Franchise ndi franchisee ndizogwirizana kwambiri. Ngati mukufuna chilolezo, ndiye kuti mukapeza mutha kukhala chilolezo. Iyi ndi bizinesi yopindulitsa kwambiri, pakukhazikitsa komwe muyenera kutsatira malamulowo ndikuperekedwa ndi malamulo a chilolezo. Simuyenera kuchita kubwera ndi china chatsopano, kukonzanso bizinesi, kuchita zina zovuta. Ndikofunikira kokha kugula bizinesi yokonzedwa bwino, yotchedwa chilolezo. Wogulitsa chilolezo ndi munthu amene amakhala ndi ufulu wogwiritsa ntchito zida zomwe kampani iliyonse yabwino imagwiritsa ntchito popanga bizinesi.

Simusowa kuti mupange chilichonse kuyambira pachiyambi, muyenera kungogwiritsa ntchito lingaliro lokonzekera. Kuphatikiza apo, dzinali ladziwika kale, zomwe zikutanthauza kuti ndalama zowonjezerapo chidziwitso chazizindikiro zimachepa kwambiri.

Monga gawo la chilolezo, wolamulirayo ayenera kuuza okhawo okhawo kuti ofesi yoyimilira idatsegulira dera lawo. Ndiotsika mtengo kwambiri kuposa kutsatsa mtundu wosadziwika kuyambira pachiyambi. Franchise ikhoza kukhala khofi yomwe mumagula cafe pafupi m'mawa, shopu komwe mumagula, pizzeria yomwe ili ndi dzina lapadziko lonse lapansi ndipo ili pafupi ndi kasitomala wamba.

Ma Franchise ali paliponse ndipo akutchuka. Bizinesi yokonzekera yotsegulira mtundu wa chilolezo imalola wogulitsa chilolezo kuti azingogwiritsa ntchito ndalama zomwe zilipo kale mu bizinesi yoyeserera kale. Mukungoyenera kukhazikitsa moyenera zoperekedwa ndi chilolezo chololeza. Wogulitsa chilolezo sakhala pachiwopsezo chilichonse, popeza pali bizinesi kumbuyo kwake, dzina lodziwika bwino, chidziwitso chachikulu chomwe chakhala chikusonkhanitsidwa kwazaka zambiri kapena ngakhale zaka makumi ambiri zantchito yamphamvu.

Kugulitsa chilolezo kumadziwika ndi kutchuka kwambiri mdziko lililonse. Munthu amene angafune kukhala wolandila ndalama atha kungopeza ndalama, kupeza anthu ogwira ntchito malinga ndi momwe angafunire, kupanga bizinesi, ndi kupeza zotsatira. Ngakhale zinthuzo nthawi zambiri zimachotsedwa kudziko lomwe amachokera. Izi ndizosavuta chifukwa mutha kupulumutsa anthu ogwira ntchito ndi zandalama. Palibe chifukwa chokhazikitsira njira kapena kugwira ntchito pamtundu. Zonsezi zilipo kale kwa inu ndipo zatsala ndikukhazikitsa mtundu wa biz wokonzeka womwe umabweretsa ndalama ngati bonasi.

Wogulitsa chilolezo amatha kugwiritsa ntchito bwino chilolezocho, kulandira gawo lalikulu lazachuma chomwe angathe. Malamulo a chilolezocho amakambidwa mwachindunji ndi omwe amapereka ndipo akhoza kukhala osiyana. Mwachitsanzo, nthawi zonse mumatha kutenga gawo la phindu, kapena mutha kuvomereza pazinthu zina, zimatengera mwini wa mtundu womwe wagwiritsidwa ntchito.

Ndikokwanira kungogula chilolezo ndikugwiritsa ntchito zomwe zakhala zikuchitika ndi mibadwo yam'mbuyomu zikafika pamalonda akale. Muyenera kukhala osamala kwambiri ndikupewa zolakwitsa chifukwa zolakwika zilizonse pakupanga chilolezo zitha kuzindikiridwa kenako wolowererayo amalandira zovuta m'malo mopindula. Koma izi sizomwe zimachitika kawirikawiri, chifukwa chake, muyenera kuyang'ana pakukwaniritsa koyenera kwamaofesi.

Kutsatira chilolezo ndikuwonjezera zowonjezera pamakampani ampikisano. Kupatula apo, ma franchise ambiri amagwiritsa ntchito njira yakomweko, mwachitsanzo, ku McDonald's amagulitsa zikondamoyo ngati zili ku Russia. Ngati chilolezo chofananira cha McDonald chitsegulidwa ku Kazakhstan, ndiye kuti cafe yodyera mwachangu imapatsa mwayi wosankha ma burger omwe ali ndi nyama ya akavalo kwa anthu amderalo.

Kugulitsa sopo ndi mtundu wa zochitika, pakukhazikitsa, muyenera kuwunika mphamvu ndi zofooka zanu. Zingakhale zabwino kumvetsetsa zoopsa zomwe zingakuwopsezeni komanso zomwe mungachite kuti muchepetse. Zosankha zanu zidzawonekera mukatha kuwunika kwa swot. Mukamayendetsa chilolezo, izi ndizofala, zomwe zikutanthauza kuti siziyenera kunyalanyazidwa. Onetsetsani kuti mwayambanso patsogolo adani anu kuti musadzakhale ndi zovuta mtsogolo. Sopo franchise iyenera kukhazikitsidwa m'njira yoti ipange ndalama zokwanira.

Kupatula apo, simudzafunika kulipira kokha ndikupanga zina mokakamizidwa pamalopo. Wogulitsayo amayembekezeranso ndalama zina kuchokera kwa inu. Ngati mumagulitsa sopo pa chilolezo, ndiye kuti pali zomwe zimati ndalama zachifumu. Zimachitika mwezi uliwonse, ndipo kuchuluka kwake kumatha kukhala kuyambira 2 mpaka 6%, komwe kumawerengedwa kuchokera pazopeza zomwe mudakwanitsa kupeza. Kuphatikiza apo, palinso gawo lina mwezi uliwonse pakukhazikitsa chilolezo cha sopo. Amasamutsidwa kumaakaunti a franchisor kuti achite malonda padziko lonse lapansi. Sopo ya Franchise iyenera kusamalidwa, makamaka mtundu wa kukhazikitsa kwake ndikukhazikitsa.

Gwiritsani ntchito chilolezo cha sopo ndikupeza mpikisano osati kungokhala dzina lodziwika. Muthanso kugwiritsa ntchito njira zonse zabwino ndi luso lomwe franchisor angakupatseni. Kupatula apo, ali ndi chidwi chofuna kuti ndalama zanu zizikhala zochuluka momwe angathere. Mukamayambitsa chilolezo cha sopo, muyenera kumvetsetsanso kuti kuwunika koyambirira komanso kusanthula zochitika zampikisano kudzakuthandizani kudziwa momwe mungapitire patsogolo. Kukhala ndi pulani yokonzedwa bwino kumakupatsani mwayi wopikisana nawo. Onetsetsani kuti muli ndi mwayi wofikira omvera anu ndikugwira ntchito ndi makasitomala anu kuti mukulitse ndalama zomwe mumapeza.

Chilolezo cha sopo chimakhala ndi zabwino zambiri kuposa kuzichita wekha. Choyamba, ndizochitikira zamtengo wapatali ndi malamulo a mtundu wogwira mtima. Potsatira malangizo oyenera, simuyenera kulingalira mozama momwe mungachitire. Muli nazo zonse m'manja, kuyambira pa bizinesi yoyesedwa bwino komanso yoyeserera mpaka dzina lodziwika bwino padziko lonse lapansi. Kuphatikiza apo, chizindikiritso chanu chimangokhala maginito ogula mwawokha.

Sopo yamalonda yamabotolo imagwiritsidwa ntchito m'mapangidwe omwe alipo ndi mitundu ingapo yobiriwira yobiriwira kuti apange bizinesi yawo. Chilolezo cha sopo wamabotolo chimakula pakufunika pakati pa makasitomala pamene akukulira padziko lonse lapansi. Chilolezo chogwiritsa ntchito sopo wamabotolo chitha kupezeka patsamba lapadera lomwe lili ndi mndandanda wa opanga, omwe amapereka mgwirizano, komanso kugwiritsa ntchito mtundu wotsatsa komanso wodziwika padziko lonse lapansi. Ngati mudakwanitsa kusankha lingaliro lokonzekera, ndiye kuti muyenera kupitiliza zokambirana ndi kusaina mgwirizano wofunikira. Mtengo wa chilolezocho ndi kuchuluka kwa kuzindikira kwa mtundu, ndikuwona, zomwe zimatenga nthawi yochulukirapo kukhazikitsa. Chilolezo cha sopo chitha kuphatikizira mafunso makasitomala ambiri osiyanasiyana omwe amagwiritsa ntchito njira yofananira ndi omwe amapanga ntchitoyi pogwiritsa ntchito njira.

Kampaniyo, poyambitsa lingaliro lokonzekera, ilibe zoopsa zosiyanasiyana, zoopsa, ndi misampha kuyambira pantchito imeneyi. Chisankho cholondola kwambiri ndikuti mugule chilolezo, kuti mupange bizinesi yanu ndi mwayi wopeza mayiko ena.