Kwilizwe lezeshishini, akukho mpendulo ichanekileyo malunga nobukho be-franchise ene-payback ekhawulezileyo kunye neresiphi esele yenziwe yokulungiselela i-franchise ene-payback ekhawulezileyo. Ukuhlawulwa kwemali efriziweyo ethengiweyo kuchatshazelwa zizinto ezininzi kunye neenqobo ezinokuthi zikhawulezise ishishini lokuthengisa ngokuthengisa 'iiseyile ezipheleleyo' kunye nokubonelela ngokuxinana kwabathengi nabaxhasi. Okokuqala, oku kukufumana ulwazi olupheleleyo malunga nomnini-franchise, ukuba ingaba uphawu olufunyenweyo lomthengisi luyaziwa njani kwindawo yokuhlala okanye indawo kwidilesi yomthengisi. Ukunyuswa kophawu lwentengiso yomthengisi kunye nokuthandwa kwayo phakathi kwabantu, apho usomashishini-ilungelo lokungena kwi-franchisee, ongene kwisivumelwano selungelo lokuthengisa, uhlala, ubukhulu becala umisela ukuba ishishini liya kuba nempumelelo kangakanani kwindawo yentengiso yeempahla kunye nelogo yezinto ezithengiweyo. ilungelo lokushishina. Ukunyuswa kwegama lophawu kuchatshazelwa ziimeko ezinje ngokuhambelana kwexabiso labathengi, inqanaba lomvuzo wabemi abasebenzayo, kunye noxinano olwaneleyo lwabemi bommandla kuhanjiso olusebenzayo lweempawu.

Kwangelo xesha, kuphakama umbuzo ophambili, iya kuhlawulwa ixesha elingakanani i-franchise efunyenweyo, intengiso iya kuhamba njani, kuthathelwa ingqalelo ubonelelo lwemisebenzi yentengiso ebanzi, ukuseta ixabiso lokugqibela, elona liphezulu lokuthengisa ngokusongelwa komda wakho kunye nesimbozo iindleko zemirhumo ehlawuliweyo ngohlobo lwesixa-mali, iimali ezihlawulwayo, iimali zentengiso kunye nezinye izinto ezisisiseko, kunye neendleko zoncediso. Isicwangciso seshishini esithembakeleyo esinokuhlahlelwa kobudlelwane bemakethi kunye nokubala okufanelekileyo kwezoqoqosho, ukuphunyezwa kwayo okusebenzayo kwimveliso kunye nemisebenzi yorhwebo, kunefuthe elibonakalayo ekusebenzeni kokufumana ukuhlawulwa ngokukhawuleza kwelungelo lokuthengisa. Ukudala isicwangciso esifanelekileyo seshishini kunye nokukwazi ukufumanisa iprojekthi yeshishini ngaphakathi kwefransi yeyona nto iphambili ekubuyiseni ngokukhawuleza imali. Xa usenza isicwangciso seshishini, kubaluleke kakhulu ukubonisa ubungakanani botyalo-mali, yeyiphi imali eya kuba nayo yokuphuhlisa iindlela zokuphunyezwa kwefranchise, iya kuba yimali ebolekiweyo okanye izixhobo ezizezakho. Ukubala kufuneka kubandakanye izikhombisi-mali zeprojekthi zenani lenzala, emva kweerhafu kunye nokuncitshiswa kokusetyenziswa kwezixhobo zekhredithi, ukuba zikhona, kunye nokufezekiswa kwenqaku lekhefu kwikhalenda yexesha lemveliso okanye imisebenzi yorhwebo. Isicwangciso seshishini kufuneka sichaze ubukho beentlawulo zorhwebo ezizezakho okanye eziqeshisiweyo, inani lokuthengisa kunye nenani leprojekthi mihla le kunye neerisithi zemali zenyanga. Isicwangciso seprojekthi sichaza ixesha lomsebenzi ozayo, urhwebo, kunye nokunikezelwa kweenkonzo zorhwebo nezakho, ukuqhubeka komsebenzi ngeyure yosuku olunye lokusebenza, kunye nexesha lekhalenda yomjikelo wemveliso ngenyanga, kuthathelwa ingqalelo iimpelaveki, iintsuku zococeko, umthwalo ophambili, abasebenzi beenkonzo kunye nomthwalo wezixhobo zeteknoloji kunye nemveliso.

Kuyimfuneko ukubonelela ngokuqwalaselwa kokukhuselwa kwabasebenzi kubasebenzi kunye nokuthintela ukusebenza kakhulu komhla wokusebenza, ukuthintela ukuhlawuliswa kwezohlwayo zolawulo kunye nokuhlolwa ngabasemagunyeni abaphetheyo kunye nabahloli bomsebenzi. Ukusebenza kokusebenza kwelungelo lokuhlawula kunye nokuhlawula ngokukhawuleza kuxhomekeke kumava aqokelelweyo osomashishini-franchisee ohlawule i-franchise, amandla akhe, kunye nokuqonda kokukhuphisana kwintengiso yabathengi kunye nabathengi beempahla kunye neenkonzo. Ukuba usomashishini osakhasayo uqala ishishini lakhe nge-franchise efunyenweyo kunye nenkunzi yokuqala, umngcipheko wentengiso wokungafumani ntlawulo ngokukhawuleza uphezulu kakhulu. Usomashishini onamava, ulunge ngakumbi kubudlelwane beemarike ezinzima, unesakhono sokunxibelelana neentshaba zakhe zorhwebo, ukukwazi ukuzikhusela kwangethuba kukhuphiswano kunye nokubala kwangaphambili iindlela zelahleko kunye nelahleko kwishishini. Ngokuhambelana, umrhwebi onamava kunokwenzeka ukuba afezekise ukubhatalwa ngokukhawuleza kwi-franchise. Uphando lwentengiso, uhlalutyo lwangaphambili lwentengiso, intengiso yenkonzo, kunye neemfuno zabathengi zabemi, ngaphambi kokuhlawula ilungelo lokuthengisa amalungelo, yenza ukuba kube lula ukubeka 'iileyili' kwaye ubuyise ilungelo lokuthengisa. Indibaniselwano yezi zinto xa zizonke inegalelo ekufumaneni okukhawulezileyo kwelungelo lokuthenga, ukuseka inkqubo yeshishini yokuphumeza ngempumelelo iinjongo ezibekiweyo zokufumana inzuzo ephezulu kwishishini lokuthengisa amalungelo.

Into ephambili ayisiyokuma kubunzima obuvelileyo kunye 'nezithintelo' ezivele, ukuqhubeka nenkqubo eqhubekayo yemfundo noqeqesho, ukuqonda iihorizons ezintsha kunye nokuqonda kokuthenga ifranchise, ukuya phambili, emva koko Ukubuyisa ngokukhawuleza kuya kuza ngokwakho.

I-Franchise kunye nomthengisi ziikhonsepthi ezinxulumene noko. Ukuqonda ngqo ukuba yintoni i-franchise, kuya kufuneka ufunde ulwazi ukuze wenze isigqibo esifanelekileyo kunye nesolawulo. Emva kwayo yonke loo nto, ulwazi olufanelekileyo sisitshixo sempumelelo. Kwakhona, ukusebenza ngokuthengisa ilungelo lokuthengisa kunye nomthengisi, okwenziwe yinkampani enesazela, uyakwazi ukwenza ngokulula naluphi na uluhlu lwemisebenzi eyahlukeneyo kwaye uhlangabezana nomsebenzi owenzayo. Akunyanzelekanga ukuba uhlale uphulukana nelahleko ngenxa yokuba abasebenzi kwinkampani yakho beqhuba kakubi kwimisebenzi yabo ethe ngqo. Umqeshwa ngamnye uyakwazi ukusebenzisa ixesha lakhe ukujongana nalo lonke uluhlu lomsebenzi weofisi.

Awunangxaki ngenxa nje yokuba inkqubo yethu ibonakala iyisicwangciso esisebenzayo sokunceda. Ukuba unomdla kwi-franchise, ke ulawulo kufuneka lwenziwe ngokufanelekileyo. Ewe kunjalo, isoftware ikunika ulwazi oluyimfuneko, nangona kunjalo, inkqubo yolawulo ngokwayo kufuneka yenziwe kusetyenziswa isoftware.

Ngoncedo lweqela labadwelisi benkqubo, uyakwazi ukugqiba umsebenzi weofisi ngexesha lokurekhoda. Xa unxibelelana ne-franchise, umthengisi akanyanzelekanga ukuba enze ngesandla umsebenzi omninzi weofisi. Unonxibelelwano oluphucukileyo kwaye lubukeka buhle. Emva kwayo yonke loo nto, uyakwazi ukukhetha olona hlobo loyilo lubalaseleyo.

Kubalulekile ukuba i-franchise kunye nomthengisi babe neloluhlu olupheleleyo lweendlela zokwakha ishishini. I-Franchise igqitha oosomashishini abakhoyo kwimarike kuninzi lwezalathi ezinokubekwa njengezona zibalulekileyo. Xa unxibelelana nomthengisi, inkampani ayinamava obunzima, yiyo loo nto i-franchise iyasebenza kwaye inakho ukufumana umvuzo ophezulu.

Iifranchise eTurkey zafumana ukukhula kwazo okokuqala phakathi kwiminyaka yoo-80s yenkulungwane ephelileyo kwaye zaqala ngamandla ukwanda ngamandla, ukoyisa iimakethi zaseYurophu naseAsia. Ukukhula ngokukhawuleza kokuthengisa imali eTurkey kunxulunyaniswa nokuqala kolawulo luka-Mongameli Turgut Ozal, umxhasi wobudlelwane bezentengiso, ogama lingu-tata 'wesimangaliso saseTurkey', oye wasusa ngokufanelekileyo amashumi ezigidi zeedola kutyalo mali lwangaphandle uqoqosho, lusebenzela inkqubela phambili yeshishini kunye nee-franchise ezithengiwe. Amandla okuphuhliswa kweshishini leefranchise eTurkey ekudalweni kweevenkile zeefranchise kwenza ukuba kube nakho ukongeza imisebenzi emininzi, ukuzisa ushishino lwasekhaya kunye nemveliso kwinqanaba eliphambili, elikumgangatho ophezulu. Akukho mithetho ye-franchise eTurkey, umdla woosomashishini abasebenza ngokuthengisa amalungelo bakhuselwe nguMbutho waseFransi waseFranchise. Eyona njongo iphambili yoMbutho kukwandisa iindawo zokuvula ii-franchise kunye nokuphucula ipropathi yolondolozo kunye neemveliso zeshishini, ukuncedisa kunye nokugcina ukusekwa kwee-franchisors, ukunika iingcebiso, ukubonisana ngezemali kunye nomthetho. Inkxaso kaRhulumente incedisa ekufumaneni amaqabane kwaye inceda ekugqibeni iindibano zokuthengisa, ngaphakathi nasekhaya nakwimakethi yamanye amazwe.

Iimfuno ngokubanzi zonikezelo ngohlobo lwesivumelwano esichazwe kwiKhowudi yoRhwebo yaseTurkey kunye neKhowudi yezibophelelo zaseTurkey ziyasebenza nakwikontraka zeshishini. Iifranchise zaseTurkey zineempawu zazo, ezinjengokwanela komnini-franchisee ovela kumnini-franchisor, ukuqesha amava, ukufana kwezinto kunye nempahla, isicelo sesalathiso kunye nokusetyenziswa kwelebheli kunye nomfanekiso wezorhwebo, umvuzo wentlawulo yasebukhosini inyuse abathengisi be-franchisee kunye nokwenza rhoqo. Inkqubo yeengxoxo kunye nemveliso. Okwangoku, ngoncedo lwe-Franchising Association, i-130 transborder mark function isebenza kwi-franchise biz, kwaye wonke umntu osomashishini wesibini angathanda ukusebenza kwishishini esele lilungile kunye neefranchise ezifunyenweyo kwaye sele enophawu oluphakanyisiweyo nolonyuselweyo.