Franchise na franchisee nibisobanuro bifitanye isano cyane. Niba ushishikajwe na francise, noneho iyo ubonye uhinduka francisee. Ubu ni ubucuruzi bwunguka cyane, mugushyira mubikorwa ukeneye gukurikiza gusa amategeko kandi utangwa namabwiriza ya francise. Ntugomba kuzana ikintu gishya, kongera guhimba inzira yubucuruzi, gukora ibindi bikorwa bigoye. Birakenewe gusa kugura ubucuruzi bwiteguye, bwitwa francise. Umu francisee numuntu ufite uburenganzira bwo gukoresha ibikoresho isosiyete ikomeye yose ikoresha mukubaka ubucuruzi.

Ntugomba kuzana ikintu icyo aricyo cyose uhereye, ukeneye gukoresha igitekerezo cyiteguye. Mubyongeyeho, izina rimaze kumenyekana, bivuze ko ibiciro byo kongera urwego rwo kumenyekanisha ibicuruzwa byagabanutse cyane.

Mu rwego rwa francise, francisee igomba kugeza kubaguzi bayo gusa ko ibiro byahagarariye ibikorwa byaho byafunguwe mukarere. Nibihendutse cyane kuruta kumenyekanisha ikirango kitazwi guhera. Ubufaransa bushobora kuba ikawa ugura hafi ya cafe mugitondo, iduka ugura, pizzeria ifite izina ryisi kandi iherereye mubaturanyi b’umuguzi waho.

Ubufaransa buri hose kandi bugenda bwiyongera mubyamamare. Ubucuruzi bwiteguye gufungura icyitegererezo cya francise yemerera francisee gushora gusa umutungo wimari waboneka muburyo bwubucuruzi bumaze kugeragezwa kandi bukora. Ukeneye gusa gushyira mubikorwa neza bitangwa na francise. Franchisee ntakintu nakimwe ishobora guhura nacyo, kubera ko hari ubucuruzi bwihishe inyuma, ikirango kizwi, uburambe bunini bwakusanyirijwe mumyaka myinshi cyangwa imyaka mirongo yibikorwa bikomeye.

Franchising irangwa nurwego rwo hejuru rwo kwamamara mugihugu icyo aricyo cyose. Umuntu uhisemo kuba francisee arashobora gushora imari mumikoreshereze yimari, gushaka abakozi ukurikije ibipimo, kubaka inzira zubucuruzi, no kubona ibisubizo. Ndetse nibicuruzwa akenshi biva mubihugu bikomokamo franchise. Ibi biroroshye cyane kuko ushobora kuzigama umurimo nubutunzi. Ntabwo ari ngombwa gushyiraho ingamba cyangwa gukora ku kirango. Ibi byose bimaze kuboneka kuri wewe kandi bisigaye ni ugutangiza moderi ya biz yiteguye rwose izana umutungo wamafaranga nka bonus.

Umufaransa washoboye gukoresha neza francise yaguzwe, ahabwa igice kinini cyumutungo wamafaranga afite. Ingingo ya franchise iganirwaho muburyo butaziguye nuwabitanze kandi birashobora kuba bitandukanye. Kurugero, urashobora guhora ukuramo umugabane winyungu, cyangwa urashobora kumvikana kubindi bisabwa, byose biterwa na nyir'ikimenyetso cyakoreshejwe.

Birahagije gusa kugura francise no gukoresha uburambe bwose bwungutse nabasekuruza babanjirije abantu iyo bigeze kubirango bishaje. Ugomba kwitonda cyane ukirinda amakosa kuko ibitagenda neza mugushinga francise birashobora kugaragara hanyuma francisee yakira ibibazo aho kubyunguka. Ariko ibi ntabwo aribintu bisanzwe cyane, kubwibyo, ugomba kwibanda kubikorwa byukuri byo mubikorwa byo mubiro.

Kurikiza francise no kongeramo ibyongeweho murwego rwo guhatanira isosiyete yawe. Nyuma ya byose, francises nyinshi zikoresha uburyo bwaho, mugihe, urugero, muri McDonald bagurisha pancake niba iherereye muburusiya. Niba francise ihuye na McDonald ifunguye kubutaka bwa Qazaqistan, noneho cafe-ibiryo byihuse itanga amahitamo ya burger arimo inyama zifarashi kubaturage.

Umuvinyu wa divayi nigikorwa cyiza cyo kwihangira imirimo, mugushyira mubikorwa buri gihe ni ngombwa gukurikiza byimazeyo amabwiriza yateganijwe. Ibipimo bizandikwa mu masezerano na francisor; kubwibyo, ukeneye kubakurikira gusa hanyuma, uzatsinda. Gukorana na francise bikorwa neza murwego rwo kwemeza uburambe bwamasosiyete yamahanga yo kumenyekanisha tekinoroji yo murwego rwohejuru idahagarariwe na gato kumasoko yaho. Iyo uhuye na francise francise, uzakuramo ijanisha runaka ryishoramari, bikorwa muburyo bwambere. Iyi nintererano imwe ishobora kubarwa nkijanisha ryamafaranga yashowe. Byongeye, gukorana na vino franchise, uzasabwa gukuramo ibice bibiri bitandukanye buri kwezi.

Iya mbere yitwa ubwami kandi ubunini bwayo buratandukanye kuva 1 kugeza 3%, ibyo nibikorwa bisanzwe. Byongeye kandi, ugomba gusuzuma ko hari n'amafaranga yo kwamamaza, ingano yayo ishobora kugera kuri 3% yinjiza buri kwezi yakiriwe. Kora ibikorwa neza kandi neza, wirinde amakosa akomeye. Noneho urwego rwicyizere cyabakiriya ruzaba rwinshi rushoboka. Abantu benshi basabye bazongera bazaze ndetse bazasaba isosiyete yawe kuri bagenzi babo, abavandimwe, n'inshuti.

Hagomba kwitabwaho cyane vino nubwiza bwayo mugihe ugurisha ibicuruzwa nkibi. Erega burya, intego yabakiriya bawe ntabwo ari uguhuza gusa nikirangantego kizwi, baharanira no kubona serivise nziza kandi bagura ibicuruzwa byiza. Niyo mpamvu ari ngombwa kugumana ikirango no guhora twujuje ibyifuzo byabaguzi. Byongeye kandi, mugihe ukorana na francise, urashobora kwizeza ko bitinde bitebuke uzasuzumwa. Ibi ntabwo byanze bikunze bizaba komisiyo, izagaragara kubwumvikane bwambere. Ibi birashobora kuba amayobera yo kugura, nkuko francises nyinshi ikoresha iyi myitozo.

Uyu muntu araza iwawe yitirirwa umukiriya agashaka kubona ikintu. Niba umukorera neza, azasiga isubiramo ryiza. Niba utanga serivisi nziza, noneho urashobora gutakaza uburenganzira bwo kugabura ibicuruzwa byihariye. Divayi igomba gukemurwa mubuhanga, kandi francise igufasha kuguha uburyo bwiza bwubucuruzi bwubucuruzi, ukoresheje ushobora kugera kubisubizo bitangaje muguhangana kurushanwa. Kora neza kandi neza, hanyuma uzabashe kwishimira umubare munini winjiza ingengo yimari. Erega burya, abantu bazihatira kugutabaza byumwihariko, bityo izina rizaba ryiza.

Ubufaransa kububiko bwibinyobwa nubwoko butanga umushinga wubucuruzi. Ariko, niba ukorana nayo, ingorane zitandukanye zirashobora kuvuka. Erega burya, uzaba ugurisha ibinyobwa bisindisha, kandi kwamamaza ibicuruzwa nkibi birabujijwe kubutaka bwibihugu byinshi na leta. Iyo ushyira mubikorwa francise, birakwiye kwibuka ko ubu bwoko bwubucuruzi butwara amafaranga. Buri kwezi, francisor izateganya amafaranga atandukanye kuri wewe buri kwezi. Mubyongeyeho, ubwishyu bwambere bwambere nabwo bufite akamaro mugushyira mubikorwa umushinga nkuyu.

Koresha vino franchise ubuhanga, utirengagije ubuyobozi butangwa na francisor. Azaguha amakuru yose ajyanye, kandi urashobora kuyakoresha kugirango ubone urwego ntarengwa rwinjiza. Ibikorwa byawe bizagira akamaro kandi bifite ireme niba, murwego rwa francise kububiko bwibinyobwa, burigihe wiga imibare iriho. Kwakira no gusesengura amakuru afatika biguha amahirwe yo kuganza isoko hamwe nisonga ntarengwa kubarwanya bose. Niba ukoresha iduka ryibinyobwa munsi ya francise, isosiyete yawe ifite amahirwe yose yo gutsinda wizeye kandi udashidikanya muguhangana kurushanwa. Birumvikana, ibi bizabaho mugihe usabye inyungu, wunguka kandi ntukirengagize amakuru yingenzi.

Tanga ububiko bwibinyobwa nigishushanyo cyacyo witondere neza. Nkigice cya francise, urashobora kwitega kwakira imyambarire yimyambarire yose hamwe nigishushanyo mbonera. Gukoresha amakuru nayo ni kimwe mubintu byo gutsinda. Ugomba kumenya neza ingaruka zawe n'amahirwe yawe. Na none, imbaraga nintege nke byikigo bigomba kumenyekana neza kugirango twirinde ibiza. Impinduka yibyabaye birashoboka rwose.

Gukora iduka ryibinyobwa munsi ya francise ntabwo byemeza ko uzatsinda byimazeyo. Byose biterwa nuburyo uzashyira mubikorwa umushinga wawe wubucuruzi. Umufaransa arashobora gusangira uburambe, ariko ntakindi kizakorwa utari kumwe nawe. Nka francisee, shora umutungo wawe bwite. Ntabwo ari ngombwa kumenyekanisha gusa francise kububiko bwibinyobwa mumujyi wawe. Uzakenera kwakira ibirenze abanywanyi bawe kugirango wishyure byoroshye francisor nizindi nshingano. Twibuke kandi ko leta nayo itegereje umugabane runaka winjiza muri wewe.

Shyira mubikorwa francise yububiko bwibinyobwa neza bishoboka kugirango kwishyura inshingano bitagutera ingorane.