Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Sitolo yogulitsa mowa ndi bizinesi yomwe ingakhale yopindulitsa koma yowopsa nthawi zambiri. Ndikukula kwake koyenera, mudzakhala ndi mwayi wopeza mwayi wopambana pamipikisano. Ngati mukugwira ntchito ndi chilolezo, ndiye kuti muyenera kutsatira malamulowo momveka bwino osalakwitsa. Gulani chilolezo pa intaneti yomwe imagulitsidwa. Chifukwa chake, mutha kusankha njira yoyenera kwambiri komanso yofufuzidwa bwino. Ngati mwasankha kugulitsa mowa pa chilolezo, onetsetsani kuti mudzaugulitsa bwanji.

Kupatula apo, mowa sungalengezedwe pogwiritsa ntchito njira zovomerezeka, mosiyana ndi mankhwala wamba. Chifukwa chake, ngati mumagwiritsa ntchito chilolezo, zakumwa zoledzeretsa siziyeneranso kulengezedwa ngati kuti mukuchita zina. Izi ziyenera kukumbukiridwa ndikuzikumbukira mukamayendetsa bizinesi yotere. Mukamagwira ntchito ndi chilolezo chakumwa zoledzeretsa, muyenera kumvetsetsa kuti nthawi yogulitsa ndiyochepa. Izi zikutanthauza kuti muyenera kufunsa opanga malamulo kuti ndi malamulo ati omwe ayenera kutsatidwa pochita izi. Pofuna kuti mulipire chindapusa komanso kuti musalandire zilango zaboma, muyenera kukonzekera bwino ntchitoyi ndikupanga zisankho zoyenera.

Ntchito yogulitsa chilolezo cha mowa idzachitika moyenera komanso moyenera pokhapokha kutsatira miyezo ndi malamulo. Adzakupatsirani franchisor ndipo mutha kuwagwiritsa ntchito kuti akhale azamalonda opambana kwambiri. Kugwira ntchito ndi chilolezo chakumwa mowa kumakhudza kufunika kogulitsa zowerengera kudzera munjira zopanda malire. Izi zitha kukhala malo ochezera, monga Instagram, Facebook, VKontakte, ndi zina zambiri. Zimangodalira njira zotsatsira zomwe mungakonde. Simungoyambitsa kutsatsa pa TV, zomwe zikutanthauza kuti muyenera kulingalira za momwe mungapangire zotsatsa zomwe muli nazo.

Sitolo yogulitsa moyenera yogulitsa imakupatsirani chidziwitso chonse chomwe mungafune kuti mumange bizinesi yanu. Mutha kuvala ogwira ntchito m'sitolo molingana ndi malamulowo powapatsa zovala malinga ndi kavalidwe. Kuphatikiza apo, zitheka kukongoletsa nyumbayo mumachitidwe amakampani, omwe amapezeka pamakampani onse omwe amagwira ntchito pansi pa chilolezochi. Izi ndizofala, ndipo mutha kulandira zilango kuchokera kwa franchisor ngati mungaphwanye malamulowo. Mutha kutaya mwayi wakugawilidwa kokhako pansi pa chilolezo ngati mungaphwanye mgwirizano ndi zomwe zanenedwa. Chifukwa chake, tsatirani malangizowo mosamala kenako, mudzakhala bwino.