Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Malo ogulitsira nsalu pogona atha kutsegulidwa munthawi yochepa kwambiri. Nthawi yomweyo, itha kukhala sitolo yakale yokhala ndi malo ogulitsira, zofunikira, ndi zipinda zosungiramo, koma ndizotheka kutsegula malo ogulitsira nsalu zamakono pa intaneti omwe safuna ndalama zapadera za lendi, kulemba anthu ntchito, zinthu zosungiramo katundu, ndi zina zambiri. Nthawi zambiri chilolezocho chimapereka chilolezo chomwe sichimangophatikiza sitolo yokhayo, komanso chimathandizira kupeza ogulitsa zinthu zomalizidwa (zida za bedi, zinthu zosamalira) mdera lina, kubweza ngongole, ndi zina zambiri. franchisor yemwe amapereka zotsatsa malonda, manyuzipepala, wailesi ndi kanema wawayilesi, upangiri pantchito yolembedwa ndi kuphunzitsidwa, kukhathamiritsa kwa mfundo zamitengo, komanso njira zamisonkho. Kuwerengera koyambirira kwa ndalama zoyambilira, magulu osiyanasiyana azinthu, kuyerekezera ndalama zomwe amapeza ndi phindu, nthawi yobwezera ntchitoyi imaperekedwanso kwa ogula chilolezocho asanapange chiganizo chogula. Pankhani yomwe mwayi wogulitsira pa intaneti ukuganiziridwa, phukusi la chilolezo limatha kukhala ndi tsamba lokonzekera, lomwe lidayesedwa kale ndikuwonetsa kuthekera kogwira ntchito osati ndi nsalu zogona zokha komanso ndi zinthu zosiyanasiyana zofananira.

Chilolezo cha nsalu yama bedi chidzagwira ntchito bwino ngati mungakonzekere ndikuchita zonse zofunika pasadakhale. Choyamba, uku ndikuwunika kwa swot, komwe kumayenera kuchitika ngakhale musanayambe kuchita bizinesi. Chachiwiri, kuwunika zochitika zampikisano kumathandiza chilolezo chanu kuti chizindikire zinthu zofunika kwambiri kuti mupange chisankho choyenera. Choyamba, awa ndi mphamvu ndi zofooka, ndipo chachiwiri, mwayi ndi zoopsa pakampani. Chilolezo chogona chimakwaniritsa bwino maudindo onse omwe wapatsidwa, chifukwa chake, mutha kukulitsa kuchuluka kwa ndalama zomwe mumapeza. Ndikofunikira kulimbikitsa chilolezo chogona pa intaneti pogwiritsa ntchito kutsatsa komwe kukuloledwa.

Kuphatikiza apo, ndizotheka kuthana ndi zolembedwa zilizonse ngati mungakhazikitse zomveka bwino. Gwirani ntchito moyenera ndikuchita zonse zofunika kukonzekera, ndikupangitsa kuti kampaniyo ikhale yatsopano.

Chovala chogona cha franchise chimalandira chidwi, makamaka pazabwino zake. Muziwonetseratu mwatsatanetsatane kuchuluka kwa zinthu zomwe mukufunikira kuti muzisunga pamakontena ndi malo osungira. Pomaliza, malo ogulitsira katundu sayenera kutero, kuti asawonjezere mtengo wokhala ndi malo osungira. Ngati mwasankha kupita kukagona ndipo mukuyang'ana chilolezo choyenera, intaneti ili ndi zotsatsa zingapo. Sankhani zabwino ndikumaliza mgwirizano wopindulitsa. Pomwe chilolezo chovala bafuta chikugwira ntchito, ndikofunikira kuchita analytics zoyambirira ndikuwonjezera kuwonekera kwa zochitika zamabizinesi zomwe zikuchitika.

Kusonkhanitsa ziwerengero kumakupatsani lingaliro la momwe mungachitire. Kutengera ndi ziwerengero, nthawi zonse zimatheka kupanga zisankho zolondola. Chilolezo chokhala ndi nsalu yabwino kwambiri chimakwirira magawo amitengo, potero chimatsimikizira kutha kwa kufunika. Anthu ambiri amatembenukira kwa inu kuti mupereke chithandizo, zomwe zikutanthauza kuti makasitomala amasowa.

Sitolo yogulitsa nsalu ndi ntchito yofunikira komanso yopindulitsa. Kuti mugwiritse ntchito bwino kwambiri, kukonzekera koyambirira kwa mtundu woyenera kumafunikira. Nthawi zonse chitani mogwirizana ndi malamulo omwe franchisor amapereka. Kenako mutha kupewa mavuto ambiri mukamapereka chilolezo. Mukamapanga chilolezo chogulitsa nsalu, muyenera kukumbukira, mwazinthu zina, kuti muyenera kupanga ndalama zambiri. Kupatula apo, mukuyenera kuti mulandire chilolezo kuti mumulipire zochuluka kwambiri popereka chilolezo.

Pindulani kwambiri ndi chilolezo chanu pokonza malo ogulitsira kuti muzigwiritsa ntchito ndalama zochepa momwe mungathere. Zachidziwikire, kukhathamiritsa koteroko sikuyenera kusokoneza zokolola zantchito. Muyenera kuyang'anira sitoloyo mwaluso, ndipo muyenera kulandira nsalu kuchokera kwa franchisor ngati zotumiza mwachindunji. Chilolezocho chimagulidwa kuti chigulitse zinthu zapadera pamsika wakomwe sizili m'ndandanda wa omwe akupikisana nawo. Ichi ndichifukwa chake muyenera kukambirana ndi woimira chizindikiro kuti muthe kupeza zotsika mtengo. Kenako mutha kulamulira mwaubwino adani anu chifukwa muli ndi chinthu chapadera chomwe chingaperekedwe kwa ogula. Ngati mwasankha kuthana ndi nsalu m'sitolo yogulitsa zinthu, nthawi zonse muzigwira ntchito motsatira msika.

M`pofunika nthawi zonse kulabadira kuphunzira zinthu sitolo msika. Kuphatikiza apo, momwe kampani yanu ikuyenera kuphunzira mozama kuti ikupatseni ndalama. Kuphatikiza apo, muyenera kutsatira mosamalitsa miyezo ndi malangizo kuti mtsogolo musadzakhale ndi zovuta zazikulu. Chifukwa chake pitirirani ndipo musataye ndalama zanu ngati mukugulitsa chilolezo chovala nsalu. Mudzakhala opambana nthawi zonse pokhapokha ngati muli ndi njira yokwaniritsira momwe ntchito ikuyendera. Bungwe lanu limatha kutsogolera msika ndi malire kuchokera kwa otsutsa, potero kumakupatsani ndalama zambiri. Kukhazikitsa chilolezo chogulitsa nsalu kumatha kukhala ndi vuto pamene omwe akupikisana nanu akuyesera kuti agwire malo apano pamsika.

Palibe chifukwa chosiya, nthawi zonse muyenera kugwira ntchito limodzi ndi momwe zinthu ziliri pano. Ziwerengero zowerengera ndikupanga chisankho choyenera pakadali pano.

Ma Franchise ku Brazil amatsatira njira yomweyo monga amachitira padziko lonse lapansi. Ngati mukufuna chilolezo ndi momwe mungagwiritsire ntchito, ndiye kuti muyenera kuphunzira zomwe franchisor amakupatsani. Ma Franchise ndi osiyana ndipo, kutengera momwe zinthu zilili, mutha kuyenda komwe kuli kopindulitsa kwambiri kuchita bizinesi. Chilolezo chimakhala choyenera kwa aliyense wazamalonda chifukwa sichifuna kuyesayesa kulikonse kuti akwaniritse. Mukungoyenera kutsatira malamulo omwe a Franchisor amakupatsani kenako mutha kupeza zotsatira zabwino. Dziko la Brazil ndilodziwika bwino padziko lonse lapansi, chifukwa chake chilolezochi chimagwira ntchito nthawi yayitali kudera la Latin America.

Amalonda ambiri amalandira ndalama zambiri kuchokera kuzinthuzi. Chilolezo ku Brazil chimagwira ntchito motsatira malamulo omwe amalandiridwa m'maiko ena. Mwachitsanzo, franchisor amabwereketsa chizindikiritso chake, matekinoloje, ndi zina zodziwa, ndipo wogula amachotsera ndalama kwa wogulitsa. Nthawi zambiri zimachitika kutengera mgwirizano, ndipo kuchuluka kwa ndalama zolipirira kumasiyana.

Franchising ndi bizinesi yomwe yakhala ikugwira bwino ntchito kuyambira m'zaka za zana la 19. Ngati mukufuna Brazil ndi kupititsa patsogolo chilolezo, ndiye lingaliro labwino. Kupatula apo, boma ili ndi nyengo yabwino yogulitsa ndalama, ndipo wabizinesi amangofunikira kuti aphunzire moyenera magawo onse azigawo ndi zikhalidwe za boma mokhudzana ndi malamulo. Ma franchise amakono ku Brazil amapindula kwambiri chifukwa chogwiritsa ntchito dzina laukadaulo ndi ukadaulo womwe alandila. Izi ndizosavuta kwa amalonda omwe safuna kuyambitsa gudumu, koma amangofuna kugwiritsa ntchito mtundu wa bizinesi yomwe ilipo kuti alandire zabwino ndi bizinesi. Mukamagwiritsa ntchito chilolezo ku Brazil, mutha kuchita zinthu motsogozedwa ndi malamulo, zikhalidwe, ndi malangizo.