Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Chilolezo chokhala ndi zotetezera mwezi chakhala chikufunika kwambiri kwazaka zambiri, pakati pa amalonda amisinkhu yosiyanasiyana, mosasamala kanthu zazing'ono, zapakati, kapena bizinesi yayikulu, mwini wake ndi wake. Cholinga chachikulu chokhazikitsira chilolezo chokhala ndi zowunikira za mwezi ndi kuthekera koyendetsa kampani, kutengera dzina lopangidwa ndikulimbikitsidwa, pomwe opanga adagwira ntchito kwambiri. Chilolezo cha moonshine chitha kupezeka papulatifomu yapadera, yomwe imakhazikitsidwa patsamba lomwe mndandanda wa opanga umapezeka. Mukasankha wogulitsa, muyenera kupitiliza zokambirana, zomwe zomaliza zidzadalira onse omwe akukhudzidwa. Ngati mukufuna kulowa mumgwirizano wamgwirizano, muyenera kupita kukagwira ntchito posainirana pangano ndi mitundu ina yamtunduwu mwa njira yomwe ingatsatire potsogolera lingalirolo. Tiyenera kudziwa kuti chilolezo chokhala ndi kuwala kwa mwezi chimakhalabe ndi mtengo wopanga, womwe uyenera kukhala wotsika mtengo kwa kasitomala.

Ngati chilolezocho chili ndi uthenga wapadera, ndiye kuti kasitomala sangakhale wokonzekera, chifukwa chake wopanga amayenera kuyitanitsa masemina omwe akonzedwa kuti athandize kasitomala kuyenda mwachangu ndikupanga njira yokonzekera. Wofuna chithandizo nthawi zonse ayenera kukumbukira kuti pakakhala zovuta, ayenera kufunafuna thandizo kuchokera kwa akatswiri a chilolezo cha zotchinga mwezi, zomwe zingathandize kupeza njira yoyenera. Ngati mutha kuyambitsa bizinesi yanu munjira yomwe yayenda kale, ndiye kuti muyenera kutsatira malangizo opangidwa ndi wogulitsa kuti akwaniritse zomwe mukufuna, makamaka poyamba. Mutha kuchita nawo bizinesi pazamalonda opangira kuwala kwa mwezi, ndikuchepetsa kwathunthu zovuta ndi misampha yomwe ingakhalepo pakukula kwa gawo lanu panokha. Kugula chilolezo cha kuwala kwa mwezi ndi njira yolingalira yopambana, yomwe ndi njira yolondola kwambiri kwa oyamba kumene omwe akufuna kuyambitsa bizinesi yawo. Masiku ano, ma franchise oyendera mwezi amagwiritsidwa bwino ntchito padziko lonse lapansi kuti apange phindu. Chosankha choyenera kwambiri ndi kugula chilolezo chokhala ndi zotsekera mwezi, kenako ndikufikira pamlingo wopanga.

Chilolezo chogulitsa masitolo aku moonshine ndichinthu chosangalatsa kwambiri, pakukhazikitsa komwe kungabuke zovuta zazikulu. Choyamba, amaphatikizidwa ndikupanga zopinga m'mabungwe aboma. Kupatula apo, kuwala kwa mwezi ndikoletsedwa kudera la mayiko ambiri. Ngati mukufuna kutsegula chilolezo choyenera, muyenera kuganizira mosamala malamulo. Nthawi zonse chitani mokwanira munthawiyo ndikumvetsetsa zoopsa zomwe zikuwopseza. Muyeneranso kugawa ndikugwiritsa ntchito mwayi womwe ulipo.

Ngati mungaganize zoyamba kuthira mafuta m'sitolo yogulitsa chilolezo, ganizirani zoopsa zonse zomwe kampaniyo ingadziwe. Kuphatikiza apo, opikisana nawo mwina sangafune kudzipereka kuti abweretse ndalama zapamwamba pamwezi. Chitani zinthu mokwanira komanso moyenera powerenga ziwerengero zoyenera. Kenako mudzakhala ndi lingaliro lazomwe zikuchitika pakalipano. Patsani kuwala kwa mwezi kukhala kofunika ndikukweza malo anu ogulitsa. Chilolezocho chimakuthandizani kukonza zamkati molingana ndi kapangidwe kamene kamakhazikitsidwa mu kampaniyo. Gwiritsani ntchito mwachangu komanso moyenera, kuthana ndi zovuta zilizonse zomwe zingachitike, pochita bizinesi iyi.

Izi zimakupatsani mwayi wopikisana nawo. Ndizotheka kuigwiritsa ntchito kenako, muli ndi mwayi wopambana kwanthawi yayitali.

Chilolezo sichinthu china koma ufulu wopatsidwa kwa inu kuti muchite ntchito m'malo mwa dzina lodziwika bwino. Sungani chilolezo m'sitolo kuti mupeze bizinesi yatsopano yomwe muli nayo. Zapanga kale ndalama zambiri zamakampani zomwe zimayambitsa. Gwiritsani ntchito bwino, ndiyeno, inunso muli ndi kuthekera konse kopezeka ndi kukopera kosangalatsa. Kuphatikiza apo, chilolezo chokhala ndi mwezi chimatha kukupatsani phindu lalikulu chifukwa muli ndi bizinesi yonse. Mukungoyenera kuti muchite, kugwira ntchito mwaulere komanso nthawi zonse kuyang'ana pa ziwerengero zamtundu wapano.

Kuwerenga zambiri za ziwerengero kumathandiza popanga zisankho. Nthawi zonse muyenera kugwira ntchito mwaluso ndikukonzekera zomwe mungakhale ndi zovuta. Mutha kuthana nawo mosavuta pogwiritsa ntchito mapulani ndi miyezo yomwe idapangidwa kale.

Ma Franchise ku Brazil amatsatira njira yomweyo monga amachitira padziko lonse lapansi. Ngati mukufuna chilolezo ndi momwe mungagwiritsire ntchito, ndiye kuti muyenera kuphunzira zomwe franchisor amakupatsani. Ma Franchise ndi osiyana ndipo, kutengera momwe zinthu zilili, mutha kuyenda komwe kuli kopindulitsa kwambiri kuchita bizinesi. Chilolezo chimakhala choyenera kwa aliyense wazamalonda chifukwa sichifuna kuyesayesa kulikonse kuti akwaniritse. Mukungoyenera kutsatira malamulo omwe a Franchisor amakupatsani kenako mutha kupeza zotsatira zabwino. Dziko la Brazil ndilodziwika bwino padziko lonse lapansi, chifukwa chake chilolezochi chimagwira ntchito nthawi yayitali kudera la Latin America.

Amalonda ambiri amalandira ndalama zambiri kuchokera kuzinthuzi. Chilolezo ku Brazil chimagwira ntchito motsatira malamulo omwe amalandiridwa m'maiko ena. Mwachitsanzo, franchisor amabwereketsa chizindikiritso chake, matekinoloje, ndi zina zodziwa, ndipo wogula amachotsera ndalama kwa wogulitsa. Nthawi zambiri zimachitika kutengera mgwirizano, ndipo kuchuluka kwa ndalama zolipirira kumasiyana.

Franchising ndi bizinesi yomwe yakhala ikugwira bwino ntchito kuyambira m'zaka za zana la 19. Ngati mukufuna Brazil ndi kupititsa patsogolo chilolezo, ndiye lingaliro labwino. Kupatula apo, boma ili ndi nyengo yabwino yogulitsa ndalama, ndipo wabizinesi amangofunikira kuti aphunzire moyenera magawo onse azigawo ndi zikhalidwe za boma mokhudzana ndi malamulo. Ma franchise amakono ku Brazil amapindula kwambiri chifukwa chogwiritsa ntchito dzina laukadaulo ndi ukadaulo womwe alandila. Izi ndizosavuta kwa amalonda omwe safuna kuyambitsa gudumu, koma amangofuna kugwiritsa ntchito mtundu wa bizinesi yomwe ilipo kuti alandire zabwino ndi bizinesi. Mukamagwiritsa ntchito chilolezo ku Brazil, mutha kuchita zinthu motsogozedwa ndi malamulo, zikhalidwe, ndi malangizo.