Isuku yumye igomba gushyirwa mubikorwa hakurikijwe ibipimo ngenderwaho francisee yakira uhagarariye ikirango mugihe bagiranye amasezerano. Ubufaransa ntakindi kirenze uburenganzira bwo gukoresha ikirango numubare munini wibyifuzo, kimwe ninyungu wakiriye kumafaranga runaka. Ubufaransa bushobora gushyirwa mubikorwa mubutaka ubwo aribwo bwose, icy'ingenzi ni uko amabwiriza yacyo atavuguruza amategeko y’inzego z'ibanze. Niba ushishikajwe no gukora isuku yumye no gufungura ibyifuzo byayo nka francise, ugomba guhita ukora isesengura ryapiganwa. Ubu bwoko bwisesengura butuma umuntu yumva igikwiye gukorwa kugirango agere ku ntsinzi, ayo masosiyete ahanganye nawe, nibigomba gukorwa kugirango utsinde guhangana. Gukorana na francise yumye ni inzira yubucuruzi igusaba gukurikiza amategeko amwe.

Gushyira mu bikorwa amategeko yumusuku yumye byanditse neza kandi bigengwa. Nka francisee, ufite inshingano zimwe. Na none, francisor nayo yiyemeje gukora ibikorwa byinshi kuburyo ushobora gufungura byoroshye umushinga wubucuruzi ukurikije inyandikorugero hamwe nurugero rwabo. Umukozi wumye agomba kuba ahantu ufite umubare munini wabakiriya, haba kurengana nabashaka gukoresha serivisi zawe. Ibi biguha ubushobozi bwo kugura byihuse francise hanyuma ugasubiza igishoro cyawe. Erega burya, gukaraba byumye ntakindi kirenze gushora imari mumikoreshereze yubucuruzi bwatsinze. Urashora umutungo wimari ukunguka kuruta gushora imari?

Gukorana na francise yumye bizaba bitagira inenge uramutse wubahirije imyambarire y'abakozi, ndetse no gushushanya ibibanza no gushariza imbere nkuko amategeko abiteganya. Inyuma yinyubako irimo francise yo gukaraba yumye nayo igomba kubahiriza amabwiriza. Igishushanyo kibishoboye nikimwe mubitsinzi, kandi wakiriye amakuru yose akenewe ako kanya amasezerano arangiye. Umushinga wubucuruzi utanga kandi gukenera gukuramo imisanzu runaka. Umufaransa rero agomba kwishyura francisor kuburenganzira bwo gukora imyenda yo kumesa amafaranga 9 kugeza 11%. Ibi byitwa icyarimwe, kandi bitangwa hafi yubwoko bwose bwibikorwa bifitanye isano nuburenganzira bwo kugabura byihariye mu izina ryikirango.

Isuku yumye yamashanyarazi ihangane neza ninshingano zashyizweho, bitewe nuko haboneka amakuru yuzuye aturuka muri francisor. Ashishikajwe no kubona amafaranga menshi ashoboka. Hamwe nintererano imwe, buri kwezi ukuramo amafaranga runaka winjije kuri konti yuwuserukira ikirango. Nibikorwa bisanzwe kandi ntakintu kidasanzwe cyangwa gishya. Ubwoko bwa francise buzakora neza mugihe amategeko yanditse kandi agengwa gukurikizwa. Urashobora kandi kugenzurwa nabitwa abaguzi b'amayobera baza muri serivisi ishinzwe isuku kandi bashaka kugura ikintu cyangwa kubona serivisi.

Ubucuruzi bwisuku butanga kandi izindi nshingano kuruhande rwa franchisee. Kurugero, urashobora gusabwa kugura imiti imwe nimwe nibicuruzwa byogusukura ahantu runaka. Noneho, francisor amenya inyungu zayo kandi nibikorwa bisanzwe. Isuku ya francise ihangane neza ninshingano zashyizweho, bivuze ko ushobora gutsinda imbere yaya marushanwa kuko ukoresheje amahirwe yo gukora munsi yikimenyetso kizwi, usanzwe ufite inyungu zikomeye mukurwanya abanywanyi bamasoko yo kugurisha, n'abaguzi bakunda.

Franchise na franchisee nibisobanuro bifitanye isano cyane. Niba ushishikajwe na francise, noneho iyo ubonye uhinduka francisee. Ubu ni ubucuruzi bwunguka cyane, mugushyira mubikorwa ukeneye gukurikiza gusa amategeko kandi utangwa namabwiriza ya francise. Ntugomba kuzana ikintu gishya, kongera guhimba inzira yubucuruzi, gukora ibindi bikorwa bigoye. Birakenewe gusa kugura ubucuruzi bwiteguye, bwitwa francise. Umu francisee numuntu ufite uburenganzira bwo gukoresha ibikoresho isosiyete ikomeye yose ikoresha mukubaka ubucuruzi.

Ntugomba kuzana ikintu icyo aricyo cyose uhereye, ukeneye gukoresha igitekerezo cyiteguye. Mubyongeyeho, izina rimaze kumenyekana, bivuze ko ibiciro byo kongera urwego rwo kumenyekanisha ibicuruzwa byagabanutse cyane.

Mu rwego rwa francise, francisee igomba kugeza kubaguzi bayo gusa ko ibiro byahagarariye ibikorwa byaho byafunguwe mukarere. Nibihendutse cyane kuruta kumenyekanisha ikirango kitazwi guhera. Ubufaransa bushobora kuba ikawa ugura hafi ya cafe mugitondo, iduka ugura, pizzeria ifite izina ryisi kandi iherereye mubaturanyi b’umuguzi waho.

Ubufaransa buri hose kandi bugenda bwiyongera mubyamamare. Ubucuruzi bwiteguye gufungura icyitegererezo cya francise yemerera francisee gushora gusa umutungo wimari waboneka muburyo bwubucuruzi bumaze kugeragezwa kandi bukora. Ukeneye gusa gushyira mubikorwa neza bitangwa na francise. Franchisee ntakintu nakimwe ishobora guhura nacyo, kubera ko hari ubucuruzi bwihishe inyuma, ikirango kizwi, uburambe bunini bwakusanyirijwe mumyaka myinshi cyangwa imyaka mirongo yibikorwa bikomeye.

Franchising irangwa nurwego rwo hejuru rwo kwamamara mugihugu icyo aricyo cyose. Umuntu uhisemo kuba francisee arashobora gushora imari mumikoreshereze yimari, gushaka abakozi ukurikije ibipimo, kubaka inzira zubucuruzi, no kubona ibisubizo. Ndetse nibicuruzwa akenshi biva mubihugu bikomokamo franchise. Ibi biroroshye cyane kuko ushobora kuzigama umurimo nubutunzi. Ntabwo ari ngombwa gushyiraho ingamba cyangwa gukora ku kirango. Ibi byose bimaze kuboneka kuri wewe kandi bisigaye ni ugutangiza moderi ya biz yiteguye rwose izana umutungo wamafaranga nka bonus.

Umufaransa washoboye gukoresha neza francise yaguzwe, ahabwa igice kinini cyumutungo wamafaranga afite. Ingingo ya franchise iganirwaho muburyo butaziguye nuwabitanze kandi birashobora kuba bitandukanye. Kurugero, urashobora guhora ukuramo umugabane winyungu, cyangwa urashobora kumvikana kubindi bisabwa, byose biterwa na nyir'ikimenyetso cyakoreshejwe.

Birahagije gusa kugura francise no gukoresha uburambe bwose bwungutse nabasekuruza babanjirije abantu iyo bigeze kubirango bishaje. Ugomba kwitonda cyane ukirinda amakosa kuko ibitagenda neza mugushinga francise birashobora kugaragara hanyuma francisee yakira ibibazo aho kubyunguka. Ariko ibi ntabwo aribintu bisanzwe cyane, kubwibyo, ugomba kwibanda kubikorwa byukuri byo mubikorwa byo mubiro.

Kurikiza francise no kongeramo ibyongeweho murwego rwo guhatanira isosiyete yawe. Nyuma ya byose, francises nyinshi zikoresha uburyo bwaho, mugihe, urugero, muri McDonald bagurisha pancake niba iherereye muburusiya. Niba francise ihuye na McDonald ifunguye kubutaka bwa Qazaqistan, noneho cafe-ibiryo byihuse itanga amahitamo ya burger arimo inyama zifarashi kubaturage.