Chiratidziro franchise ipfuma yakanaka inobatsira yemari zviwanikwa. Nekuzviita, iwe unogona kuve muzvinabhizimusi akabudirira uyo akazvipa iwe nemukana wakasarudzika wemakore ekukwegura. Nefranchise, ivo vanowanzo pinda muchibvumirano kuti vasazogadzira chimwe chinhu chitsva, asi kuti vashandise inoshanda inoshanda bhizinesi modhi, iyo yakatounza chakakosha huwandu hwemari kumuridzi wayo. Iyo yekuratidzira franchise inoda kuti itengeswe kunyangwe iro giredhi rekuziva brand riri kunze kwemachati. Mushure mezvose, havasi vese vatengi vanoziva kuti iwe wapinda mumusika wemuno, nekudaro, ivo vanofanirwa kuziviswa nekukurumidza. Chiratidziro franchise hachisi chinhu chinopfuura chirongwa chakajairika icho chinopihwa uchifunga nezve izvo chaizvo zveichi chiitiko.

Iwe unofanirwa kunzwisisa zvakajeka kuti ndeapi matambudziko aungatarisana nawo mukuita basa rehofisi. Kukwikwidza kuongorora uye chishandiso chinonzi swot kuongorora chakanakira izvi. Paunenge uchiita show franchise, kufunga kukuru kunofanirwa kubhadharwa kune vekunze uye vekunze dhizaini dhizaini. Uye zvakare, matekinoroji anofanirwa kupfeka masutu akakodzera anoenderana nematanho akataurwa. Chiratidziro franchise rudzi rwekuita kana kuratidzwa kwechimwe chinhu chinonakidza, chinoitwa pasi pemirau yechiratidzo chakakurumbira. Iwe unogona kuita hofisi mabasa nemazvo uye nekukurumidza kana iwe ukanyatso kutevedzera zviyero. Pakupedzisira, ichi ndosaka iwe wakapinda musangano wefranchise kushandisa iyo yese seti yemabhenefiti uye mabhenefiti aunowana.

Pakupedzisira, ivo havana kuganhurirwa kune yakapusa application yeakakurumbira trademark, iwe zvakare une mukana wekushandisa epamusoro-kirasi matekinoroji, shandisa inonakidza kuziva-sei, uye ita maererano nemirau. Zvakarurama, akasiyana madhirezi makodhi anogona kupihwa sechikamu cheiyo franchise yekuratidzira. Kana iwe uri kutengesa yevaraidzo franchise, saka iwe unofanirwa pachena kuti unzwisise zvauri kuronga kuita. Kungave kuratidzwa kwechando, mutambo wemitambo, kuratidzwa kwechiedza, kana chirongwa cheterevhizheni. Izvo zvakare zvinokwanisika kuronga fire show franchise iyo inoshandisa pyrotechnic maturusi. Iyo inogona kutove inzvimbo yekuratidzira iratidzira yakasiana-siana mienzaniso yechinhu chero. Chiratidziro chemhepo chinogona zvakare kuve chakatengwa, sekuratidzira kwemotokari.

Tevedza rairo uyezve, iwe hauna kana matambudziko mukubatana nevatengi. Iwe unofanirwa zvakare kufunga nezvechinhu icho uyo mutengesi anowanzo tumira chakavanzika shopper kune avo vanopa. Uyu mumiriri akanyepera mucherechedzo uyo anonyepedzera kuve mutengi wako uye anotenga kana anoshandisa iyo yekuchengetedza. Kupfuurirazve, zvichitevera mhedzisiro yekudyidzana, iye anopa iyo franchisor yakajeka nhoroondo. Kana iwe uri murombo franchisee, rusununguko rwekuparadzira kwakasarudzika runogona kungotorerwa kubva kwauri. Kuti izvi zvisaitike, unofanirwa kutora matanho. Semuenzaniso, vashandi vako vanofanirwa kurairwa nenzira yekuti vatevedze zvakatemwa mirau kana vachitaurirana nemumwe wevatengi.

Ivo vanofanirwa zvakare kuve vakapfeka vachitevera kodhi kodhi uye vanofanirwa kuchengetedza utsanana uye kurongeka muchitarisiko chavo. A franchise yekuita inogona zvakare kupa chinosungirwa kushongedza nzvimbo, zvese zvemukati nekunze. Iyi tsika yakajairika, iyo isingounze chero chinhu chitsva pachayo. Iwe unongoteedzera chaizvo zvirevo uye ipapo, uchave nerombo rakanaka. Iva muzvinabhizimusi akabudirira kwazvo nekutora kugona kwese kwese kwese kwikwikwidzi kwaunowana kubva kune franchisor.

Iyo chaiyo inoshanda show franchise inokupa iwe nemukana wekukurumidza kubuda unopinda mukutungamira niches uye uzvipe iwe pachako nechinodikanwa chechigadzirwa. Usati watanga kushanda neefranchisor, iwe unoita yekutanga analytics. Iwe unofanirwa kupokana unzwisise kuti ndevapi vakwikwidzi vanokupikisa iwe mumatambudziko ekutengesa misika uye vatengi zvavanofarira kurwira. Uye zvakare, kana uchizadzisa franchise, iwe unofanirwa zvakare kuyeuka kuti iri bhizinesi chirongwa rakazadzwa nedzimwe njodzi nematambudziko. Kana uku kuri kuita kwemoto, saka chimwe chinhu chinogona kuvesa. Kana chiri chiratidzo chemhepo, saka zvirokwazvo chimwe chinhu chinogona kutadza.

Mune chero chiitiko, maitiro ese anogona kukanganisa odha, nekudaro, iwe unofanirwa kubikwa pamberi peizvi. Matanho anotorwa munguva anovimbisa iwe mukana wekuponesa kumeso nemufananidzo wechop. Chekupedzisira, izvi zvakakosha kwete zvako chete, sega wega mugove, asiwo iyo kambani yaunomiririra pamusika wemuno. Chiratidziro franchise inovimbisa yako yenguva refu kubudirira kana iwe ukakwanisa kukwezva huwandu hwakawanda hwevatengi uye kushandura mazhinji acho kuva enguva dzose vatengi. Izvo zvinofanirwa zvakare kubata nemusoro kuti kana uchitengesa franchise, iwe unowana zvakanyanya kupfuura vako vakwikwidzi vari kushanda vega. Mushure mezvose, havana kuita chisungo chekutenga zvinyorwa kana mhando dzakasiyana dzemasevhisi kubva kuna franchisor. Ivo zvakare havaunzi chero mari yekubhadhara pamwedzi.

Semunhu anotengesa mari, iwe unoremerwa nechero hombe yezvisungo. Zvirokwazvo, iwe hauna chete mabasa asi hunyanzvi hwakasiyana uye neropafadzo. Vaurayei nemaoko uyezve kubatana pamwe nekuratidzira franchise nekukurumidza kuripa. Iwe unokwanisa kusimudzira kugona kweanopinda mabhajeti uye nekubhadhara zviri nyore muridzi wechiratidzo. Iyo isingashande inoshanda show franchise inokupa iwe mukana wekugona zvine hungwaru nzvimbo dzese dzakatenderedza uye avo vanhu vanokushandira. Vanhu vachashandisa masevhisi ako nekuda kwekuti iwe unoita rako bhizinesi nyore uye nehunyanzvi. Uyezve, une zita rinozivikanwa uye rinozivikanwa raunogona.

Zvisinei, kushandiswa kwechiratidzo chakakurumbira hakufaniri kuregererwa. Kuita iyo chaiyo manejimendi sarudzo inokupa iwe ese emakwikwi makwikwi iwe aunoda. Shanda pamwe nematurusi ekuongorora, kuunganidza manhamba, uye kuenderera uchiona maitiro ebhizinesi. Paunenge uchiita yakadaro franchise, zvakakodzera kuti urambe uchifunga mupfungwa dzako kuti vakwikwidzi vako havana kurara uye vanogona kugutsa zvakasiyana siyana zvinotsamwisa. Isa basa rekuchengetedza nemazvo kuitira kuti rigone kukudzivirira kubva pane zvakasiyana-siyana zvisingafadzi zvingamuka nekuda kwekukanganisa kwevashandi kana ma saboteurs.

Franchise yeguta iri inopa catalog yeakanakisa sarudzo. Chero chero bhurawuza rinopa dzinoverengeka gumi nematanhatu maratidziro kune akasiyana maratidziro zviwanikwa, zvichipa kutarisisa kune vezvemabhizimusi avo vanoda kutenga kodzero yekumhanyisa yakagadzirirwa-kugadzirira bhizinesi muguta ravo, kusarudzwa kweakanyanya kukosha uye anobatsira franchise zvinopihwa. Panguva imwecheteyo, zvinodikanwa kuti unzwisise kuti mukuumbwa kwechinyorwa chakadai, chinzvimbo chekugadzirisa chinogona kuve chakakosha kukosha. Semuenzaniso, guta guru rinorayira zvarinoda kune vema franchisees, uye nzvimbo diki yedunhu inozvisarudzira yega. Zviripachena kuti huwandu hwemaguta makuru, maitiro avo ezuva nezuva, mararamiro, tswanda yezvinhu zvevatengi uye masevhisi anogona kunge akasiyana zvakanyanya kubva kune akafanana parameter akajairwa kumisha midiki, uye izvi zvinofanirwa kuratidzwa mukabhuku katekitori. Pakutanga, pane zvimwe, kunyangwe zvishoma, kudiwa kwezvinhu zveprimiyamu uye masevhisi, uye kune zvakare mushe unoonekwa wevatengi vasingateerere zvakanyanya shanduko mumutengo wezvigadzirwa zvavanotenga nguva zhinji.

Izvo hazvina basa kwavari. Asi ivo vanokoshesa nguva yavo uye nyore, saka ivo vanoda kuona zvakajairika zvinhu zvekushandisa kwezuva nezuva mukati mekufamba chinhambwe uye havana kugadzirira kumhanyira shure kwavo kune rumwe rutivi rweguta. Nekudaro, mune chero guta hombe, kune zvakare boka revanhu rine mari shoma uye, nekudaro, zvakaderera zvinodiwa pamusoro pemutengo uye mhando yechikafu, zvipfeko, shangu, varaidzo, zvichingodaro. Mune mamwe mazwi, iwo maratidziro emafranchise ari kudiwa mune yakanyanya kana kushoma nzvimbo yekugara anogona kunge akapamhama uye akasiyana mukusiyana kwakasiyana maererano nemutengo, mutengo, basa rakanangana, uye zvimwe zvinhu zvinokonzeresa sarudzo kana uchidzidza catalog. Nomuzvarirwo, kugarwa kwakakura, nekuda kwehuwandu hwevanhu uye, nekudaro, yakakwira mwero wekudiwa unoshanda, inopa kukurumidza kumhanya kwekuvandudza bhizinesi uye nhanho yakanaka yemubhadharo. Ngozi yekukundikana mune mukana wefranchise yechinozivikanwa uye inozivikanwa mhando muguta guru iri yakaderera zvakanyanya kupfuura mudunhu reguta.

Izvi zvinofanirwa kutariswa kana uchishanda nekatalog ye franchise, pamwe nedanho repamusoro rezvinodiwa zvevashandisi vesaiti zvemukati uye kurongeka kwenzvimbo yeruzivo. Mune mamwe mazwi, guta rine zvarinoda uye zvinodiwa nevatengi izvo zvinofanirwa kutarisirwa mupfungwa kana uchigadzirira katalog ine zvirevo zvekutengeserana, zvinosanganisira tsananguro dzakadzama dzefranchise, kuverenga kwenguva dzekubhadhara, kutaurirana kwevaridzi nekukurumidza kutaurirana, zvichingodaro.

Franchise yeguta diki ine katarogu yesarudzo dzakanakisa. Iyo yakanyanya kusarudzwa mafranchise eguta rako diki. Vemabhizimusi vari kutsvaga kutenga kodzero yekumhanyisa yakagadzirirwa-bhizinesi, kungave padiki kana hombe chiyero vanogona kuwana zviri nyore zvinongedzo zvakadaro mune chero injini yekutsvaga. Muzviitiko zvakawanda, kushanda pane franchise kuri nyore, kuvimbika, uye kunobatsira kana uchienzanisa nekugadzirwa kweimwe bhizinesi chirongwa, sezvavanotaura, 'kubva pakutanga' Iwe haufanire kudzidza musika uye zvavanofarira zvevatengi, gadzira chigadzirwa kana sevhisi ine zvakasarudzika zvivakwa, zvese zvaunoda kuti uve wakasiyana kubva kune vanokwikwidza, kunyanya mutaundi diki, gadzira chiratidzo uye unoteedzana nemifananidzo yakajeka nemitauro, senge logo, sirogani, kushambadzira mameseji, zvichingodaro, investa yakawanda mari mumushandirapamwe wekuunza chigadzirwa kumusika uye nekuwedzera kuchisimudzira. Uye panguva imwechete, panogara paine njodzi yekuti wakanganisa, vatengi havasi kufarira chigadzirwa chako, uye bhizinesi rinozopedzisira rapera. Uye iwe unosara nekuodzwa mwoyo musimba rako uye zvikwereti, zvingave zvidiki kana hombe, zvinoenderana nezvako zvekutanga zvirevo.

Nekudaro, kana uchisarudza, uchigadzirira yakasarudzika yemagetsi katarogu uye nekuenderera mberi nekushanda nema franchise, chinhu chakadai saizi yeguta rinofanira kutarisirwa pasina kukundikana. Inonyanya kugadzirisa mararamiro evagari, uye, nekudaro, zvido maererano nechikafu, varaidzo, shangu uye zvipfeko, dzidzo yekutanga uye yekuwedzera, mitambo, zvekuzvivaraidza, zvichingodaro. Mumataundi madiki, hapana kana chinodikanwa chezvinhu zveprimiyamu uye masevhisi, saka hazvina musoro kutenga mukana wekutengesa zvishongo, zvinhu zveumbozha, mbatya dzinodhura kwazvo, shangu uye nhumbi dzeganda, mota dzoumbozha, kana chero chinhu chakadai.

Saizvozvo, hapana chikonzero mukugadzira makatalog anosanganisira zvigadzirwa zvakadaro. Asi kudiwa kweshanduro dzisingadhuri dzezvinhu zvataurwa pamusoro, zvinounzwa nenzvimbo diki, zvinogona kuunza mari yakagadzikana. Izvi zvinoshandawo kuma franchise ekudzidzira uye kuenderera mberi nedzidzo masevhisi, masangano emitambo, senge nzvimbo dzekusimbisa muviri, makirabhu, kana madziva ekushambira. Kazhinji mune iyo katarogu, pamusoro peiyo rondedzero yeiyo franchise, kutaurirana nevaridzi kuti vakurukure nezvehukama hwekushandira pamwe, zvichingodaro, kune zvakare kungofungidzirwa kwekuverenga kwenguva yekubhadharisa bhizinesi. Iyo franchise inofungidzira kudiwa kwekutanga kubhadhara uye kunotevera kubhadharwa kwemwedzi, izvo zvinoenderana zvakananga nekukosha kwechiratidzo uye kwekutanga kuverenga kwekubatsira kweprojekiti mutaundi diki. Masvomhu akadaro anofanirwa kuongororwa zvakadzama, achifunga huwandu hwevagari mutaundi diki, yakajairwa mutengi bhasiketi, pakati nepakati mibairo, uye mamwe maparamende akakosha.

Franchise emataundi madiki nhasi anogona kuwanikwa kune ese akasiyana emari kugona. Kufarira mafranchise kuri kukura gore rega rega uye musika wefranchise uri kukura zvakanyanya kushingaira. Franchising mamiriro anopa mamiriro anodikanwa eiyi budiriro. Muchokwadi, kutanga bhizinesi rekutengesa kuri nyore kwazvo pane kutanga rako bhizinesi. Nekuda kweyekuti mucherechedzo, chigadzirwa, kana sevhisi inopihwa neiyo franchisor mune yakagadzirira-fomu, ine kugadzirwa uye kutengesa matekinoroji, anoratidzwa mabhizinesi maitiro ekuronga, kutonga, uye accounting, kurudziro yekusarudzwa uye kudzidziswa kwevashandi, maitiro esangano anokurumidza uye kubudirira. Ehezve, zvakawanda zvinoenderana nesaizi yenzvimbo iyo zvakarongerwa kutanga kambani.

Madhorobha madiki mune izvi ane zvirevo zvakakomba mukuenzanisa ne megalopolises. Zviripachena kuti guta diki rinokodzera bhizinesi diki pane franchise hwaro pane iro rakakura bhizimusi chirongwa. Uye chikamu chemutengo chinofanira kunge chakakodzera (pakati nepazasi pevhareji). Zvinhu zvoumbozha, zvipfeko zvepamberi, neshangu, mota dzoumbozha, nezvimwewo ivo havangowane mutengi wavo mutovhota mutaundi diki. Nekudaro, mutengesi anoda kudzidza musika mudhorobha maanoronga kushanda, kuongorora mikana uye tarisiro yezvinodiwa nevatengi, mamiriro ekukwikwidzana, nezvimwewo. kuverenga. Mushure mezvose, franchise inowanikwa mune tariro yekubudirira uye purofiti yebhizinesi.

Kuongorora kusiri iko kwenzvimbo yemusika, iyo nguva yekubhadhara yemubhadharo wekutanga, huwandu hunofungidzirwa hwemari dzemwedzi, mitero, mihoro, uye zvimwe zvekushandisa zvinogona kupedza zvese zvinotarisirwa uye tariro. Kazhinji, zviwanikwa zveInternet zvine franchise catalogs, kuwedzera kune rondedzero yakajairwa uye kutaurirana kweve franchisors, zvakare zvinopa data pamusoro pekutanga kubhadhara, nguva dzekubhadhara, pamwe nezvimwe zvekuwedzera zvinopihwa nemuridzi webhangi (mutemo wehunhu, mhando dzehunyanzvi uye zvirongwa, kudzidziswa zvirongwa zvevashandi, ruzivo rwekushambadzira, nezvimwewo). Nekudaro, iyo franchise inogara iine sumo kune iyo franchise. Kubudirira kwebhizimusi diki (uye chero ripi zvaro) bhizinesi kunoenderana nekutarisirwa, mutoro, uye, kune imwe nhanho, kugona, kweanotanga bhizinesi.

Iyo franchise yeguta diki ine akati wandei maficha anofanirwa kutariswa pakuongorora musika, zvinodiwa nevatengi, kugadzikana kwekudiwa kunoshanda, uye zvimwe zvinhu zvinokanganisa zvakananga tarisiro yebhizinesi uye padanho repundutso yarinotarisirwa. Kugadziriswa kudiki hakugadzi mamiriro akanakisa ekukurumidza kukura kwemabhizimusi. Mazhinji acho madiki, kazhinji mafemu ane mhuri ane nzwisiso yakanaka yezvinodiwa nezvinodiwa zvevagari vemuguta. Saizvozvo, kune iro diki diki guta, kusarudzwa kweasina kudhura kwazvo mafranchise anodikanwa, pasina kunyanya kuomarara zvinodikanwa zvebhizimusi maitiro, mitemo yekuverenga, kusarudzwa, uye kudzidziswa kwevashandi.

Guta diki rinofungidzira maitiro akareruka ekudyidzana nevatengesi nevatengi, kazhinji nzira yakasarudzika yemunhu kune wese mutengi. Tichifunga nezvekuti huwandu hwevatengi munzvimbo dzakadai hwakaganhurwa, kubudirira kwefranchise izere kunoenderana padanho rebasa. Paanenge achishanda pane franchise, muzvinabhizimusi haafanire kugadzira bhizinesi rake, iye anogashira akagadzirira-akagadzirwa mabikirwo, zvirongwa zvebhizinesi, maitiro ekuronga zviitiko zvezuva nezuva uye accounting, zvinyorwa zvemashoko, uye kunyange zvinodikanwa kune vashandi, kusanganisira avo ekudzidzisa zvirongwa . Zvisinei, iye chete ndiye achakwanisa kudzidza pamusika uye kuona kana izvi zvinhu nemasevhisi ari kudiwa mutaundi diki iri, kunyangwe chinodiwa chinogadzikana zvakakwana, kana paine mikana yekusimudzira bhizinesi, zvichingodaro. Kune rimwe divi, nesarudzo chaiyo yeiyo franchise, guta diki rinopa kuderera kwenjodzi dzezvemabhizimusi, sezvo kukomba kwemakwikwi, kutyisidzira kwevanotora raoter, uye zvimwe zvakashata maitiro zvinoratidzwa zvishoma zvishoma zvichienzaniswa neguta guru. Bhizinesi diki mutaundi diki riripo zvakanyanya nerunyararo uye zvakadzikama, pasina akawanda makiki uye kutadza kana, chokwadika, ikawana vatengi vayo vakavimbika.

Kazhinji, zvinyorwa zvemagetsi zvemafranchise zvinopa kwete chete tsananguro yakaringana uye nhoroondo yebhizinesi, asiwo nhare dzevaridzi dzekutaurirana, pamwe nekufungidzira kwekubhadharisa kwepurojekiti yekutengesa. Aya maverengero anotora mari yekutanga franchise fizi, zvinoenderana nemutengo wechiratidzo, pamwe nemitero yemwedzi nemwedzi, inowanzo kuverengerwa se peresenti yemari inofungidzirwa. Zvinokurudzirwa kune wechidiki muzvinabhizimusi kuti atarise marongero aya uye kuverenga, zvakatemwa uye zvinoshanduka mutengo, mari, shanduko yemwaka mukudiwa, uye zvimwe zvinhu zvakadaro zvakadzama kuitira kuti zvisakanganiswa mune zvavanotarisira.