Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Chilolezo chokhala ndi bizinesi chidzagwira ntchito yake, chodziwika kwambiri pa intaneti. Masiku ano, ndalama zoyendetsera ntchito zamabizinesi zakhala zikufunika, zomwe ndizosavuta kuzitsatira malinga ndi lingaliro lokonzekera bwino ndi njira kuposa kuyamba kuwongolera koyambirira. Mukhazikitsa chilolezo ndi ntchito zamabizinesi mukakambirana pakati pa omwe ali mgulu lomaliza ndikumaliza mapangano mosalekeza ndikupereka mwayi wogwiritsa ntchito chizindikirocho. Pakapita kanthawi, mudzawona kuti ndizopindulitsa bwanji kugula chilolezo chokonzekera kuposa kukhala ndi projekiti nokha yomwe singakwanitse kupyola zoopsa ndi zovuta. Oimira, monga mnzake, athandizira kupeza chidziwitso chokwanira cha chilolezocho, chitukuko, m'malo monga kutsatsa ndi kutsatsa. Wogulitsa aliyense amalandira chiwonetsero cha mtengo wake, kutengera kukula kwa chizindikirocho, komanso malangizo omwe asankhidwa.

Njira yabwino kwambiri kwa inu ndiyo kugula chilolezo ndi ntchito zamabizinesi ngati mungadziwe kuyendetsa bizinesi yanu.

Kalabu yamabizinesi imathandizira amalonda kuti agwirizane ndi lingaliro limodzi, pogwiritsa ntchito njira yokonzekereratu, kuti apange kilabu yawo yabizinesi yamalingaliro ofanana. Kufunika kofulumira kulumikizana, kukambirana zovuta zaposachedwa, zosangalatsa, komanso zovuta, kufunitsitsa kuyankhulana ndikulankhulana, kukakamiza oimira bizinesi kuti apange gulu lawo ngati kalabu. Chilolezo chopezeka cha mtundu wodziwika bwino, chokhala ndi lingaliro lokonzekera, chidzakuthandizani kuti mukonze mwachangu ndikutsegulira kilabu yanu kwa amalonda, kupewa kufunikira koti 'kuyambitsanso gudumu'. Ndikukonzekera kwathunthu kwa chilolezocho, ndikosavuta kuyendetsa ndikusonkhanitsa ochita nawo bizinesi pansi pa 'phiko' limodzi. Kupezeka kwa chilolezocho kumapangitsa kuti athe kufunafuna mwachangu okonda osiyanasiyana, amalonda a mabizinesi akuluakulu ndi ang'onoang'ono, ogwirizana pansi pa ambulera imodzi, kuti apange lingaliro lofananira lazamalonda, ndikuthandizana. Kalabu ikagwirizanitsa mamembala ake mgulu lomwe lakhazikitsidwa, pomwe chilolezo chimalipira mwachangu, ndalama zochulukirapo zimadutsa mgulu lazamalonda.

Pansi pa mgwirizano wamalonda wodziwika bwino, wogulitsa chikumbumtima amapereka malo okwezedwa okhudzana ndi kasamalidwe ka ubale wamakasitomala, mapulogalamu ambiri, ndi zinthu zophunzitsira. Maphunziro okonzekera omvera amalola kukhala ndi seminare nthawi zonse kwa amalonda, kugawana ndikusinthana zomwe aphunzira, kuphunzitsa bizinesi kwa omwe akuchita bizinesi. Mabuku amtundu wa franchisor, malinga ndi kufotokozera ndikusunga kampani yabizinesi, azichita ngati chiyembekezo chodzatulutsa zokambirana pavidiyo pamalo ochezera a pa Intaneti, kukulitsa chidwi cha omvera komanso kukopa anthu amalonda magulu ake, potero kuwonetsetsa kubwezeredwa kwa chilolezo chogulidwa.