vanokura nekukurumidza, uye, chechipiri, vachizivikanwa nekuwedzera chiitiko, vanokurumidza kuvapa zvisingawanikwe. Saka vabereki vanowanzo fanira kushanyira zvitoro uye kugadzirisa wadhiropu yevana vavo vavanoda. Uye zvakare, kushanda nevana franchise hakuna kumbogumira kune zvipfeko neshangu. Nhasi, bhizinesi rine chekuita nemafashoni evana rakagadziriswa, saka mabhegi, mabhandi, zvishongo, nezvimwewo zvevana zviri mukuda kwakadzikama.

Izvi zvinoreva kuti chitoro chevana chakadai kana chitoro chekutengesa chiri kutovimbiswa kuunza mutengesi, kana zvisiri zvinotyisa, ipapo mwero unogamuchirwa wepundutso. Zvakakosha, nekukasira zvakakwana mune izvo zviitiko kana zvasvika kune inozivikanwa, inoshambadzirwa brand ine inogara iri vateveri. Nezve mutambo, hapana chikonzero chekutaura. Panyaya iyi, fungidziro yevagadziri haina kunyatso kudzorwa. Mhando dzakasiyana dzemadhora, mota, marobhoti, akasiyana emuchina uye emagetsi zvigadzirwa, matoyi evana ekudzidzisa, nezvimwewo zvinongoshaya rondedzero. Saizvozvowo, huwandu hwezvakasiyana franchise mumunda wekutamba zvinopihwa zviri kukura nekukurumidza gore rega.

Saizvozvo, zvakakosha kubata mafranchise evana mumunda wepachikoro chekuchikoro, budiriro uye nzvimbo dzekudzidzisa, zvirongwa zvemitauro, misasa yezhizha, uye mamwe masevhisi ane chekuita nesangano rekurerwa nedzidzo yevana. Sekureva kwenyanzvi, kufarira kune zvese zvine chekuita nekukura kwevana pamoyo nehungwaru kuri kukura zvakanyanya gore rega rega. Kunyangwe iri dambudziko, kuderera kwakawanda mumari yehuwandu hwevanhu, kushaikwa kwemabasa, nezvimwe, vanhu vakagadzirira kudyara mudzidzo yevana. Chaizvoizvo, zvese zvataurwa zvisina kunaka zvimiro zvinoshingairira kune iyi kufarira, nekuti ivo vanowanzo kukonzera kuwedzera kwemakwikwi mumusika wevashandi. Kuti mwana ave nebhenefiti kupfuura vezera rake uye ave anotsvakwa-nyanzvi, ruzivo rwake, hunyanzvi, uye kugona kunofanirwa kupfuura zvevaya vanogona kukwikwidza. Nehurombo, hunhu hweyakajairika dzidzo yechikoro (uye dzidzo yepamusoro zvakare) yanga ichidzikira zvishoma nezvishoma mumakumi emakore apfuura uye haipe vana izvo zvavanoda.

Vazhinji vabereki vanonzwisisa izvi nhasi. Kune kugona kwavo uye kugona kwavo, vanoedza kupa vana vavo mikana yekuwedzera dzidzo uye kutora kwehunyanzvi hunodiwa munzvimbo dzakasiyana dzekudzidzisa, hunyanzvi, mitauro, nezvimwewo nzvimbo. Mumunda wekusimudzirwa kwevana uye dzidzo, zvibvumirano zvefranchise zvinonyanya kudiwa, sezvo mukati mehurongwa hwezvikwereti, muridzi wechiratidzo anowanzo kupa macurricula akagadzirira, zvigadzirwa zvinoonekwa, software yakasarudzika, matekinoroji ekudzidza (mutambo, fungidziro, komputa, nezvimwe. ), zvinoguma nehurongwa hwekuongorora, zvimwe zvekushandisa, nezvimwewo, ndiko kuti, rutsigiro rwesangano uye ruzivo rwekudzidzisa rwunopihwa zvizere. Zvakare, kazhinji vabati vezvidzidzo zvevana zvemahara zvinorambidzwa zvakananga kushandisa mune ravo basa chero zvigadzirwa uye matekinoroji kunze kweawo anotenderwa neanotengesa.

Ehezve, zvakawanda zvinoenderana nemitemo yechibvumirano, asi, sekutonga, mutengo wema franchise unobva paari chaizvo nhanho yemhando yechiratidzo (zvigadzirwa nemasevhisi, matekinoroji uye kuziva, maitiro ebhizinesi, uye zvirongwa zvebhizinesi. ). Kana mufranchise akasarudza kutora mari yechirangaridzo yevana vane mukurumbira, ndiye wekutanga kusave nehanya nekushandura munzira ipi neipi kugadzirwa kwezvinhu kwakaratidza uye kwakasimbiswa uye kupihwa kwemasevhisi algorithm (kusanganisira edzidzo) neimwe nzira.

Munyika yemazuva ano, mafranchise (anosanganisira zvinhu zvevana nemasevhisi) ari kuramba achiwanda uye ari kudiwa zvakanyanya. Izvi zvinonzwisisika, sezvo kuronga kugadzirwa uye kupihwa masevhisi bhizinesi pazita rezita reinozivikanwa, yatove 'yakakwidziridzwa' haina njodzi zvakanyanya uye inodhura maererano nezviwanikwa zvichienzaniswa neyayo marangi, sezvavanotaura, 'kubva kukwenya '. Iko hakuna kudiwa kwekushandisa mari uye nguva kutsvagisa pamusika wevanokwikwidza uye zvavanofarira zvevatengi, kugadzira chiratidzo, kuvhura chigadzirwa (kana sevhisi) kumusika, kuenderera mberi kwekuvimbika kwevatengi kutsigira, kusimudzira uye kuongorora kutevedzera maitiro ebhizinesi, nzira dzekutengesa, nezvimwe zvese izvi zvakatogadzirwa, zvakaedzwa mukuita, uye zvakaratidza kushanda kwayo. Vatengi vanotoziva iyo mhando (zvirinani boka rakanangwa), vimba naro, uye havadi humwe humbowo hwehunhu hwayo. Ehezve, kune rumwe rutivi, kune mari.

Chekutanga pane zvese, iwe unofanirwa kubhadhara kune chero mafranchise (vana zvakare), sezvo isu tiri kutaura nezve bhizinesi rinoita purofiti (hapana anotenga mafranchise kubva kune asingabatsiri mabhizinesi). Mari yekubhadharisa yakatemwa uye yakagadziriswa nechibvumirano chemafranchise. Muchokwadi, uku kubhadhara kwekumberi kunoitwa kodzero yekujoinha yakatarwa franchise 'system. Inogona kuve ese ari maviri mashoma uye mamirioni emadhora sezvo zvichinyatsoenderana nemutengo wechiratidzo. Mune zviitiko apo kubhadhara kwekutanga kwakakura zvakakwana, vamwe vatengesi vanopa vamwe vavo mukana wekubhadhara muzvikamu. Uye zvakare, iyo franchisee inofanirwa kubhadhara mvumo yemwedzi nemwedzi.

Semutemo, ivo vakatsunga seperesenti yekutengeserana, asi vanogona zvakare kugadziriswa. Sezvo zvibvumirano zvevana uye mamwe mafranchise zvakagadziriswa kwenguva yakati, kana munhu ane kodzero achida kuwedzera hukama hwebhizinesi, chibvumirano chitsva chinopedzwa. Mune ino kesi, kuvandudzwa kwemutero wefranchise unobhadharwa panzvimbo yeiyo yekutanga. Kukura kwayo kunoonekwa nechibvumirano chemapato uye zvinoenderana nezvinhu zvakawanda.

A bookmaker franchise ingangove ine njodzi asi inogona kubudirira bhizinesi chirongwa. Ngozi ndeyekuti mubhuki ibhuku rakakosha rezviitiko zvinogona kurambidzwa munyika zhinji. Kushanda nefranchise inyaya yekufunga zvine hungwaru uye mushure mekunge wagona kuongorora kugona kwevakwikwidzi vako. Ehezve, iwo wega mikana uye njodzi kune iro bhizinesi rakafumurwa, zvakare zvinodikanwa kuongorora zvine hungwaru uye kushandisa iri ruzivo mukati mekuita basa rehofisi. Shandisa franchise zvine hunyanzvi, wakagadzirira zvisati zvaitika, uye ipapo iwe unozokwanisa kukurumidza kupindura kune chero mamiriro ezvinhu, kunyangwe iwo anounza njodzi huru. Semuenzaniso, kana mukuitwa kwebhuki franchise iwe uine matambudziko kudivi rehurumende, ipapo uchafanirwa kuisa yambogadzirirwa chiito chirongwa.

A bookmaker franchise inonetsa kushambadza. Haasi ese manyuko eruzivo achashanda. Ndokusaka iwe uchifanira kungwarira zvakanyanya uye uzive njodzi yauri kutora. Paunenge uchishanda nebhuku rebhuki franchise, iwe unofanirwa zvakare kuyeuka kuti zvinotora mari. Iwe unogona kubhadhariswa kusvika ku11% pakutanga kwebhizimusi chirongwa sekubhadharwa kwemari. Kupfuurirazve, kana uchiita basa rehofisi, pamwedzi wega wega uchafanirwa kubhadhara imwe nhamba yezvemari uchifarira franchisor.

Kushanda nebhuku rebhuki franchise chiitiko chebhizinesi, umo iwe unofanirwa kutarisisa kune zvinoita kunge zvisina basa ruzivo. Ruzivo rwese runofanirwa kuratidzwa uye kuiswa mumaoko evanotarisira. Kudzidza manhamba kuchakupa iko kuwanikwa kweruzivo uye, nekudaro, iwe unozogona kukwidza iyo nhanho yekukwikwidzana kwebhizimusi kune yakakwira zviratidzo.

Kushanda nefranchise yebhuki inogona zvakare kusanganisira kudyidzana nevatengi mune yakasarudzika nzira. Mushure mezvose, iwe unenge uchinge uchisimudzira bhizinesi rako uchimiririra wepasirese-anozivikanwa chiratidzo. Uye zvakare, iwe unozofanirwa kukurudzira vanhu kuti vatenge zvinhu zvako kana masevhisi. Kuti uite izvi, iwe unogona kuita chirongwa chedzikisheni uye kukwidziridzwa. A bookmaker franchise zvakare maitiro aunoshandisa kusvika pa3% pane yepasirese yekushambadzira mari kune franchisor. Asi izvi hazvigume neako seti yezvisungo.

Iwe unogona zvakare kuda kutenga masevhisi uye zvinhu kubva kune iyo franchisor, izvo zvichanyatso kujekeswa muchibvumirano. Asi hazvisi izvo chete. Paunenge uchiita kubheta franchise, iwe unofanirwa zvakare kuyeuka kuti iwe unoitawo chisungo chekubhadhara muripo unonzi mhindu. Iyo 2, 3, 4, 5, kana 6% yemari yemari yawakakwanisa kuwana semari yemwedzi.

A bookmaker franchise ibasa rezvemabhizimisi, panguva yekuvandudzwa kwengozi dzakasiyana siyana dzisingadzivisike. Kuchengetedza njodzi dzemari, iwe unofanirwa kunyatsoziva nezvadzo. Ongororo yeSWOT yakakodzera izvi. Chishandiso chakadai chinokutendera kuti ubatanidze izvo zvese izvo zvekutyisidzira izvo zvinogona kumuka munzira yesangano rako. Paunenge uchigadzira franchise, iwe unofanirwa kunyatsonzwisisa kuti iwe uri muzvinabhizimusi ane basa kune franchisor. Uye zvakare, mitemo yenyika inofanirwawo kuteverwa, ichinyatsotungamirwa nemitemo yemuno.

Tevedzera kubheja franchise munzira isingaunze kutsamwa kwemasangano ehurumende, sezvo ichi chiri chiito chakanangana neicho vakuru vehurumende vangave vasingade. Mushure mezvose, pane zvakasiyana-siyana zvinorambidzwa pakushambadzira kwehofisi yebhuki. Saizvozvo, kana iwe uri kuvandudza iyi mhando franchise; iwe unofanirwa kubvunza pamberi pezve pamusoro pezvirambidzo zvakaunzwa munyika yako. Ehezve, iyo franchisor ichakupa zvakare iwe up-to-date ruzivo uye iwo matekiniki ayo anobatsira kusimudzira urwu rudzi rwebhizinesi chirongwa. Kana iwe uri mukuru wehofisi yebhuki kune franchise, saka haufanire kukanganwa nezve mutoro kuhurumende. Saizvozvo, vatengi vako vane basa rekufara. Nekudaro, vashande ivo zvirinani kupfuura chero wevaikwikwidza navo.

Makwikwi anovimbisa kupisa sezvo kukwikwidza mune ino niche kuri kwepamusoro nekuti kune yakawanda mari zviwanikwa zviri panjodzi.

Kana iwe urikugadzira iyo bookmaker franchise, iwe ungatarisana nehumwe matambudziko mune iye munhu weavo vanokwikwidza. Ichi chiitiko chakanyatsojeka uye chine njodzi. Kazhinji, vabati vebhuki vane hukama hwakabatana nematsotsi. Naizvozvo, iwe unofanirwa kuve wakajeka nezve izvo makambani ari mumusika nekuitisa kukwikwidza kuongorora. Mukati mekusimudzira franchise, iwe unofanirwa kunyatso kuziva kuti iwe unoda mari yekuchengetedza, imwe mhando yekuchengetedza cushion. Ichabatsira kukunda mamiriro ezvinhu ane njodzi uye kubuda maari, uchigamuchira mari.

Kuitwa kweiyo franchise yebhuki ibhuku rebhizinesi rinoitwa chete mukuomerera maererano nemirau nemirau. Usarasikirwe nekuona kwerakakosha ruzivo, ita nechivimbo uye ipapo uchave unobudirira mukufamba kwenguva. Kuitwa kweiyo franchise yebhuki ichaunza zvakakosha. Mushure mezvose, iwe unoshanda nemari, nemitero, nekudaro, iyo purofiti inovimbisa kuve inokwezva kwazvo. Shandisa yako bookmaker franchise zvakanyatsonaka kuitira kuti urege kusangana nematambudziko akakura gare gare. Iwe unozogona kubata zvinobudirira kubata chero hofisi basa uye ipapo, iwe uchave zvirokwazvo uchabudirira. Usaregeredza kudzidza kweruzivo rwakakodzera uye gara uchiita sarudzo dzakanaka dzekutonga.

Iyo bookmaker franchise inounza yakakwira mwero yemari uye ipapo iwe unogona kunakidzwa nemari yekudyara.

Iyo franchise muOdessa chirongwa chinoshanda chebhizinesi chinofanirwa kuitwa neziso kumitemo nemirau iyo inopihwa nefranchisor. Shandisa yako franchise zvinobudirira kudzivirira kuitika kwemamiriro ezvinhu akasiyana siyana anobatanidzwa nezvikwereti nezvirango kubva kuzviremera zvehurumende. Odessa iguta rechiteshi, saka, vashanyi uye vanhu vebhizinesi vanogona kuve variko. Izvi zvinofanirwa kutarisirwa kana uchisimudzira chirevo nekuti haugone kuvimba kwete chete nevanhu vemo asiwo kune vashanyi. Odessa anodiwa nevagari uye vanhu avo vanouya ikoko pazororo. Iyo franchise inogona kushandisa iyi ruzivo kugadzirisa ayo mashandiro kune ematunhu maitiro.

Shanda nehutongi muOdessa uye ubvise bundu remari kunyangwe padanho rekusimudzira, nekuti ichi chimiro chinopihwa nemuridzi wekopiriti chiratidzo chauri kuroja.

Vazhinji vatengesi vanofarira franchise senzira inobatsira kwazvo yekuita mari. Mushure mezvose, kuve nefranchise, muzvinashawo anokwanisa kuzadzikisa mhedzisiro mukutarisana nevanokwikwidza nekuda kwekuvapo kwechirongwa chebhizinesi rinoshanda. Iyo franchise muOdessa inogona zvakare kuda kuti iyo franchisee ipe yemwedzi nemitero inonzi maRoyalty. Uyu mupiro unosvika pa6% yehuwandu hwemari zviwanikwa iwe zvawakawana. Inogona kuverengerwa seperesenti yemari kana mutero, zvese zvinoenderana nemamiriro ataurwa muchibvumirano. Ropafadzo munzvimbo yakadai mukana wekuwana mibairo inoshamisa mukukwikwidzana kukonana.

Shanda nerombo rakanaka muguta uye uwane ruzivo rwakakosha rwechizvino odha, uchiva muzvinabhizimusi akabudirira uye epamberi. Kuita analytics mukusimudzira iyo franchise muOdessa, kuongororwa kwesotot kunogona kubatsira zvakanyanya. Nekubatsira kwayo, iwe unokwanisa kunyatsoziva chaizvo zvekuita zvinotevera.