Itranchise yeteksi kukuphucula ishishini lezothutho. Wonke umntu onemoto, ngesoyikiso sokuphulukana nomsebenzi wakhe okanye njengengeniso eyongezelelweyo, ubuncinci kube kanye ucinga ngothutho. Oku kufuna ilayisensi, imoto, kunye nesicelo kwifowuni. Inkonzo yeetaxi yinqanaba elitsha lomvuzo. Imodeli endala yenkampani yeeteksi imalunga nokuthenga imoto, ukuqesha abaqhubi, kunye neqela lezinye izinto ezingathandekiyo. Ngoku yonke into ilula kakhulu, kwanele ukuba ubhalise njengosomashishini, ugqibe izivumelwano kunye nabaqhubi besithathu kwaye uqale ukusebenza.

Kodwa kule meko, ingxaki yokhuphiswano oluphezulu ivela, kunye nokufunyanwa kwefranchise yeeteksi kunokuba yindlela yokuphuma. Le ndlela izakuvumela ukuba uthathe indawo ephambili kweli shishini kwisixeko sakho. Kuba inkampani ye-franchisor ngumboneleli ngenkonzo yeeteksi. Abantu bayamthemba kwaye bakulungele ukuhlawula. Unokuyiphepha ingozi enokubakho; I-franchisor iyazi ngokuthe ngqo kwintengiso kwaye ikulungele ukwabelana ngamava ayo. Usomashishini osakhasayo usenokujamelana nengxaki yolawulo lwemisebenzi yelizwe, nabantu abakhuphisana nabo, abaqhubi beeteksi abangasebenziyo ngokusemthethweni (kwaye ngenxa yoko bahlala bewisa amaxabiso). I-franchisor iyayazi indlela yokujongana nezi ngxaki.

Ngoku iinkampani ezinkulu zithimba iimarike zeenkonzo zothutho kwaye iiarhente ezindala azinakukhetha ngaphandle kokuvala ishishini labo okanye ukuthenga ifranchise. Ngaphambi kokuthenga i-franchise, kufanelekile ukuba ufunde imigaqo yentsebenziswano kakuhle, ke unokuphepha ukuphazamiseka kwixa elizayo. Ke uthenge i-franchise yeeteksi. Ufumana ntoni? Ungathembela ekusebenzeni phantsi kwegama lophawu oludumileyo, kwiziko elipholileyo lokusebenza, usetyenziso lweselfowuni, kunye neengcebiso ezisebenzayo zokusebenza nabaqhubi. Ngapha koko, i-franchisee inokulawula kuphela umgangatho weenkonzo ezibonelelweyo, kwaye wonke umsebenzi wolawulo wenziwa yi-franchisor. I-franchisor iyayinyamekela imisebenzi ehlelwe kakuhle yenkonzo yeeteksi ngokwayo. Uya kunceda ukuququzelela umsebenzi ngendlela yokuba abo bakhuphisana nabo bangabinakho nangayiphi na indlela ukuphembelela ukuhamba kwabaxhasi kunye nemfuno yeenkonzo.

Zingaxabisa malini iindleko ze-franchise? Ixabiso libalwa ngokusekwe kubahlali, isixeko ekuza kuthuthwa kuso. Iindleko zichaphazeleka nakwimeko yeeteksi. Kule meko, i-franchisee iya kudinga ukutyala imali kwinkampani yeeteksi kunye nentlawulo yesixa-mali. Abanye abafranzisi abayiboneleli intlawulo yenyanga (iroyalties). Xa kugqitywa ikhontrakthi nomthengi ngamnye, iimeko ziyaxoxwa ngokwahlukeneyo. Ke, izibonelelo ze-franchise yeeteksi: utyalo-mali oluncinci (kwaye ngamanye amaxesha ancitshiswa aye kwi-zero); Ilahleko kunye nemingcipheko ayikho kwaphela; kwixa elizayo, unokufumana umvuzo ozinzileyo; I-franchisee ifikelela kwisoftware yenkampani eyaziwayo, ngokuzenzekelayo iba ngummeli wayo; akukho sidingo sokutyala imali kwintengiso nakuphuhliso lwesoftware; ufumana ukungena okuthe chu kwabathengi, ngenxa yedumela lenkampani edumileyo, kufuneka uzihluphe ngamaxabiso, uvule iziko elipholileyo; izibonelelo ezongezelelweyo zentsebenziswano zibonelelwa, umzekelo, ukubanakho kokuthenga iimoto ngezaphulelo, i-inshurensi yemoto ekhethekileyo. Yintoni enye umntu anokuthi athembele kuyo? Uqeqesho nenkxaso eqhubekayo.

Oku kuthetha ukufumana iinkcazo kunye noqeqesho ekusebenzeni kwezicelo ezihambayo, ukubonelela ngoqeqesho kunye neenkqubo ezizodwa zokuphucula imiba yombutho, inkonzo yenkonzo. I-franchisor ikwanokunceda ekukhetheni imodeli ekhethekileyo yeshishini, ukukhetha indawo yezithuthi zeteksi, ukufumana iilayisensi, kunye nokwakha kunye nokugcina isiseko sabathengi. Unokuxhomekeka kwinkxaso yezomthetho, uncedo ekufumaneni abaqhubi kunye nolawulo. Uyikhetha njani i-up-to-to-to-to-date, kwaye okona kubaluleke kakhulu, i-franchise yeeteksi engenisa imali? Okokuqala, kuya kufuneka uqhube isifundo ngazo zonke izindululo ezikhoyo. Yintoni omele uyiqwalasele? Okokuqala, kwidumela lenkampani, ngaba ikhona idatha kwi-Intanethi. Khetha ukhetho olufanelekileyo, thelekisa kunye nokunxibelelana nenkampani ye-franchise. Ungacela kwinkampani zonke iimvume zemisebenzi, iilayisensi, izatifikethi.

Oku kuyakusindisa ekusebenzisaneni nabakhwabanisi. I-franchisor ethembekileyo ayiyi kuwufihla amaxwebhu abo, njengomthetho, abo badlali banakho konke okucacileyo nokufikelelekayo. Xa uthenga i-franchise, kukho umngcipheko wokufumana idummy ngohlobo lwesicelo se-Intanethi esingasebenziyo okanye iphepha. Uluhlu olupheleleyo lwezibonelelo ezikhoyo, jonga kwikhathalogu yethu ekwi-intanethi. Siqokelele ezona zibonelelo zibalulekileyo kuwe, ezaphukileyo ngexabiso lotyalo-mali lwakho. Kwindawo yethu, uya kufumana kuphela abathengisi befranchise abaqinisekisiweyo. Qalisa impumelelo yakho kwikhathalogu yethu.