Franchise na franchisee nibisobanuro bifitanye isano cyane. Niba ushishikajwe na francise, noneho iyo ubonye uhinduka francisee. Ubu ni ubucuruzi bwunguka cyane, mugushyira mubikorwa ukeneye gukurikiza gusa amategeko kandi utangwa namabwiriza ya francise. Ntugomba kuzana ikintu gishya, kongera guhimba inzira yubucuruzi, gukora ibindi bikorwa bigoye. Birakenewe gusa kugura ubucuruzi bwiteguye, bwitwa francise. Umu francisee numuntu ufite uburenganzira bwo gukoresha ibikoresho isosiyete ikomeye yose ikoresha mukubaka ubucuruzi.

Ntugomba kuzana ikintu icyo aricyo cyose uhereye, ukeneye gukoresha igitekerezo cyiteguye. Mubyongeyeho, izina rimaze kumenyekana, bivuze ko ibiciro byo kongera urwego rwo kumenyekanisha ibicuruzwa byagabanutse cyane.

Mu rwego rwa francise, francisee igomba kugeza kubaguzi bayo gusa ko ibiro byahagarariye ibikorwa byaho byafunguwe mukarere. Nibihendutse cyane kuruta kumenyekanisha ikirango kitazwi guhera. Ubufaransa bushobora kuba ikawa ugura hafi ya cafe mugitondo, iduka ugura, pizzeria ifite izina ryisi kandi iherereye mubaturanyi b’umuguzi waho.

Ubufaransa buri hose kandi bugenda bwiyongera mubyamamare. Ubucuruzi bwiteguye gufungura icyitegererezo cya francise yemerera francisee gushora gusa umutungo wimari waboneka muburyo bwubucuruzi bumaze kugeragezwa kandi bukora. Ukeneye gusa gushyira mubikorwa neza bitangwa na francise. Franchisee ntakintu nakimwe ishobora guhura nacyo, kubera ko hari ubucuruzi bwihishe inyuma, ikirango kizwi, uburambe bunini bwakusanyirijwe mumyaka myinshi cyangwa imyaka mirongo yibikorwa bikomeye.

Franchising irangwa nurwego rwo hejuru rwo kwamamara mugihugu icyo aricyo cyose. Umuntu uhisemo kuba francisee arashobora gushora imari mumikoreshereze yimari, gushaka abakozi ukurikije ibipimo, kubaka inzira zubucuruzi, no kubona ibisubizo. Ndetse nibicuruzwa akenshi biva mubihugu bikomokamo franchise. Ibi biroroshye cyane kuko ushobora kuzigama umurimo nubutunzi. Ntabwo ari ngombwa gushyiraho ingamba cyangwa gukora ku kirango. Ibi byose bimaze kuboneka kuri wewe kandi bisigaye ni ugutangiza moderi ya biz yiteguye rwose izana umutungo wamafaranga nka bonus.

Umufaransa washoboye gukoresha neza francise yaguzwe, ahabwa igice kinini cyumutungo wamafaranga afite. Ingingo ya franchise iganirwaho muburyo butaziguye nuwabitanze kandi birashobora kuba bitandukanye. Kurugero, urashobora guhora ukuramo umugabane winyungu, cyangwa urashobora kumvikana kubindi bisabwa, byose biterwa na nyir'ikimenyetso cyakoreshejwe.

Birahagije gusa kugura francise no gukoresha uburambe bwose bwungutse nabasekuruza babanjirije abantu iyo bigeze kubirango bishaje. Ugomba kwitonda cyane ukirinda amakosa kuko ibitagenda neza mugushinga francise birashobora kugaragara hanyuma francisee yakira ibibazo aho kubyunguka. Ariko ibi ntabwo aribintu bisanzwe cyane, kubwibyo, ugomba kwibanda kubikorwa byukuri byo mubikorwa byo mubiro.

Kurikiza francise no kongeramo ibyongeweho murwego rwo guhatanira isosiyete yawe. Nyuma ya byose, francises nyinshi zikoresha uburyo bwaho, mugihe, urugero, muri McDonald bagurisha pancake niba iherereye muburusiya. Niba francise ihuye na McDonald ifunguye kubutaka bwa Qazaqistan, noneho cafe-ibiryo byihuse itanga amahitamo ya burger arimo inyama zifarashi kubaturage.

Cafe francise yibikomoka ku bimera ni umushinga wubucuruzi ushobora kubyara inyungu, aho ugomba kuzirikana ibyo abakiriya bawe bakunda, kandi ugomba no kuzirikana ko mugukora ibikorwa nkibi, ugomba gukurikiza byimazeyo amabwiriza bisobanuwe mu masezerano na francisor. Ubufaransa buboneka neza kugirango ukoporore umushinga wubucuruzi watsinze kandi ubishyire mubikorwa kubutaka bwumujyi wawe. Ibimera bikomoka ku bimera bigenewe abantu batarya ibikomoka ku nyama. Kubwibyo, ugomba kubahiriza ibyo byemewe mugihe uhisemo abo ukurikirana. Niba ukoresha cafe y'ibikomoka ku bimera kuri francise, ugomba rero guhitamo uburyo buboneye mubitangwa kumasoko. Kubwibyo, ububiko bwihariye bwa francise burakwiriye, muribwo hari abatari bake kubutaka bwa interineti.

Witondere neza imirire yimirire kugirango wuzuze ibipimo byiza. Ibi ntabwo bigoye kubikora, kubera ko amakuru yose akenewe azaba ari urutoki rwawe nyuma yo kuvugana na francisor. We, kuruhande rwe, azatanga amakuru akenewe kandi urashobora kuyakoresha kubwinyungu zubucuruzi.

Cafe francise ikora neza bizagufasha kugira urujya n'uruza rwabashyitsi. Uzashobora gusabana neza nabaguzi, ubakorere ubuziranenge kandi kurwego rukwiye rwumwuga. Kwambara imyenda idakwiye y'umukozi wawe kugirango umenye neza ko imyambarire yubahwa. Na none, isura yimbere mugihe ushyira mubikorwa francise ya cafe yibikomoka ku bimera igomba guhura nurugero uzayoborwa mugihe ukorana nabahagarariye ikirango. Uzakira amakuru yose akenewe kugirango ukoporore rwose isura nibiri mumushinga. Ibi bizaguha inyungu nziza kubanywanyi bakomeye kubakiriya nisoko.

Ubufaransa bwa cafe y'ibikomoka ku bimera ntabwo butanga amahirwe yo kugurisha ibikomoka ku nyama, uzagarukira gusa ku guhitamo ibyo biryo barya ibikomoka ku bimera barya.