Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Chilolezo chogwiritsa ntchito sopo ndi ntchito yofunikira pakukwaniritsa zomwe ndikofunikira kuti tipewe zolakwika pamalingaliro ofunikira. Izi zidzakupatsani mpikisano womwe mungagwiritse ntchito phindu la bizinesi yanu. Pogwira ntchito ndi chilolezo, mumakhala ndi maudindo angapo osawoneka. Zopereka zitha kuwonjezeredwa kuzinthu zofunikira pakukhazikitsa chilolezo chazopanga. Mitundu itatu yonse yamalipiro yomwe mungachite mukamachita bizinesi yamtunduwu. Choyamba, ngati mukuyendetsa sopo, pamakhala ndalama zolipira poyamba.

Mavoliyumu ake amakhala pakati pa 9 mpaka 11% ndipo amawerengedwa ngati gawo lazachuma chanu chomaliza. Ndikopindulitsa kutenga nawo mbali pakupanga, ndipo sopo ya chilolezo iyenera kufanana ndi zoyambirira pamakhalidwe ndi mawonekedwe oyambira. Izi ndizofunikira kwambiri chifukwa mutha kuwunika nthawi iliyonse ndipo ufulu wanu wogawa ukhoza kuchotsedwa ngati china chake chalakwika. Ngati mukufuna kuthana ndi sopo ndikupanga zokolola zake pansi pa chilolezo, ndiye kuti bizinesi yotereyi ili ndi mwayi wopambana. Kupatula apo, mukukhazikitsa zochitika zanu m'malo mwa mtundu wodziwika, chifukwa chake, muli ndi mwayi wopambana.

Sopo franchise yogwira bwino imagwira ntchito bwino ngati mungachite analytics kaye. Izi zikutanthawuza kuwunika mozama ndi kuphunzira kwa omwe akupikisana nawo pazolimba ndi zofooka zawo, komanso zabwino zanu ndi zoyipa zanu, muyenera kumvetsetsa bwino kuti musadzavutike. Khazikitsani chilolezo cha sopo moyenera mukamapewa zolakwika zakuthupi. Kuti muchite izi, mudzakhala ndi zida zonse zofunika. Gwiritsani ntchito mwanzeru kuti mukwaniritse zotsatira zabwino mu mpikisano. Chilolezo chogwiritsira ntchito bwino sopo chitha kuphatikizira kusanthula koyambirira musanasankhe ntchito.

Phimbani magawo onse amtengo kuti pambuyo pake musadzakhale ndi zovuta pazomwe mungakopeke ndi makasitomala. Ntchito zotsatsa zitha kuchitidwanso pogwiritsa ntchito zida zomwe amalandila kuchokera kwa franchisor. Sewero labwino la sopo ndi mwayi wanu wolowa mumisika yosangalatsa kwambiri pamsika. Gwiritsani ntchito mphamvu zanu zonse ndikutulutsa zofooka zanu, potero muwonetsetsa kuti ndalama zikuyenda bwino. Mutha kudziwa mwamphamvu kuti ndi zinthu zingati zomwe mukufuna kuti muzisunga ngati mukugulitsa kuti mupange sopo.