Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Zipangizo zomwe zimachotsedwa ziyenera kutsata malamulo omwe mungapeze kuchokera kwa wogulitsayo. Ndizopindulitsa kwambiri kugulitsa zida; Komabe, zochitika zamtunduwu zimalumikizidwa ndi zoopsa zina. Khazikitsani chilolezocho pamlingo woyenera ndiyeno palibe zomwe zingalandiridwe kuchokera kwa franchisor. Kupatula apo, kugwira ntchito ndi chilolezo, mutha kudalira kuti akutumizirani cheke, chobisalira kapena chowonekera. Cheke chomveka ndi ntchito yomwe imabwera kudera la kampani yanu ndikuchita zinthu zowongolera. Ndikothekanso kutumiza chinsinsi mukamachita zinthu zokhudzana ndi ntchito kapena kugulitsa katundu.

Samalani ndi zida mukamayendetsa chilolezo. Chifukwa chake, zidzakhala zotheka kumvetsetsa zenizeni zamphamvu ndi zofooka zomwe bizinesi yanu ili nazo. Ndikofunikira kupanga analytics yoyambirira kuti musayang'ane zovuta zomwe simungathe kuzikwaniritsa mukamachita bizinesi. Kupatula apo, amene akuchenjezedwa amakhala ndi zida.

Chilolezo chazida ndizochita bizinesi yowopsa chabe chifukwa makampani ambiri ali kale mu bizinesi. Kuti musayang'ane zovuta, gwiritsani ntchito chida chozizira chotchedwa swot analysis. Adzakuthandizani kukonzekera pasadakhale kuti mudzakumana ndi zovuta, komanso kuyankha zovuta zosiyanasiyana. Mudzatha kuzindikira zomwe mungathe ndikuzigwiritsa ntchito poletsa zoopseza. Chilolezo chazida chimagwira ntchito zake mosasamala ngati mutsatira malamulowo. Gwirani zida moyenera ndikuzisunga bwino.

Izi zikuthandizani kuti muzitha kukhazikitsa bwino bizinesi yanu. Chilolezocho chimafuna kuchotsera kwina komwe kumayenera kupangidwa mwezi uliwonse. Kuphatikiza apo, palinso chopereka chambiri. Izi ndi ndalama zina zomwe mumapanga kuti muzisamutsira kumaakaunti a franchisor kale kumayambiriro kwa ntchitoyi. Ndalama zomwe zimaperekedwa pokhazikitsa chilolezo chogwiritsa ntchito zida zitha kukhala 9, 10, kapena 11%. Kuphatikiza apo, kuchuluka kwake kumawerengedwa kuchokera ku ndalama kapena chiwongola dzanja. Malamulowo amatengera momwe mumakambirana ndi dzina lodziwika bwino.